Gaslight Studio STL, c/o Josh Allen

Baked-In with Josh Allen

Business EN ↓ 110 episodes

Josh sits down with industry innovators to uncover the unique ideas and values that are baked in to their businesses and have led to extraordinary success. These conversations can be a catalyst for other leaders to discover, develop and deliver powerful results. Look for new episodes weekly!

Author

Gaslight Studio STL, c/o Josh Allen

Category

Business

Podcast website

BakedIn.podbean.com

Latest episode

Jun 9, 2026

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Episodes

Episode 84: Susan Trautman | Great Rivers Greenway 21.03.2025

On this week’s episode presented by Busey Bank, I’m thrilled to be joined by Susan Trautman, the retiring CEO of Great Rivers Greenway, an organization that has transformed the St. Louis region over the past 25 years. During her 15 years as CEO, Susan has been a driving force in connecting communities, fostering collaboration, and creating lasting green spaces that have reshaped the region’s lands...

Episode 83: Marc Connor | rootberry 14.03.2025

In this week’s episode presented by Busey Bank, Josh is joined by Marc Connor, the visionary co-founder of rootberry, a brand that’s redefining the frozen food space with its vegan-friendly meals, snacks, and energy bites. Over the years, Marc has navigated multiple business model pivots—starting with direct home delivery and now evolving into a CPG frozen item in traditional and specialty grocery...

Episode 82: Dave Aronberg | Ladue H.S. Head Soccer Coach 20.02.2025

This week, we’re diving into a fascinating conversation that bridges the worlds of high school sports and business leadership. I’m thrilled to welcome St. Louis Soccer Hall of Fame 2024 Jimmy Dunn High School Soccer Coach of the Year David Aronberg of Ladue High School to the podcast. Coach Aronberg’s boys team just clinched the State Class 3 championship in November 2024—a incredible achievement...

Episode 81: Jeff Stevens | WellBeing Brewing 13.02.2025

On this week’s episode, we’re joined by Jeff Stevens, the visionary founder of Wellbeing Brewing . If you’ve ever wondered how to build a mission-driven company that not only thrives in a competitive market but also challenges industry norms, this is an episode you won’t want to miss. Jeff has taken the craft beer world by storm with a bold idea: creating non-alcoholic beers that don’t just taste...

Episode 80: Matt LaMartina | Tony LaMartina Plumbing Co. 06.02.2025

In this week’s episode, we sit down with Matt LaMartina, owner of Tony LaMartina Plumbing Co. , a family business serving St. Louis since 1982. When Matt’s father, a beloved and larger-than-life plumber, passed away in 2023, Matt found himself stepping into a role he had never planned for. Despite having worked in the company for a decade, Matt is not a licensed plumber and initially came from a c...

Episode 79: Sarah Schlafly | Mighty Cricket 30.01.2025

On this week’s episode, we’re joined by Sarah Schlafly, the founder of *Mighty Cricket* , a company that’s revolutionizing the food industry with products made from—you guessed it—cricket protein. Sarah is not only building a brand in an emerging industry but also tackling some of the biggest challenges in food sustainability and consumer perception.  Sarah found herself this week in the middle of...

Episode 78: Ruth Kim | #RuthUnleashed 23.01.2025

On this week's episode presented by Busey Bank, I am joined by Ruth Kim, a powerhouse leader with decades of experience at Fleishman-Hillard, where she served as General Counsel, Senior Vice President, and Senior Partner. Ruth played a pivotal role in shaping the culture and strategy at one of the world’s leading communications agencies. Now, in what she calls "Ruth 2.0," she’s redefining retireme...

Episode 77: Gerard Craft | Niche Food Group - Redux 16.01.2025

On today's episode presented by Busey Bank , I welcome back Chef Gerard Craft who joined me originally all the back on episode #3. Gerard is a culinary powerhouse and the driving force behind Niche Food Group , which includes some of the most beloved dining concepts in the St. Louis region, like Pastaria, Brasserie, and the newly launched Expat BBQ. As a James Beard Award-winning chef, Gerard’s na...

Episode 76: Rachel Burns | Bold Spoon Creamery 09.01.2025

On this week’s episode presented by Busey Bank, I’m joined by Rachel Burns, founder of Bold Spoon Creamery, a St. Louis-based company known for its experimental, adult-focused ice cream flavors like Goat Cheese with Fig Jam and Vanilla Crème Brûlée. Burns, who has an MBA with an emphasis in finance, brings 20-plus years of institutional investment experience, client management and a lifelong love...

Episode 75: 2024 Recap | A Few Favorite Moments 03.01.2025

On this week’s episode presented by Busey Bank, we’re celebrating episode  number 75. Two years of talking to some amazing folks about growth and leadership and failure and values. We’re taking a look back at some of my favorite moments. I’ll be sharing highlights from conversations that resonated with me—moments that made me think, laugh, or see things in a new light. It’s a chance to reflect on...

Episode 74: Melissa Allen | A Gig's a Gig 19.12.2024

On this week’s episode presented by Busey Bank, I’m joined by my wonderful wife and best friend, Melissa Allen. Over the course of a 30+ year career, she has worn many hats—literally and figuratively. She’s been a Ringling Bros. circus performer, a touring Broadway chorus girl, a Las Vegas showgirl, a Sacramento Kings NBA cheerleader, a burlesque dancer, an aerial artist, a Pilates instructor, a d...

Episode 73: matt Longueville | The Barkeep Collective 12.12.2024

On this week’s episode present by Busey Bank, we’re diving into the world of hospitality, leadership, and creative business models with Matt Longueville, founder of STL Barkeep and the owner of two standout St. Louis bars—The Vandy and the newly opened Off Elm. Matt’s journey is a fascinating one. Back in 2018, he was thriving as a consultant in the beverage industry, convinced that owning physica...

Episode 72: Rick Oleshak | AB Biotek 05.12.2024

On this week’s episode presented by Busey Bank, I’m joined by good friend Rick Oleshak, the Global Strategic Marketing Director at AB Biotek, a division of AB Mauri. Rick is at the helm of crafting global strategies and driving innovation for a company that leads in fermentation solutions across industries like consumer alcohol, bioethanol, and nutrition. But Rick’s expertise doesn’t stop there. W...

Episode 71: Brittany Dwyer | DISCO! DISCO! 21.11.2024

On this episode presented by Busey Bank, I’m sitting with Brittany Dwyer, the visionary behind DISCO! DISCO! is not your typical event planning company. It’s an innovative organization that merges traditional event strategy with cutting-edge software solutions, helping businesses connect with their audiences in ways that truly resonate. Brittany and her team have been transforming how companies ap...

Episode 70: David Stine & Stephanie Abbajay | David Stine Furniture 14.11.2024

On this episode presented by Busey Bank, I have the chance to sit with David Stine and Stephanie Abbajay of David Stine Furniture. David is a master craftsman whose journey began with sustainably sourced wood from his family farm, transforming it into heirloom-quality furniture. Stephanie, with her background in communications, joined the business to help it grow and reach a wider audience. Togeth...

Episode 69: Andy Karandzieff | Crown Candy Kitchens 07.11.2024

Today I got to talk with Andy Karandzieff of the iconic Crown Candy Kitchen, St. Louis' oldest ice cream and soda fountain. Opened in 1913 by Andy's grandfather Harry, who brought his confectionary skills from Greece, along with a dream to provide a family-friendly environment to enjoy the delicious creations. Andy Candy as he's affectionately known, is the third generation keeping this legacy ali...

Episode 68: Chad Mueller | Muay Thai & More 31.10.2024

Welcome to this week’s episode presented by Busey Bank. Josh steps into the ring with Chad Mueller—professional Muay Thai fighter, gym owner, coach, and now fight promoter. Chad’s journey into martial arts started at age 11, shifting to kickboxing by 16, and eventually leading him to Thailand, where he trained and fought with Team USA. Now back in the metro area, Chad has channeled his passion int...

Episode 67: Jimmy Sansone | The Normal Brand 24.10.2024

On this episode presented by Busey Bank, Josh sits down with Jimmy Sansone, founder and co-owner of The Normal Brand, a fashion company focused on easy, comfortable clothing suitable for both workdays and weekends. In the nine years since launching with a small collection of hats, Jimmy and his brothers, Lan and Conrad, have opened 11 stores – in cities including St. Louis, Nashville and Indianapo...

Episode 66: Mich Hancock | TED x St. Louis & 100th Monkey 10.10.2024

On this episode presented by Busey Bank, Josh gets the chance to catch up with Mich Hancock, the Co-Founder and License Holder of TEDx St. Louis, an independently organized TED Event, and the connection they share dating back to 2021 when Josh presented his TEDx talk ( https://www.ted.com/talks/josh_allen_changing_our_culture_by_watching_our_waste?subtitle=en ). She’s also the CEO of 100th Monkey,...

Episode 65: Chef Bill Cardwell 26.09.2024

On this week’s episode presented by Busey Bank, Josh has the immense pleasure of catching up with Chef Bill Cardwell. Best known as a pioneer of creative seasonal fare in St. Louis,  Bill has been a fixture in the local culinary field for 30 plus years. It’s hard to remember a time when Cardwell wasn’t at the helm of one of the best eateries in town including Cardwell’s, Cardwell’s at the Plaza an...

Episode 64: Brett Arndt | Experience Fresh 19.09.2024

On this episode, I get to chat with Brett Arndt, co-founder and CEO of Experience Fresh, a full-service vertically integrated agency, with a focus across #advertising, #brandstrategy, #production, #design, and #performancemarketing. They also happen to be St. Louis' fastest growing company on this years #Inc5000 list. With growth of nearly 1100% in the last 3 years and an audacious plan for the fu...

Episode 63: Mike Goldman | Waterway Car Wash 12.09.2024

On this week’s episode presented by Busey Bank, Josh has the pleasure of sitting down with long time friend Mike Goldman, Vice President and General Counsel of Waterway, the 50-year-old car wash brand that started as a simple operation in Kirkwood, Missouri and has since grown into a nationally recognized market leader with 29 locations in St. Louis, Chicago, Kansas City, Denver and Cleveland. The...

Episode 62: Meredith Knopp | St. Louis Area Food Bank 05.09.2024

On this week’s episode presented by Busey Bank, Josh has chance to sit down with Meredith Knopp, President and CEO of the St. Louis Area Foodbank. The Foodbank is responding to hunger in communities across 26 counties in Eastern Missouri and Southwestern Illinois by donating food to more than 500,000 people in the form of 40-50 million meals annually. Josh and Meredith talk about the logistics in...

Episode 61: David Drier | Pedal The Cause 29.08.2024

On this week’s episode presented by Busey Bank, Josh gets the chance to sit with David Drier, the executive director of Pedal the Cause. Pedal provides critical funding for cancer research at Siteman Cancer Center and Siteman Kids at St. Louis Children’s Hospital through their annual cycling challenge. Since 2010, over $45 million has been raised – with 100% of those funds directly supporting 223...

Episode 60: Jack (Trip) Straub III | Staub's Fine Grocers 22.08.2024

On this week’s episode presented by Busey Bank, I have the chance to catch up with Trip Straub from Straub’s Fine Grocers, the 123-year-old specialty market here in St. Louis. Trip and I share very similar family upbringings and it’s nice to talk legacy with someone carrying the torch for the fourth generation of his family’s business. We talk about the changing landscape of the grocery industry,...

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