ArtsyCourseExperts Tech Podcast

Effective communication is crucial for the success of any business, including training businesses. One of the basic elements of professional communication is a well-structured and personalized email system. Email addresses play an important role in establishing a credible and reliable image for your online courses. In this lesson, we're learning about email addresses for training businesses so...

In the creation of online courses, using Google Analytics is not just an option; it's a necessity. Online course creators face unique challenges when it comes to measuring and growing their courses, engaging with their community, and optimizing their teacher websites. This is where Google Analytics comes into play, offering invaluable insights and data-driven solutions to help online course cr...

In today's digital age, online courses have become increasingly popular, offering flexible and accessible learning opportunities for students worldwide. To ensure an easy learning experience, it is best to prioritize responsive web design. In this lesson, we’ll explore responsive web design, enabling you to build products and services that function seamlessly on any device. We’ll discuss what...

Online education is becoming a trend as a lot of activities happen online in recent times.  Staying connected with your audience and ensuring seamless content delivery is key to success. This is where Really Simple Syndication (RSS) Feeds come into play for online course creators. In this lesson, we’ll explore the potential of RSS Feeds in the realm of online course creation. We're learning ab...

In the fast-paced world of e-learning, where competition is fierce, finding effective ways to attract and retain students is crucial. A student referral program is a powerful strategy that boosts the interest and satisfaction of your current students to drive new enrollments. In this lesson, we'll delve into the world of student referral programs specifically designed for online courses. We&#3...

Having a great online course is every online teacher’s dream. The goal is to pass valuable skills and information to your community and help them solve their problems, as well as find answers to their questions. Now that you have that online course, here’s a lesson on how to reach out to your prospective students and increase sales. In this lesson, we're learning about A/B testing so that you...

AIDA model is a tool that empowers online teachers to create captivating content, inspire interest, cultivate desire, and ultimately prompt action from the prospects. It does this by understanding and leveraging the psychology behind consumer decision-making. In this lesson, we’ll learn about the AIDA customer journey. That way, you can have more of your students and prospects be aware of your pro...

A product ladder is a marketing strategy that involves offering a range of products to customers at different price points, each with increasing value.  In this lesson, we'll learn about how to create a product ladder so that you can sell products and services from low-end to very high-end. Challenges online course creators can face if they don't create a product ladder for their online co...

In this lesson, we are going to learn about when to upgrade your hosting plan so that you can always provide the best experience for your students and customers. We are going to go over when you should upgrade your hosting plan. Challenges online course creators can face if they don’t know when to upgrade their hosting plan: • Online course creators may face issues with slow loading times, frequen...

Using your community during events is a great way to make life easier for yourself as the teacher and the students. When you put so much work into an event, it can be over and that’s it. But if you leverage your community, your members and students will continue to enjoy and talk about it which can elevate your community. In this lesson, we will learn about using your community during events so th...

Designing a course curriculum is a crucial step in creating an effective and engaging online course. Your course curriculum serves as the backbone of your course, providing structure and direction for your students as they work through the material. In this lesson, we'll go over designing your course curriculum, so that way, you can also build out your course curriculum in such a way that help...

Have you ever wondered why some people learn more easily through visual aids while others prefer to listen to lectures or read textbooks? The VARK model of learning styles provides a useful framework for understanding how different people prefer to learn and process information. In this lesson, we will explore the four types of learning styles and provide tips so that you can teach your students d...

As a course creator, you might struggle with how to create the perfect outline, what to talk about, what your modules are and in what order they should be. You may also struggle with how to create a sales page that summarizes the benefits and journey of a particular course topic. It could even be sales related matters like how to create a sales email to let your audience know about these particula...

When creating a website, course, or community – it’s important to understand the difference between domains and hosting. A domain is an address book that people use to get to your site, while hosting is the service that serves your content and files. In this lesson, we’ll go over domains versus hosting for online course teachers so that you can specify the names of your services and have those nam...

As a teacher or trainer looking to create valuable content for your clients and students, you may have heard of a Work for Hire agreement. This is a legal contract that outlines ownership and Intellectual Property (IP) rights for work created by a contractor on behalf of a client. In this lesson, we’ll learn about Work For Hire Agreements to enable you to ensure that every work that contractors do...

Webinars have become a popular method for online course creators or community leaders to connect with their students online. However, a successful webinar requires more than just a compelling presentation. A well-organized team is crucial for ensuring the webinar runs smoothly, engages the audience, and achieves its intended goals. In this lesson, we’re learning about webinar event team roles, so...

Analytics is a process that can be applied to various types of data, including website traffic, customer behavior, sales data, social media engagement, and more. You may have some challenges, like not knowing who’s visiting your website and what they’re doing on your website. In this lesson, we’re going to learn about analytics for your teacher’s websites so that you can learn about your traffic a...

HTTP, or Hypertext Transfer Protocol, is the standard protocol used for communication between web browsers and servers. They are three-digit numbers returned by web servers to indicate the status of a requested resource. Also, they provide information about whether a request was successful or not, and what action the client should take next. In these cases, the server responds with an HTTP status...

Email communication is a critical part of operating online courses. In this lesson, we're learning about email addresses so that you can have reliable emails going out for sales, helpful emails for teachers and administrators, and receive important emails from your students. In this lesson, we’re going to go over email addresses for online courses, what email addresses are, why you should have mul...

Visual aids, such as images, have become an essential tool for creating, engaging and effective online courses. Transparent PNG images have become increasingly popular among various image file formats due to their support, high-resolution graphics, and the ability to remove the background or make it transparent. In this lesson, we’ll be learning all about transparent PNG images for online course t...

Ideal Target Audience (ITA) is an essential component of any successful online course. It refers to the specific group of people that the course is designed for and aimed at. In this lesson, we’re learning about understanding your ideal target audience or ITA so that you can make great marketing materials and the steps involved in identifying and defining the ideal target audience for an online co...

As an online course creator, there are various methods to interact with your students, but what’s important is finding the best way to engage your students the most. Live webinars may be one of the best ways to keep students accountable for their courses. With live webinars, you can reach out to your students and prospects through electronic devices like smartphones, tablets, etc. That way, they c...

When did you first realize that you were creative? Was it during your first dance recital in 1st grade? Have you been singing since you could remember? Maybe you just discovered that you love creative writing. As creative teachers, all of us have experienced a pivotal moment in which we realized that we possessed a creative spark. We recognized that we had a natural gift or skill to express oursel...

Are you looking to create a PDF resource guide for your students using Google? Trying to convert other file formats to PDFs may be stressful, but Google is here to help. Google Docs and Google Slides provide a quick and easy way to create organized and visually appealing PDF guides in minutes. They also improve your efficiency and effectiveness. By creating PDFs, you can conveniently share your fi...

Making your checkout process easier is necessary for the life of your online course business. The easier and safer it is for students to checkout, the better they trust your course business. In this lesson, we’re going to analyze the e-learning checkout process. So how do customers turn into students when they go to your website, course, or community and actually pay and check out then buy that se...