Author U Your Guide to Book Publishing

Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into how to "work an author event" and "celebration." With her is million book bestseller Susan RoAne. Her book, How to Work a Room was published 25 years ago and celebrates a new edition this year. Learn: -Hot tips for creating a book celebration. -What the key differences between book signing and a book event. -The #1 reason...

Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into jkey components of the Author's Journey--from idea to execution to outcome. With her is author Ashlee Bratton who launched Life Before the Lottery this fall after a crowdfunding venture. -Where do ideas come from? -How does an author deal with the unexpected--all the hiccups that can pop up at any time? -What are the must...

This week's show focuses on all the gizmos and gadgets, online shopping carts and email marketing/newsletter services that can make the author's publishing, writing and marketing life sane. Kelly Johnson, Judith's favorite Geek Girl, joins her today. Kelly is the owner of CornerstoneVA.com. You will learn about: -Mail Chimp -AWebetr -Constant Contact -Vertical Response -CloudNet360 (Premium Web Ca...

Throughout the final quarter of the year, Judith features top members of "her team" in the creation of THE BOOK. This week's show comes back to the cover and interior... with a different voice, Michele DeFlippo, the CEO of 1106Design.com. Critical advice: love your book cover because buyers look at it, and buy it. Starting with the COVER, they explore: What is a book cover? A package that answers...

How would you like to win a contest that is based on the quality and creativity of your work? You can. AuthorU.org is sponsoring, along with two dozen other majors--likes IngramSpark, Thomson Shore, New Shelves, The Book Shepherd, Tattered Cover Book Store, the BookBar, Total Printing Systems, Cornerstone Virtual Assistance, WaveCloud, Color House Graphics, 1106 Design, NZ Graphics, F+P Design, th...

Are all printing options alike? Do you have a clue on what happens once you engage a printer--what happens before the ink goes on? And what happens in the cover printing and binding? Most authors don't think about it all ... and as an author, you should. Good questions to ask and the answers are within today's show PLUS 21 Answers to questions you should be asking ... for what is best for you and...

Are all book designers alike? It's a good questions and the answer is, No way ... and you need to know what's out there and which is best for you and your book. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into the latest in what's between the sheets and on top of your covers when it comes to book designing with a multi-award winning cover and book designer, Nick Zelinge...

Are all book printers alike? It's a good questions and the answer is, Nope ... and you need to know what's out there and which is best for you and your book. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into the latest in all things relating to book printing with Dave Raymond, the Regional Sales Manager at Thomson Shore and knows books! www. ThomsonShore.com -Are printin...

This week's show on Author U - Your Guide to Book Publishing is all treats, no tricks. Using social media to sell your books is the portal that every author needs to understand, to use, and remove the resistance roadblocks that hinder their results. Today's guest is Aliza Sherman, a pioneer in all things "web"--she is an co-author of the best-selling Social Media Engagement for Dummies. Her early...

Nope, eBooks didn't eliminate print books, contrary to what many thought would happen--print books are doing well, in fact, sales were up 4.3% this summer. BUT, eBooks are an important part to your mix. Today's show will focus on some of the old, but lots of the new--especially with what's bubbling up with eBooks for kids. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive int...

Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into Creativity with a Twist--how to develop the skill that we all have. Her guest is Ronda Sheya, principal in the Sheya-Group.com in Colorado. AND, one of the creative forces when Radio Disney started. •How to break the creative block. •Why is creativity different from invention. •How to use creativity in your book marketing...

Your photos are a critical component to any author's online and offline presence. The questions: What photos are on your website?, What photos and images are in your social media outreach? and What photos and images are you using to support both you and your book? become critical in your overall Game Plan. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into what's what in...

Videos are a critical component to any author's online presence. The questions: -What videos are on your website? -What videos are in your social media outreach? and -What videos are you using to support both you and your book? become critical in your overall Game Plan. Today, on Author U-Your Guide to Book Publishing, Judith will deep-dive into what's what in videos today with Producer Susie Scot...

Authors and authors-to-be want to make sure they have enough money to fund their book project. Crowdfunding is one of their go-to places to bring in those moneys. Today's program brings in a key player from Kickstarter is going to give inside tips and tricks to create a campaign and make it succeed. Kickstarter has some new rules and guidelines--learn them first hand. •Creating ideal rewards for d...

Authors and authors-to-be want to know what what the true cost of publishing is. And the answer is: it depends. It depends on what type of book you have. It depends on what your market for selling is. It depends on what your personal goal is. It depends on what resources you have ... and what you don't have. It depends. In this show, Judith will identify many of the "must haves" and include the ra...

Part II ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing. Not after this show. Judith lays out in two parts--last week and this what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and post .....

I'ts Part I ... Every author and writer needs a Timeline, let few create them ... and in case of BOOK ... most authors just want to get it written ... thinking about marketing, publicity, the production needs post the writing. Not after this show. Judith lays out in two parts--this week and next what you need to get on your calendar starting (gulp) a year in front on your book birthday ... and pos...

Every author and writer gets stuck once in awhile ... we need juice... where does it come from? Joining Judith Briles today is Jake Williams, author, illustrator, artist who develops pics and illustrations on the spot. Learn tips and tricks to get your creativity spark flowing if you are stuck. Another great show on Author U - Your Guide to Book Publishing.

Libraries are a great place to sell your book to ... as well as create events around you and your book. In this edition of Author U - Your Guide to Book Publishing, Judith has Kari May, the President of the Elbert County Library District AND President of the Colorado Association of Libraries. She has no aspirations to be an author – after all, all authors need an audience of readers, and reading i...

You've got a book, or will soon ... what's next? Next is what's next. Joining Judith Briles today is Rebecca Finkel, multi-award winning designer. Think: 1. conversion to kindle -Is it a good idea? -How about kindle only no print book -What about Smashwords? 2. conversion to Inkling -Why -What does it do more 3. Update older covers -Create a Fresh look -Get a Better audience -Seen as new -Creates...

Authors, Books and Book Reviews all go together. Today is a deep dive into what reviews, how to submit, which ones to look at and how to make your submission shine to get attention. With Judith Briles today is Victoria Sutherland, Founder of ForeWord Reviews, the ONLY magazine dedicated to the independent publishing market. A review in ForeWord is seen by libraries and over 300 B&N stores. You wan...

Out with the old ...in with the new. Today's show will focus on creating a Virtual Book Tour for the author and book. Judith's guest is D’vorah Lansky. She has been marketing online and mentoring authors since 2007 and the bestselling author of Book Marketing Made Easy and 21 Ways to Launch a Successful Virtual Book Tour. You will learn: -What is a Virtual Book Tour? -Learn the 3 most important th...

ISBNs are something every author needs. And there is plenty more that comes along with them and in addition to them. In a fast hour, Judith and her guest will explore what you need, when you need it PLUS new items that are being introduced for author/book findability. With Judith today is Laura Dawson, a project manager for MyIdentifiers.com at Bowker (the only authorized ISBN creator in North Ame...

eBooks are part of the author's world. You may not read them, but lots of your readers do. You want to create your books in print and "e" and audio. Today's show will focus on the latest and greatest in the "e" world and more specifically, what formatting is open ... what should you be doing ... and how to find the right converter for you. With Judith today is Nick Taylor, a best selling author in...

Branding is critical for the success of today's author. Branding with book, website, promotional material ... everything. Today's show is all about creating Rock the World branding. With Judith today is Lori Ruff, acknowledged by Forbes magazine is #7 globally in social media influence. Lori knows branding--how to create it, how to use it. -What is author branding -How to identify your brand -What...