Be a PROFITABLE Badass Small Business Owner

Pay Your People What They Are Worth How to Increase Your Employees Value. If you are capping out the pay of your people you are doing them and yourself a disservice. When people are paid for the value they bring to the table they tend to work even harder. The toughest part is getting your money's worth! So, let's discuss how you do that.   ~~~~   The Badass Business Owner Podcast is for Small Busi...

What is the Best Option to Increase Your Sales? – Run the Numbers To increase your sales, you can – increase your customer count, increase your customer frequency, or increase your ticket average. How do you know which option is best for your business? Let's take a look at each bucket of sales and put some numbers to them to see what might be your business's best option.   Link to the YouTube Vide...

Set Your Sales Goal Around Your Profit Goal Have you set a profit goal for your business? Wondering how to figure out the sales you will need to do to hit that profit goal? In today's podcast episode we will discuss how to do this and the importance.   Link to the Video Mentioned – How to Do the Calculation LINK TO GET THE EBOOK -   8 Steps to Earning $100,000 in Income ~~~~   The Badass Business...

The 8 Steps to Earning $100,000 in Profits in Your Small Business Do you have a business that you still aren't paying yourself? Maybe you have worked your way up to $35,000 or even $50,000. Tired of barely breaking even each month? Well, let's start the journey to getting your business to the point of making you a great $100,000 income!   LINK TO GET THE EBOOK -   8 Steps to Earning $100,000 in In...

Have you ever wondered how some business owners are able to grow their business without ever having to pay a dime in advertising? Well, the secret is in understanding the TRUE Lifetime Value of each and every customer you have and the potential for amazing sales!   You see, each customer is more than the $50 a month they pay you (or whatever your typical sale is). Customers that feel like they are...

Do you feel like your business has stalled? Maybe lost interest in doing something that you once loved? Busy yet something feels off in the business? Maybe the business isn't going in the direction you wanted it to go. Then it is time to recalibrate. Let's discuss today when it might be a good time to recalibrate your business.   ~~~~ The Badass Business Owner Podcast is for Small Business Owners...

Coronavirus Round 2 - Is Your Business Prepared? What Did Your Business Learn from the 1st Round of Coronavirus? This isn't a political fight, nor is it mask vs anti-mask. This is about your business and making enough money to keep your business afloat and cover the expenses you have in both your business and for your family. What lessons did you learn, and have you made preparations just in case?...

Are the People You Are Surrounding Yourself With Making You Better or Holding You Back?  You might have heard the saying, "You are the 5 people you surround yourself with." Have you ever looked in the mirror and asked yourself who has influenced you and are taking the steps needed to surround yourself with folks that make you a better business person? Don't dismiss the power of virtual mentors eit...

Do This Before You Do That Huge Bid Did you just get the dream bid you have been working on? Well, before you put pen to paper, there are a few things you will want to do first!   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their personal income. Each episode we discuss how to increase your profits, boost your sales, imp...

Time to Reset & Get Your Business Back to the Basics When things get out of control, it is always a good time to take a step back and ensure your business is handling the fundamentals well. By getting back to the basics of great customer service, quality of product/job, and marketing, make sure that the business you are building is built on a solid foundation that can withstand anything that comes...

Have a sales goal and wondering how many customers you need to hit it? Or maybe you plan to gain 50 new customers this month and wondering what you can expect in sales? Your Average Ticket is a great tool to use to answer both of these questions.   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their personal income. Each e...

Stop Chasing New Customers and Start Loving Your Past Customers. Your past customers are already in love with you. You need to focus on getting them to return more often and go out and become your biggest supporters in the community. Stop chasing cold leads and start making those warm leads hotter!   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job...

Don't Sacrifice Profits for Sales! The franchise will always prioritize your sales over your profits. After all, they make money when you sell stuff not when you profit from stuff. You want to make sure you run the numbers and that anything they push, still makes sense profitability wise vs just sales-wise.   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of li...

Raving Fans can be more powerful than any advertising that you could ever purchase. Raving fans will seek out customers for your business vs waiting to be asked. Can you imagine the impact just having 100 raving fans would do for your business?   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their personal income. Each epi...

Do You Know the Cost of that Debt You Are Taking On? What if I told you that you will need to create $40,000 in NEW Sales in order to pay for that $ 10,000 item you just used credit to buy? If you are thinking about going into debt in your business to purchase some equipment, a car, a tool, etc, you will want to listen to this first. How Much in New Sales Will You Need to Produce?   ~~~~   The Bad...

The 6 Stages of a Small Business Ever wonder what stage your business is in? Everyone starts at the Launching stage and everyone ends at the Ending Stage. It is the 4 stages in between that can determine the success of your business. You will want to do them in the right order so you keep the ending stage way into the future when it will be on your terms and not due to business failure!   ~~~~   T...

Breakdown the Big Sales Goal You Have for Created Have you created a big, crazy sales goal for the coming year? Worried about how on earth you will hit that sales goal? The key is to break it down into small manageable chunks by month. Let's discuss why and how.   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their persona...

Business Doesn't Just Fall into Your Lap!! Landscapers, cleaners, Realtors, etc are a dime a dozen but why are so few of them as successful as they could be? If you are sitting on the couch expecting business to fall in your lap, you are going to be waiting for quite some time! Why Are Some Folks More Successful than Others?   ~~~~   The Badass Business Owner Podcast is for Small Business Owners w...

Over the past few weeks, we have been taken a deep dive into the lessons in the EMyth Revisited. Today I will highlight those lessons so we can wrap up this series and hopefully give you 2-3 nuggets to walk away with to help you increase those profits!   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are tired of living job to job but want to grow their personal income....

Know Your Customers Better Than They Know Themselves Do you think you know what your customer thinks or wants? You need to understand their internal wishes. They have automatic biases and they crave the information to make a decision. You must use this intel to tap into folks who normally wouldn't think to even use you or your business.   ~~~~   The Badass Business Owner Podcast is for Small Busin...

It's All About the Systems in your Business The more your business is on autopilot, the more profits you will put to your bottom line! Whether you are a single owner or have employees, the more guesswork and variation you allow in your business, the more you control time and money and both will lead to higher profits!   ~~~~   The Badass Business Owner Podcast is for Small Business Owners who are...

Why on Earth Did You Start the Business? When you started your business you probably had a why? But did you really flesh it out? Sure, you wanted to be your own boss, but did you really take the time to figure out what type of life you wanted to have? What your business would need to do to provide that life? Maybe it is time to step back and ask yourself.   ~~~~   The Badass Business Owner Podcast...

It's Never Too Early to Start Planning for the New Year As we begin to wrap up one year and head into another (or even somewhere in between) it is never too early to start planning out what you need to hit the ground running. To plan out monthly sales and to figure out what you need to do each month to hit your goals. CLICK TO GET THE SPREADSHEET I MENTIONED ~~~~   The Badass Business Owner Podcas...

Don't Let Your Competition Get in Your Head! When you let your competition get in your head, it costs your profits and sales! You start to worry too much about what they are doing and not enough about what you are doing. Focus on what you do control and use them to help you get better. You are your business's secret sauce and when you focus on what your mission is, you will be shocked how little t...

What Exactly Does Working "ON" Your Business Mean? By now you have heard the saying – Work "ON" Your Business Not Just "IN" Your Business. But what exactly does working "on" the business even mean? In today's visit to the eMyth Revisited, we will take a look at what Michael Gerber refers to as letting the business work for you vs you working for the business!   ~~~~   The Badass Business Owner Pod...