Azul Terronez - Author, TEDx Speaker, Coach
Authors Who Lead - Learn to write a book from bestselling authors and leaders
If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write?...
Author
Azul Terronez - Author, TEDx Speaker, Coach
Category
Podcast website
Latest episode
Jun 26, 2026
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Episodes
167: Book Marketing Doesn’t Have to Be Hard with Azul Terronez 19.08.2021 26:11
Send us Fan Mail Many people get stuck when it comes to launching their book because they're terrified of having to market their book, which means having to sell it, tell people about it as reviews – all those things seem to terrify authors. This week, I'm teaching you about book marketing. I'll help you figure out how you can market your book, even if you don't consider yourse...
166: Should I really write this book? with Sivonnia DeBarros 12.08.2021 33:16
Send us Fan Mail On this week’s episode of “Authors Who Lead,” Sivonnia shares what led her to want to help athletes, how she protects them, and the book that came from it, “What Are You Sporting About?: For Aspiring, Current & Former Pro-Athletes in Business.” What We Discuss with Sivonnia L DeBarros: On finding her calling Mindset and building teams Why athletes aren’t getting more help mana...
165: Are you a self-development junkie? with Julia Cha 05.08.2021 37:20
Send us Fan Mail Julia Cha is a best-selling author and a success coach for women leaders ready to shatter glass ceilings. With her expertise in subconscious transformation, she guides her clients to create their dream life in all aspects: a thriving career, financial abundance, and supportive relationships. What We Discuss with Julia Cha: How much of your story should you put in your book How you...
164: How to build an audience for your book? with Jan Koch 29.07.2021 40:46
Send us Fan Mail In this book, Virtual Summit Mastery owner Jan Koch takes you by the hand and turns you into a virtual event host. He used every step of the process himself. Since 2015, his online events have brought together tens of thousands of people. What We Discuss with Jan Koch: About the Virtual Summit and how it’s different from other events Using the summit as a brand authority How he se...
163: How Authors Can Use a Book to Get on Stages with Alexia Vernon 22.07.2021 37:04
Send us Fan Mail Alexia Vernon joined me on this week’s episode as she talks about her book, “Step Into Your Moxie: Amplify Your Voice, Visibility, and Influence in the World,” her journey from a shy girl to a successful keynote speaker, and how she’s grappled with her recent diagnosis. What We Discuss with Alexia Vernon: Hobbyist vs. professional speaker Which comes first: speaking or writing? Th...
162: How do I know my writing is any good? with Azul Terronez 15.07.2021 30:17
Send us Fan Mail In today's episode, get a peek into an actual coaching conversation with Shoshana since her concerns are also similar to many other writers who are starting on this journey. Most writers spend too much time living in their head that they end up not knowing what to actually write about. Hopefully, after listening to this episode, you will be inspired to write more and that if...
161: 7-Figure Entrepreneur Embraces Conscious Leadership with Sarah Hawley 08.07.2021 38:11
Send us Fan Mail In this episode of “Authors Who Lead,” Sarah joins me for a conversation about how, as an entrepreneur, your company will reflect who you are as a leader, and the inspiration behind her book, “Conscious Leadership: A Journey From Ego to Heart.” This conscious leadership that Sarah adopted is all about self-awareness — understanding who you are in the world and how you show up. Aft...
160: The End of Jobs with Jeff Wald 01.07.2021 39:00
Send us Fan Mail Jeff Wald harbored an ulterior motive when he dedicated $10 million of his own money to the Future of Work Prize. Modeled after the X Prize, he created this contest because his editor thought he needed more pages in his book, “The End of Jobs: The Rise of On-Demand Workers and Agile Corporations.” Jeff’s book challenges the notion of what “work” actually is as well as the future e...
159: Using a Contest to Promote Your Book and Skyrocket your Sales with Kevin Rizer 24.06.2021 35:47
Send us Fan Mail On this week’s episode of “Authors Who Lead,” Kevin joins me for a conversation about adapting to a new workspace, finding work-life balance and how anyone can snare media attention for their book launch by hosting an amazing giveaway. What We Discuss with Kevin Rizer: The secret behind working from home How to reclaim your work-life balance Build your own work culture Focusing on...
158: Suck It Up, Princess with Natalie Sisson 17.06.2021 41:00
Send us Fan Mail Natalie Sisson is a New Zealand-native who's an entrepreneur, author, speaker and the host of The Untapped Podcast. In 2010, she decided to monetize her humble six month old blog, The Suitcase Entrepreneur and turned it into a multiple six-figure online education platform. Since then, she has turned content and knowledge into eight different revenue streams, including digital...
157: Finding Your Swagger with Leslie Ehm 10.06.2021 39:10
Send us Fan Mail On this week’s episode of “Authors Who Lead,” Leslie talks about her book, "Swagger: Unleash Everything You Are and Become Everything You Want," and how she discovered her true purpose. Leslie Ehm grew up in a household that valued uniqueness — with a family that encouraged her to do and be anything she wanted. And this “swagger,” as she calls it, helped bring many magic...
156: Are you about to be canceled? With Molly McPherson 03.06.2021 44:37
Send us Fan Mail Molly McPherson is a leading authority on public relations and crisis response in the digital age. On this week’s episode of “Authors Who Lead,” Molly explains why understanding how social media works is so important, the roots of “cancel culture,” how to keep your reputation indestructible, and how to repair it if all goes wrong. What We Discuss with Molly McPherson: The digital...
155: Biggest challenge when it comes to marketing your book 28.05.2021 21:30
Send us Fan Mail Marketing is something a lot of authors grow to hate before they even start writing a book. To the point that they even avoid writing because they're afraid they're going to market the book wrong, or that they won't want to do it. In today's episode, we're focusing on the subject of book marketing – how to start, what does book marketing actually look lik...
154: Can Writing a Book Bring You Happiness? with Ted Smith 20.05.2021 34:38
Send us Fan Mail Ted Smith is a relationship and personal coach who has dedicated himself to helping people develop, maintain, and enjoy happy and healthy relationships with themselves and others. He understands the challenges of unhealthy relationships and provides an example of hope, strength, and transformation. In his book, he talks about the journey that he went through navigating an unhealth...
153: Why Fake It ‘Till You Make It is Terrible Advice with Dr. (Doc) Shauna Springer 13.05.2021 39:10
Send us Fan Mail Shauna ‘Doc’ Springer is a best-selling author, frequently requested keynote speaker, and one of the world’s leading experts on psychological trauma, military transition, suicide prevention, and close relationships. She is the author of WARRIOR: How to Support Those Who Protect Us and the co-author of BEYOND THE MILITARY: A Leader’s Handbook for Warrior Reintegration . What We Dis...
152: Writing a Book To Leave a Legacy with Jason Martin 06.05.2021 28:05
Send us Fan Mail Jason Martin is a former sports anchor who fulfilled his childhood dream of interviewing top athletes like Tiger Woods and Arnold Palmer. He now runs one of the most successful real estate teams, Jason Martin Group in Washington, DC. His firm has been featured in the Wall Street Journal as one of the top teams in the country. His book, “This Is Your Captain Speaking” is a collecti...
151: Overcoming Imposter Syndrome with Azul Terronez 29.04.2021 26:07
Send us Fan Mail Today, we address writing challenges related to imposter syndrome. We tackle questions about things that really get in the way of incredible books. The feeling of terror, being stuck, or uncertainty doesn't go away. But having a creative block is not a sign that you're failing or you're not meant for this. You just have to show up consistently. What We Discuss with...
150: What's Your Biggest Challenge When It Comes to Writing a Book with Azul Terronez 22.04.2021 15:18
Send us Fan Mail There's a common pattern among people who have a challenge writing a book – they get stuck and wonder what's next. Today, we address some concerns and questions from our listeners. I also discuss how I can personally help you to get your book out of your head and into the hands of your ideal readers. What We Discuss: How to connect strongly with the readers Dealing with...
149: Why I Chose to Self-publish with Mark Herschberg 15.04.2021 31:17
Send us Fan Mail Mark Herschberg is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia. What We Discuss with Mark Herschberg: Why he reached o...
148: I Get to vs I Have To with Alicia Dunams 08.04.2021 41:44
Send us Fan Mail Executive coach and entrepreneur, Alicia Dunams, has coached thousands of leaders, executives, and industry experts to share their message with the world through her signature process and acclaimed Bestseller in a Weekend® and other professional development training. In her new book, I Get To: How Using The Right Words Can Radically Transform Your Life, Relationships & Busines...
It’s Never Too Late to Write a Book with Rob Brown 01.04.2021 25:56
Send us Fan Mail Rob Brown has been in the financial services industry as a top-producing advisor and has held several senior leadership roles. Now, as a business coach, Rob helps his clients achieve excellence while living more purpose-filled lives. His book, “Truest Fan” is a story about turning the simple lessons we learn from baseball, loving God and others into a way of living each and every...
Self-publishing vs Publishing, Which is Right for Me? 25.03.2021 32:50
Send us Fan Mail On this week’s episode of “Authors Who Lead,” Andy joins me as he relives his publishing journey and shares his marketing plan, which included an advanced reader team, scheduling podcasts, and reaching out to others in his professional world. What We Discuss with Andy Storch: How Andy got inspired by Hal Elrod to write a book Having the right mindset to have the book launched amid...
Azul Answers Questions From Listeners 18.03.2021 21:27
Send us Fan Mail In this episode, we asked our listeners like you some of their challenges when they go to write a book to figure out what we can do to help you finally get the book you wanted to write done. What We Discuss with Azul Terronez: The need for clarity Which to choose to write first when you have many book ideas How to self-publish a book Choosing what language to use in your book How...
What Will People Think If I Write This? 11.03.2021 33:37
Send us Fan Mail Anita Morris is a DIY Fashion Blogger who inspires women all over the world to sew their own clothes. She’s an Inspirational Speaker who shares a message of hope, perseverance, and power for women who want to overcome past hurts, trauma, and grief. Anita is the Author of STEP Into It, Overcoming Trials that Lead to Purpose. She understands the struggles that women encounter when f...
John Lee Dumas - The Common Path to Uncommon Success 04.03.2021 25:31
Send us Fan Mail John Lee Dumas is the founder and host of the award-winning podcast, Entrepreneurs On Fire. With over 100 million listens of his 3000+ episodes, JLD has turned Entrepreneurs On Fire into a media empire that generates over a million listens every month and 7-figures of NET annual revenue 8-years in a row. Today, he talks about how you can carve your uncommon path to uncommon succes...
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