Author U Your Guide to Book Publishing

Are you building a brand that brings influence to your core mission? Do you know what your core mission is? They are two essential questions ALL authors should ask ... and answer. -For the books. -For their marketing. -For their expertise. -For their success. It's time to revisit and build on your brand for 2021. Joining host Judith Briles, The Book Shepherd, for a fun hour is Susan Gilbert, Marke...

Do you know what "servant authorship" is? You will after you listen in. -Did you know that the majority of authors do not write a book with an outline? -Did you know that authors are more confused today as to which publishing option/path they should pursue? - Did you know what the #1 hiccup is when it comes to book marketing? Answers to these questions and much more in this edition of the AuthorU-...

Hey authors ... are you ready to dive into social media and break through what the social media gurus don't tell you? Too many authors get caught up in the “myths” of publishing, using them as their guiding principles … where they should be trashed! •Myth #1 – You must be on all social media platforms. •Myth #2 – The more fans and followers you have, the better. •Myth #3 – Social media is free. •M...

Times are turbulent for authors during the era of COVID. It's time to plan forward for the next year. Judith Briles, The Book Shepherd and host of AuthorU-Your Guide to Book Publishing offers a variety of marketing and influence tips in a fast-moving hour with tips on how to engage in successful book marketing during turbulent times. -how to sell more books -how to find book buyers online -how to...

It's a website bonanza of info for authors: Do you know what the most common mistakes authors make in creating a website? Do you know what will make your website dated? You will now. Get tips on: -How to prepare your content for your website. - The best ways to submit material to your web developer. - What the cost factors are in creating a website. - Why Google insists that you get an SSL certifi...

It's time to "spice" up your book design and beyond, Host Judith Briles The Book Shepherd and Book Designer Rebecca Finkel spike up creativity during COVID times on the AuthorU-Your Guide to Book Publishing podcast for authors and writers. -create a game plan for book design; -how to create texture on the book cover in a POD print world; -tips on creating and enhancing the Search Inside feature fo...

Marketing, social media, and building author influence lead my list of "needs" from authors during their publishing journey. Join host Judith Briles, The Book Shepherd is her favorite Geek Girl Kelly Johnson for a rousing and fast hour loaded with 22 tips, tricks and tools for the author and writer. From YouTube to a nifty word search for writing--this is a gift to you that keeps on giving. Get pa...

Calling all authors and writers. Get ready for a jammed packed hour from writing guru Anne Randolph. Over 20 tips in this podcast, including: - Read lots, including the cereal box for ideas. - Don’t edit as you write, it will let your brilliant bubbles escape. - Take a break and read poetry—opens another world to your thinking, feeling, emotion. - The best bookmark for a writer—a 4 x 6 blank card...

The perfect author and writer's gift awaits you. Fixional.com is ready to be unwrapped revealing the combination of AI and having an editor at your fingertips. Both just a click away. -Get tips for editing fiction fast and inexpensively. -Get ready to learn about a hot website for authors and writers that recommends improvements to the manuscript as comments, which are available for download in Mi...

Authors print books—there are plenty of questions to ask … and get answered. Get tips on how to print as quickly as possible for an event, celebration, or holiday. - How should they print them? - What is the best time to order a print run? - What are the types of proofs? - What are the printing options for books? - Why it's essential to stick to the printing schedule. - What current trends in prin...

The AuthorU-Your Guide to Book Publishing delivers a "two-fer in this week's podcast. Best selling and multi-award-winning author Mara Purl joins host Judith Briles, The Book Shepherd, for a jammed packed hour. Get writing tips from a writing pro on: -converting from one genre to another within a series; -how to set up a series using the location as a main character; -how to write a page-turner; -...

In the world of book design, multi-award winning book designer Nick Zelinger of NZGraphics.com and podcast host Judith Briles, The Book Shepherd, reveal that the best book covers practice the art of "less is more" in grabbing a book buyer's eye. Also, learn the inside scoop of: -book covers and book awards, -how to design a book cover, -how to design the interior of a book, -how to get buyers to b...

Here’s an excellent question for ALL authors—are you curating your own work? Yup, curate what you have already written and published. Where “repurposing” is a tweaking with a slight rewrite … “curate just pulls what you have and re-pushes it out. Love it, and so will you. Listen in to the 10 essential tips and strategies that will open up your savvy words to 60 million readers. Discover the power...

Social Media is the town hall for book promotion. Are you using it effectively? -What platforms should you be on? -Why types of postings should you include? -What should authors avoid posting? -What 5 things should authors be doing now? -What 5 things should avoids not do? -And, of course, much more. Join Judith for the latest episode of the AuthorU-Your Guide to Book Publishing podcast

Want to create the best marketing copy for promos and your book marketing? Imagine being in a coffee shop and having a simple conversation. You connect instantly. Don’t stress what your book is about. Stress what it delivers—quench the desire for solutions and pain relief. Listen in on podcast with @MyBookShepherd @JudithBriles and her special guest Marketing Word Expert Casey Demchak on this epis...

An author's words can pull in a reader ... or push him or her away. It's all about the editing that is brought in by another set of eyes. Did you know that: -One of the biggest grumbles on Amazon reviews deals with mediocre editing—or lack of any editing. -Be wary of your own “word blindness” … repeating the same word or phrases ad nauseam in your manuscript is a reader turnoff. -You should write...

When authors create strategic partnerships with non-profits and corporate sponsors, they discover that they and their book can buzz locally and spread to national attention. Join AuthorU-Your Guide to Book Publishing's Host Dr. Judith Briles and author Marjorie Holman of Finding Easy Walks Wherever You Are (her latest book). It attracted LL Bean, a Fortune 100 company. Why not you? It's another in...

Times are turbulent for authors during the era of COVID. Joining AuthorU-Your Guide to Book Publishing host Judith Briles is Debra Jason for a fast moving hour with tips on how to engage in successful book marketing during turbulent times. -how to sell more books -how to find book buyers online -how to kick start your author enthusiasm -how to market books It's another fun and informative AuthorU-...

It's a mecca of graphics design that every author who is not a techie; not a designer can embrace. Joining Host Dr. Judith Briles is creative marketing lead for Book Brush--one of the slickest author tools to come along in a long time. -discover the amazing cover creator -discover how to create fun swag -discover the box creator -discover mock photos for posters It's a fast hour. You want this too...

Do you know the WHY and HOW and WHEN of and for creating a press release? Joining AuthorU-Your Guide to Book Publishing Host, Dr. Judith Briles and PR expert Jules Marie. The suggest that authors should always ask: what’s the purpose? Is there something New? Earned? A Wow factor? Plus, if you are pushing out a press release, get author tips on the WHO to push it out to—your target market. Busy aut...

It's time to deal with the elephant in the room: book marketing fears! Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Carolyn Howard Johnson, the author of Frugal Book Marketing. Stop fearing book marketing. You are a writer—marketing is writing. 1-great marketing is writing, sharing with others what they need/want. 2-Marketing isn’t selling—it is networking, conne...

Authors' social media platforms and websites should be joined at the hip-profiles, keywords, descriptions. To soar your success, AuthorU-Your Guide to Book Publishing host Dr. Judith Briles and social media expert Jules Marie deliver an in-depth hour of what to do under COVID. From website Home pages, to posting on social media, to creating posters and creative questions to expand engagement--it's...

Calling all authors: How to get over the hump of resistance in sales? Even Shakespeare had to learn the sales hustle—be an evangelist—to get people to fall in love with his words! And authors, are you dealing with the Field of Dreams belief? You published it; they will come? Time to change strategy! Get massive tips via Judith Briles, The Book Shepherd and Donald Kelly, The Sales Evangelist on the...

In this edition of the AuthorU-Your Guide to Book Publishing podcast with host Dr. Judith Briles, The Book Shepherd, you will learn: -how to build your contact lists -how to create buzz on your book while your are writing it -timelines for book launch -how authors can set goals that don't overwhelm you -how to create a pre-launch strategy for your book It's all about the "buzz" pre-during-and post...

If you want to create a “lasting” Amazon bestseller, Dr. Judith Briles, The Book Shepherd reveals her 21 steps to make it happen to snag all of Amazon’s categories that you are in. -when to start the planning -how to use social media -what ads should you do -how to choose Amazon categories -how to do it for mini bucks -websites for tools to grab -the #1 thing not to do Get ready to write pages of...