Gael Breton & Mark Webster - Full Stack Online Marketers

Authority Hacker Podcast – AI & Automation for Small biz & Marketers

Business EN ↓ 407 episodes

The Authority Hacker Podcast has been a trusted resource in online business since 2016—voted #1 Marketing Podcast by Ahrefs and downloaded over 3.5 million times by marketers and entrepreneurs in 120+ countries. Originally focused on SEO, affiliate marketing, and online growth, our insights have helped 15,000+ business owners successfully scale through our training programs. But the game is changing. AI and automation are redefining how businesses grow, scale, and stay competitive. Now, we’re focused on helping small business owners and marketers navigate and use AI & automation to work smarte...

Author

Gael Breton & Mark Webster - Full Stack Online Marketers

Category

Business

Podcast website

authorityhacker.com

Latest episode

Jun 10, 2026

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Episodes

#137 - How to Become a True Authority With Kevin Espiritu 18.02.2019

Send us Fan Mail What You will Learn The story of how Epic Gardening grew into the site that it is today How Kevin uses his various social channels to compound his audience growth The magical world of brand sponsorships and custom affiliate deals Kevin’s philosophy on becoming an authority in your niche We ran a little poll in … #137 – How to Become a True Authority With Kevin Espiritu Read More »

#136 - 7 Successful Authority Sites You Can Model After 11.02.2019

Send us Fan Mail What You Will Learn How some sites are able to climb the rankings in an impossible niche How a site can use design and layout to build trust Pros and Cons of aiming broad or aiming narrow with a site Why you need to focus on your core business first, and only then expand If … #136 – 7 Successful Authority Sites You Can Model After Read More »

#135 - Doubling Down Vs Diversifying: What Should You Do Right Now? 04.02.2019

Send us Fan Mail What You Will Learn Why doubling down is risky, but great for stacking growth Why diversifying is great long-term, but usually requires a lot of resources When we think you should double down and when you should diversify Once you hit a decent level of success in your business you will start getting a gazillion … #135 – Doubling Down Vs Diversifying: What Should You Do Right Now?...

#134 – 8 Mistakes We All Make When Building Authority Sites (And How to Fix them) 28.01.2019

Send us Fan Mail What You Will Learn Why there is such a thing as too much linkbuilding Why there is life outside of Amazon Why content freshness is hugely important, and an SEO factor A handy shortcode script to always show the current year We recently got a lot of new students for the relaunch of the Authority … #134 – 8 Mistakes We All Make When Building Authority Sites (And How to Fix them) Re...

#133 - Our Top 9 Tools for 2019 and Why We Picked Them 21.01.2019

Send us Fan Mail What You will Learn Why we chose Asana over every other project management tool How bookkeeping apps greatly improve your business The many ways you can use Slack as an information hub Alternatives to every tool we mention in this episode Work environment means everything when it comes to getting stuff done. If you feel … #133 – Top 9 Tools We Use in 2019 and Why We Picked Them Re...

#132 - 8 Mistakes You Make When Creating Content 14.01.2019

Send us Fan Mail What You Will Learn How outlines are crucial in streamlining your final article How to account for SEO when writing your article Tips on making your content more engaging A list of helpful tools we use when writing our content If you wish to dig deeper into how we approach content creation with detailed, over-the-shoulder … #132 – 8 Mistakes You Make When Creating Content Read Mor...

#131 - Interview: Mads Singers Will Help You Not Suck at Managing People 07.01.2019

Send us Fan Mail We are discounting our flagship course on starting new authority sites until January 8th midnight. Go to authorityhacker.com/system to learn more about the promo. It’s a brand new course we recorded only a few weeks ago where you see us build a new site from scratch over the shoulder in over 120 videos. What You … #131 – Interview: Mads Singers Will Help You Not Suck at Managing P...

#130 - 11 Tips to Succeed With Authority Sites in 2019 01.01.2019

Send us Fan Mail What You Will Learn How the definition of Authority Sites evolved in 2018 Why mimicking content found in top Google results is surprisingly viable Why doing white hat linkbuilding doesn’t automatically mean your links are good Why you should start an Authority Site right now! January 1st is the time for new year resolutions and … #130 – 11 Tips to Succeed With Authority Sites in 2...

#129 - End of Year Review 2018 17.12.2018

Send us Fan Mail What You Will Learn A summary of our best year so far financially A status update on Health Ambition, Authority Hacker, and our other sites Our major plans for 2019 At the end of the year we’d like to take some time to reflect on things. Look at what went well, look at what went … #129 – End of Year Review 2018 Read More »

#128 - SEO Predictions for 2019 10.12.2018

Send us Fan Mail What You Will Learn A recap of our predictions for 2018 (what came true and what didn’t) SEO lessons we learned through the “Medic” update Thoughts on the future of voice and visual search Guest predictions from Matt Diggity and Kyle Roof Last year we made 9 predictions on changes to the online marketing and … #128 – SEO Predictions for 2019 Read More »

#127 - Should You Track Your Rankings 04.12.2018

Send us Fan Mail What you will learn The surprising truth about where many tracking tools get their ranking data Why even Google Webmasters won’t give you perfect numbers The importance of long tail keywords in ranking analysis The principles we use to measure the performance of our sites Rank tracking has been the default benchmark since the birth … #127 – Should You Track Your Rankings Read More...

#126 – How New Tech Will Change The Way You Build Sites in 2019 26.11.2018

Send us Fan Mail What You Will Learn A crash course on WordPress theme history An analysis of the current website builder/CMS scene Why we think Gutenberg is a huge leap forward Our tech stack for 2019 We are suckers for easy-to-build sites, but the early market of WYSIWYG editors had us struggling with lots of buggy tools and … #126 – How New Tech Will Change The Way You Build Sites in 2019 (And...

#125 – Are Conferences Worth Your Time and Money? 20.11.2018

Send us Fan Mail What you will learn A detailed breakdown of the costs involved with attending conferences Useful tips on making the most of your time spent at conferences Examples of actionable things you can get out of an event (feat. AH PRO members) We just spent our own time and money taking 14 flights going to 3 … #125 – Are Conferences Worth Your Time and Money? Read More »

#124 - Conversion Rate Optimization with Kurt Philip 12.11.2018

Send us Fan Mail What you will learn The most common mistakes people make during A/B testing 3 actionable CRO tips you can easily apply to your site right now Why knowing your audience is crucial for optimization When it’s a good idea to approach an agency for CRO help Kurt’s thoughts on various optimization tools Today’s guest is … #124 – Conversion Rate Optimization with Kurt Philip Read More »

#123 - 10 Mistakes We Made Selling Info Products (And How You Can Avoid Them) 09.11.2018

Send us Fan Mail What you will learn Why proper documentation and backups are absolutely necessary for any Info Product Upsell tips that could easily 2x your profit potential The amazing benefits of having an active community around your product Pros and cons of evergreen content vs launch events Mark sold his first Info product, a frequent flyer ebook, … #123 – 10 Mistakes We Made Selling Info Pr...

#122 - Creating New Content vs Optimizing Old Content: Which One Should You Do Right Now? 29.10.2018

Send us Fan Mail What you will learn Why you should maintain at least a basic spreadsheet of all your content Simple tricks we used to increase traffic and user engagement for AuthorityHacker.com When it’s a good idea to write new content and when it’s better to re-optimize Onpage and off-page SEO tips for re-optimizing your content We are … #122 – Creating New Content vs Optimizing Old Content: W...

#121 – The Struggles of Rebuilding AuthorityHacker.com 22.10.2018

Send us Fan Mail Last week we launched our new AuthorityHacker.com website! A new design, rebuilt content, new tech stack, a fresh start. So far everything looks good: Traffic seems to be fine Time on site is up 22% Pages/session up 15% Bounce rate down 5% This is the second site we rebuilt this year: the first was HealthAmbition.com. With … #121 – The Struggles of Rebuilding AuthorityHacker.com R...

#120 – The Agency Model & Selling Services 15.10.2018

Send us Fan Mail What you will learn A quick update about HealthAmbition and how we’re doing The benefits and drawbacks of client work The pros and cons of various business models for doing client work Useful tips on doing client work to avoid mistakes we made in the past What is it: something we did in the past, … #120 – The Agency Model & Selling Services Read More »

#119 – Upgrading Your Content 02.10.2018

Send us Fan Mail What you will learn Simple ways you can make your reviews unique How to leverage experts for content and links Why you should move away from using stock photos as much as possible How to use multimedia to boost user experience So Google apparently rolled out another update after the big August change. HealthAmbition survived … #119 – Upgrading Your Content Read More »

#118 – Picking the Right Tools for Your Business 25.09.2018

Send us Fan Mail What you will learn Things you should consider before buying any tool Why having an exit-strategy for a tool is crucial Why you must never give in to the marketing hype Pros and cons of all-in-one and specialized tools A quick rundown of the tools we currently use on our websites If you’ve spent any … #118 – Picking the Right Tools for Your Business Read More »

#117 – Going from 5 to 6 Figures per Month with Authority Sites 11.09.2018

Send us Fan Mail What you will learn What attributes make people with 6-8 figure sites stand out Why you need to think beyond Amazon Associates if you want to increase your profits Why you need an exceptional team to grow your business Books you must read if you want to step up your management game Tips on increasing … #117 – Going from 5 to 6 Figures per Month with Authority Sites Read More »

#116 – What’s Coming for AH + Community Q&A 05.09.2018

Send us Fan Mail What you will learn The future and new focus of the company down the line Details about the upcoming AuthorityHacker and Authority Site System updates Why finding investors isn’t always a good growth strategy Our thoughts on The Hoth, Yoast, Trump, specialized vs all-in-one tools, and more Summer is over and we’re getting “back to … #116 – What’s Coming for AH + Community Q&A...

#115 – The August Algorithm Update 21.08.2018

Send us Fan Mail What you will learn How the same content both lost and gained traffic for Health Ambition Why you should be wary of news that someone has already figured out how the update works Steps you could take if you’ve been hit How Google aims to measure complex metrics like “trust,” and what this means for … #115 – The August Algorithm Update Read More »

#114 – Elementor and Page Builders w/ Ben Pines 31.07.2018

Send us Fan Mail What you will learn How Elementor copies the WordPress business model and why it works How Ben compares Elementor to Divi, Beaver, and other competitors When a page builder is essential for your site, and when it’s not really necessary A sneak peek of upcoming Elementor features Elementor has been growing rapidly to become one … #114 – Elementor and Page Builders w/ Ben Pines Read...

#113 – 6 Mistakes You Make Working with Freelance Writers and How to Fix Them 23.07.2018

Send us Fan Mail What you will learn Insights into our writing process The pros and cons of different payment structures Why you absolutely need to write your articles before outsourcing them How to work well with writers and editors Since starting out 9 years ago, we have worked with 150-200 writers and wrote a total of at least … #113 – 6 Mistakes You Make Working with Freelance Writers and How...

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