Association Transformation

Send us Fan Mail Sharon Newport, an association executive and all-around guru, joins Andrew and Elisa today to speak about how, as an association leader, you can empower diversity, equality and inclusion in your organisation. Sharon believes, real change happens at the top. Figureheads are responsible for changing an organisation's structure to be richer in diversity, more equal and inclusive...

Send us Fan Mail In this week's episode, we delve deep into how to promote your organisation cost-effectively.  Today's guest Mary Gross has worked in the non- and for-profit technology field for the last 25 years. Working with OCT Performance Marketing, she managed client accounts and worked to create and deploy marketing strategies that involve digital and social media campaigns and we...

Send us Fan Mail Alison Heppenstall, Director at CAFA and Managing Director of the b2b Group, joins Andrew and Elisa for another IGNITE special on today's episode. Join them as they discuss the reach, power, and influence associations can and should have on tackling the climate crisis. Climate Action for Associations (CAFA), has been developed in response to the growing demand from membership...

Send us Fan Mail The pandemic has shaken up the way we work, and the way we connect with other people. Associations have grown ever more important as they provide that space for connection. Elisa and today's guests, Carmen Elliott, Vice President at the American Physical Therapy Association and Dana Aragon Director of Workforce Development at the Associated General Contractors of New Mexico, ...

Send us Fan Mail In our usual cross-Atlantic style, today, the conversation turns to a panel of seasoned association professionals who have taken up new roles during the disruption of the pandemic. Today's guests are Dave Daquelente- Executive Director at Master Builders'​ Association of Western Pennsylvania, Inc., Victoria Elliot – CEO, Pennsylvania Pharmacists Association and Simon For...

Send us Fan Mail Do we learn more through our mistakes than our successes? Andrew and Elisa discuss the importance of failure and how it makes us grow as leaders. You won't want to miss this episode. For more information about Association Transformation, please see our website: https://associationtransformation.org/ Follow us on LinkedIn , Twitter , and Instagram .  Please subscribe to our po...

Send us Fan Mail Mervyn Pilley, Executive Director at the Energy Solutions and Technology Association (ESTA), joins the hosts in an IGNITE special. Mervyn speaks about his mammoth association career, how he got into energy and the importance of using less of it. They discuss how associations and other businesses can be more energy conscious in order to be kinder to the planet. Mervyn is taking the...

Send us Fan Mail Associations, like any business, has a brand and that brand needs to morph with the transformation of the business. With some associations being centuries old, rebranding is a necessity to keep with the times. In this week's episode, Andrew and Elisa and their guests speak about this process - the how and why of an association's rebrand. How can you identify when your or...

Send us Fan Mail In another Andrew and Elisa special, the Association Transformation stars speak innovation on this week's episode. What is it to be innovative as an association leader? How can you build an innovative organisation and constantly be ahead of the curve? Is it even possible? What is the importance? These are all questions tackled in today's episode. Tune in to learn how to...

Send us Fan Mail Membership is at the heart of any association and today's guests are membership directors of the highest calibre. Join in on our conversation where Andrew, Elisa, Kim Hall, Membership Director of National Association of Counties, and David D'Souza, Membership Director of the Chartered Institute of Personnel and Development speak all thing membership. Also, tune in to fin...

Send us Fan Mail In this episode of Association Transformation,  Andrew and Elisa take center stage and discuss one of their specialties as association experts, virtual strategic planning. With social distancing measures in place, the move to digital has changed the way so many of our business processes are done. The process of strategic planning has in effect metamorphosed through the pandemic be...

Send us Fan Mail In an extraordinary episode of Association Transformation, Andrew and Elisa are joined by two sustainability gurus, who also happen to be association heavyweights, to discuss the power and influence associations can drive social innovation. Jill Poet, CEO of the Organisation for Responsible Businesses CIC (ORB), and Gwyn Jones, Director at the Association of Sustainability Practit...

Send us Fan Mail Money is on our minds in this week's episode of Association Transformation. In a continuation of a previous conversation had in November, Andrew and Elisa are joined by Graeme Copestake, Director of Crossley Third Sector & Partner of the Crossley Group. Graeme is a partner-level Finance Director working exclusively with and for Associations, Membership Organisations, and...

Send us Fan Mail Andrew is joined by Cindy Sparrow, Director at Consort Strategy, to discuss the importance of good leadership at board level. As an association executive, you know that poor board leadership could be detrimental to the reputation of your organisation and it's members. This is why identifying it early, understanding how to address it and stop it from growing is imperative to a...

Send us Fan Mail The pandemic caused a massive change in the association sector, as it did for all the sectors and communities that associations represent. Value propositions had to change, membership offerings had to adapt, and how organisations reached prospect members had to adjust to this new normal. In this week's episode, Andrew and Elisa wanted to dive deep into the ways associations h...

Send us Fan Mail As our listeners know by now, at Association Transformation, we love nothing more than investigating what associations are doing to advance their social responsibility and their members' social responsibility. We genuinely believe that membership organisations have the power and the reach to make a positive difference in the world. In today's episode, Andrew and Elisa ha...

Send us Fan Mail In this week's episode, Elisa and her guest Jamie Pratt co-founder of Spano Pratt Executive Search, delve deep into a topic that we have yet to cover on Association Transformation. They are talking about the talent transition and executive search in the non-profit space. Jamie has 30 years' worth of experience under her belt and takes us through best practices for associ...

Send us Fan Mail Today's episode is all about the impact of elections and government affairs on associations. The Trump Administration ceased to exist since on 20th of January, as the US inaugurated the 47th President of the United States, Joe Biden. What does this landmark election mean for associations in the US and globally? Andrew and Elisa invite two experts to discuss this election, wha...

Send us Fan Mail This week, Andrew and Elisa are joined by Richard Collins of CSR-Accreditation to discuss what associations can do to address their social responsibility and help their members do the same. Together, they delve into what social responsibility means in the context of associations and non-profits, what creating a standard of social responsibility actually looks like, and how associa...

Send us Fan Mail As you know, at Association Transformation, we are dedicated to finding new and exciting guests from all over the world to share with us how their organisations are evolving. In this week's episode, Elisa and Andrew invite three association heavyweights from South Africa to the table to discuss exactly that. Tes Proos, President at SITE Africa , Kevan Jones, Executive Directo...

Send us Fan Mail Using social media successfully and effectively is imperative to grow an organisation. The prospect of doing so is, however, a daunting one. It is difficult to know what platforms to use, how to create the best content, how much money to budget, how much content to share etc. So, what is the best way to use social media? What techniques should be used to maximise recruitment, advo...

Send us Fan Mail On the pod, Andrew and Elisa have spoken to a range of fantastic association leaders all who have shared their challenges and wins of 2020. In the final episode of this year the hosts welcome two expert association executives to discuss their session at the ASAE 2020 Conference titled "Executive SOS".   Aliyah Horton, Executive Director at Maryland Pharmacists Associatio...

Send us Fan Mail These are uncertain times and all professional associations, irrespective of membership demographic, geographic focus, or financial strength, are striving to operate at peak efficiency and effectiveness, and to support their members in increasingly fragile socio-economic and political environments. Now, perhaps for the first time in generations, membership associations must be who...

Send us Fan Mail What does the loss of in-person events mean for associations? During 2020 some associations have been adept at diversifying their membership services and related income streams and have benefited from doing so. On the flip side, however, those associations that have failed to respond to circumstances and adapt accordingly have suffered financially. Our research demonstrates a defi...

Send us Fan Mail Coronavirus has brought many unprecedented challenges upon the association community, the most prominent being financial. Lots of associations have been forced to dip into their reserves to help keep them afloat; mitigate risks by forecasting near unforecastable futures; and demonstrate new ways of solving complex financial problems. Navigating this uncertain economic landscape su...