Joseph Lewin

B2B On Air

Business EN ↓ 102 episodes

B2B on Air is the show for B2B podcast hosts who care more about pipeline than downloads. Hosted by Joseph Lewin, who has launched 45 podcasts and helped hosts close over $17M through their shows, this is where strategy meets execution for people actually running B2B shows. Every episode is under 10 minutes. No vanity metrics. Just practical frameworks, real stories, and sharp takes on what's working in B2B podcasting right now. Episodes cover launching a show, booking the right guests, converting conversations into pipeline, growing your audience, and staying current on what's happening acros...

Author

Joseph Lewin

Episodes

To Niche or Not to Niche? - Jimmy Nguyen : 1 17.08.2021 13:48

Should you go after a general audience or pursue a niche? Ten-year B2C & B2B marketing veteran, Jimmy Nguyen, tells us how to determine the audience you should go after. He covers questions like: Who are my customers? What language do my customers use? Are they searching for my product or their questions? As a marketer, it's important to ask questions. Jimmy believes marketers should be explorers....

Introducing The Strategic Marketer 09.08.2021 1:34

In this episode, Joseph Lewin introduces The Strategic Marketer podcast.  A place for marketers to learn strategies, tactics, and practical steps to become well-rounded, strategic marketers. Catch marketing and sales leaders sharing their expertise and tips.