B2B Sales Trends

Join host Harry Kendlbacher, CEO of Global Performance Group, as he dives into an insightful conversation with Joshua Trott, Chief Revenue Officer (CRO) of Workrise, in this captivating episode of the B2B Sales Trends podcast. The role of CRO has been rapidly evolving in the C-Suite, and Joshua provides invaluable insights into this evolution. He delves into the distinct responsibilities and prior...

In this episode of the B2B Sales Trends podcast, host Harry Kendlbacher, CEO of Global Performance Group, sits down with Edward Hoffman, President of Competitive Business Solutions (CBS), a renowned boutique professional services firm. With a focus on scaling excellence, Edward shares his insights and strategies for driving growth and success in the competitive landscape of the professional servic...

In this episode of the B2B Sales Trends podcast, Harry chats with Christine C. Kidder, a career strategist specializing in marketing and sales executives. As we're seeing a lot of layoffs in the sales job market, Christine shares some insightful advice on how salespeople can tap into their brand and get back into the job market, how to let their inner purple squirrel shine to find the ideal sales...

In this episode, GPG Marketing VP William Redick interviews Sarah Noel Black, Founder of Tiny Marketing. Together they dive into cold messaging strategies, best practices for lead nurturing sequences, and how to upskill small business sales teams.

In this episode, GPG CEO Harry Kendlbacher interviews Terry Coutsolioustsos, Founder of RevRX and former sales leader at Siemens Healthineers, Abbott Vascular, and Boston Scientific. Together they dive into how to become a top performing medical technology salesperson, insights on selling value and stakeholder management, as well as trends and things to expect in the future of medical device sales...

The Ideal Rep Profile is all about defining sales excellence. What does that look like at your company? And how does it set the foundation for your team's sales readiness as a whole? In this episode of the B2B Sales Trends podcast, Michael, Connor and Will dive into the components that make up an IRP and how to align it with your organization's strategic objectives.

In this episode, GPG CEO Harry Kendlbacher interviews Tom Edmonds, Autodesk Senior Sales Director about his team's strategy for onboarding new sales hires and how his team is successfully accelerating the development of top sales talent through a unique approach.

In this episode of the B2B Sales Trends Podcast, Harry chats with Kaitlyn Mcginnis, Turbonomic’s 2021 SDR of the Year, about filling the pipeline through her team’s innovative cold prospecting strategy, working the W, and how her military background helped her launch a flourishing sales career.

In this episode of the B2B Sales Trends Podcast, Harry chats with Sasha Clark, the CEO of Clutch Creative Marketing, about how brand consistency impact deal velocity for sales teams, some hacks for sales teams to use throughout the sales cycle, how to scale thought leadership, and the latest trends in the marketing world that can be applied by sales teams in their outreach.

In this episode of the B2B Sales Trends Podcast, Harry chats with Jim Hamilton, the Chief Client Officer at Jellyfish, about how sales teams should reframe the way that they think about the sales funnel, the concept of mental availability as prospects transition in and out of market, and best practices for marketing-sales alignment. Learn more about how sales teams should be reframing the way that...

In this episode of the B2B Sales Trends Podcast, Harry chats with Daniel Haden, the Global Head of Sales Curriculum at Google, about his guiding principles to sales enablement, what to expect in 2022, and the processes you need to have in place in order to elevate your teams to an elite sales mastery level.

The tourism industry has been hit harder than most by the pandemic. In this episode of the B2B Sales Trends Podcast, we explore how the Finnair team has adapted by using innovative sales methodologies to overcome the challenges left in the wake of COVID-19. We'll be talking with Jan Pellinen, General Manager at Finnair, about tactics and strategies that sales and business development teams should...

What unique ways can you provide value to your customers? In this episode of the B2B Sales Trends Podcast, we explore what it means to dig beneath the surface of customer wants and find a way to meet needs that generates sustainable value. We'll be talking with Alice Hoffman, CEO of Entegra Europe, about the power of asking the right questions and finding out what matters most to orchestrate a rel...

Professional buyers are becoming more savvy by the minute. In this episode of the B2B Sales Trends Podcast, we explore the latest trends in procurement negotiation tactics and how sales teams should adapt. We'll be talking with Stephanie Green, former Chief Commercial Officer at Gymshark and current Commercial Capability Consultant , about tactics and strategies you may encounter and effective cou...

What's the secret sauce behind today's most successful sales enablement programs? In this episode of the B2B Sales Trends Podcast, Harry chats with Seth Rosen, Global Head of Sales Enablement at London Stock Exchange (LSEG), about the key elements of effective sales enablement and the next wave of innovation when it comes to equipping B2B sales teams with the recipe for success.

If you're not creating value, someone else will. In this episode of the B2B Sales Trends Podcast, we explore what it takes to create a sales ecosystem that generates sustainable value. We'll be talking with Jonathan Chocqueel-Mangan, former Chief Strategy Officer (CSO) at Pearson and current Senior Strategist at Bath Place Capital, about common strategic weaknesses in modern organizations and fact...

In this episode, Harry Kendlbacher, Chief Executive Officer at Global Performance Group, speaks with Hang Black, VP of Revenue Enablement at Juniper Networks about the secret behind every highly effective sales enablement program, how to leverage diversity within your organization, and aligning the buyer journey in our rapidly changing AI enabled world.

Gerhard Gschwandtner, CEO and Founder of Selling Power, discusses the importance of masterful storytelling, the evolution of B2B sales over the past 40 years, and how virtual conferences should be an essential element of your strategy. --- B2B Sales Trends podcast is brought to you by Global Performance Group. Transform your sales, leadership, and procurement teams through a customized behavioral...