Author U Your Guide to Book Publishing Podcasts

All authors need to promote themselves and their books, few do a great job at it ... after this show, they will insider tips with a successful copywriter that will make your words and copy soar. Here's what we are covering during this hour: •What the heck is a Key Message Copy Platform and why your book needs one. •What is the primary advantage of having a Key Message Copy Platform •How you organi...

It's another year and another morphing in all things social media. Judith will be exploring what platforms work best for authors plus offer some unique twists and turns for the new year. Learn: -inside hot tip for using Facebook. -How to really market with Pinterest and Twitter. -What to expect this year. Joining Judith Briles, The Book Shepherd and author of Snappy Sassy Salty: Wise Words for Aut...

What author wouldn't want the "gift" of foreign rights sales?! Learn the insider tips on how to secure them and get "mail box" money coming your way. You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account. Learn: -How to track dow...

You've got your book. Now what's next? Marketing and Promotion takes your life over. Publicity is part of it. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account. Learn: -When should publicity begin for a new book. -What is the most important thing to remember when starting to plan a book/author publicity campa...

You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account. Learn: -The must haves for your marketing tool kit. -How to create a promo calendar for the entire year. -Why you need to sign up for MatchBook on Amazon now. -What's new n b...

You've got your book. Maybe an old book or one's that is not moving. Do you need new ideas to stretch, relaunch, renew or re-purpose a book? Now what's next? -How about your website? Does it need a goose? Get 3 key things to do right now. -Got books that aren't moving? Get ideas to bundle and move them out of your garage. -Are you speaking? Get tips to increase your back of room sales. -Want to mo...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books and the vision behind BookMarket.com. We will focus on Internet Book Marketing strategies and what authors need to--must do--to support their books. -Relationship marketing is at the core of book success. -How interviews can cross-promote your book. -Why links will kee...

It’s easy to get confused when it comes to what’s what and who’s who in Intellectual Property and Publishing Law. Not after this edition of Author U – Your Guide to Book Publishing. Here’s what the focus will be: · what is copyright/what does it protect · what is copyright infringement · what is fair use · what is parody · the Google Copyright Litigation; why do authors and publishers care about i...

When it comes to free tools to promote yourself and your books, The Publicity Hound knows them all. Publicity expert Joan Stewart will share some of the best free online tools she has discovered this year for promoting events like book signings, letting people know where how to find you on the social media sites, and making it easy for YOU to find other people. You will learn: -How the hashtag has...

This week on Author U - Your Guide to Book Publishing, Judith Briles will explore children's books--what they need to look like and how to pitch them to stores, libraries as well as create a stellar story time. You will learn: -3 author tips for Key Rules for creating story time at libraries and bookstores for kids. -ID the main book size, word count for children’s books. -How to create a book and...

This week on Author U - Your Guide to Book Publishing, Judith Briles will explore book celebrations--as in yours. Have you thought about how you are going to tell the world about your book? Share in its birth with friends, family and strangers? Sell books and begin to build roots within your followers? You will after this show. You will learn: -15 key tips to create a stellar celebrations. -Ideas...

This week on Author U - Your Guide to Book Publishing, Judith Briles will explore the Influence Factor... how authors can build it for themselves and their books. Digital influence is growing ... you as an author need to be tuned in and tuned on! Your take-aways include: -What is Klout and why you should care? -What about this thing called Kred? -Author tip: how to feed the #Klout beast daily to s...

This week on Author U - Your Guide to Book Publishing, Judith Briles will explore getting your books in all the non-traditional places. It takes a lots to promote and market a book ... and finding the right spot to sell your books besides the obvious is always a supreme challenge. No more. Judith will have Brian Jud, a master in specialty and promotional type of sales. After all, who would thought...

This week on Author U - Your Guide to Book Publishing, Judith Briles the creating of book covers and branding. It takes a lots to get the author and his or her book out there. It starts with the book cover and many cases. Your take-aways include: -Learn the elements of branding with your cover. -ID which covers work best with each genre. -How to determine the costs. -How to carry your theme throug...

It takes a lots to promote and market a book ... and have a Book Award may just add the right spice to your mix. Book awards are part of your marketing budget. Some are great to have... others are worthless. Your take-aways include: •Learn what Book Awards can do for you and your book. •ID which ones are the right fit for your book. •How to determine the costs. •How to market your award once you w...

This week on Author U - Your Guide to Book Publishing, Judith Briles will explore crowdfunding for authors. It takes a village to create a book … and money. Money for editing; money for cover design; money for interior design and layout; money for marketing; money for publicity; money for printing books; money for education to become a savvy author; money for … Yes, it takes money. Thousands of do...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Beth Ziesenis, Your Nerdy Best Friend to be her guest. Beth has been on several times, this time she back with the latest and greatest gizmos and gadgets to make the author, writing and publishing life better. Her new book Release Your Inner NERD is out with the latest is aps tech tools and tips to get organized, creative...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Stephanie Barko, voted the #1 Literary Publicist in America in 2010 and 2011 by the Editors and Preditors. Her savvy insights for what an author needs to do today to get his or her book out there are critical. Stephanie will be speaking in Denver, CO on September 21st, presenting the Author's Promtional Panorama ... don't...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books and the vision behind BookMarket.com. We will focus on Internet Book Marketing strategies and what authors need to--must do--to support their books. -Relationship marketing is at the core of book success. -How interviews can cross-promote your book. -Why links will kee...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Ira Blacker, the primary blogger for Printing By Design and and founder of Printing Source, Inc. Book marketing and branding strategies, serial blogging to create followers and intrigue with your posts and inside tips to get Google's attention. Learn: -The 5 quick steps to social networking. -What cross-marketing is and h...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Joel Friedlander, owner of Marin Bookworks, Book Design and Production for Authors and Publishers, to be her guest. Book interiors and layouts are critical to your books success... know the right questions, working with the right designer can make the difference for you and your book. For the DIY, Joel has created a serie...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Phil Knight, the Director of Sales for Color House Graphics to join here. Book Printing is critical ... know the right questions, working with the right printer can make the difference for you and your book. -What is turnkey printing? -What are the common mistakes that authors make? -How do you ask for a quote, what infor...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish back to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. this show will be part 2 of last week's show. -new plug-ins to use on your website to gather a crowd and make your author life easier. -Keywords and Catergories--why they ar...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Shannon Parish to join her. Shannon is both an illustrator and website designer. She knows what works and what doesn't with an Author's website. -Developing the salable material for your website. -Why positioning and branding is critical -Writing website copy brings visitors. -Colors that work, and those that don't. -Tabs...

This week on Author U - Your Guide to Book Publishing, Judith Briles invites Robin Colucci to join her. Robin helps other coaches, speakers, and consultants write books to increase their income and impact and become credible experts. Her clients have been published by Random House, Doubleday, J. Wiley & Sons, Hay House, and others, many of which won awards or became bestsellers. We will probe into...