Michael Boezi

Apophenic

Society EN ↓ 79 episodes

Finding connection where it’s not immediately obvious. This podcast is a companion to (ART)ICULATE, operating instructions for a leaderless collective of artists & optimists (that's you!) who will reimagine and rewrite the roadmap of our future. We need artists now more than ever. I include episodes with demos, early versions, and process shots of a songwriter in action. True human connection is hampered by the way we consume, share, and produce media. We need to embrace smaller spaces and leave legacy systems, letting them fade into irrelevance (like MySpace, Facebook, Twitter, etc.). This sh...

Author

Michael Boezi

Episodes

SEO Is About Serving People (not Google) 09.10.2019 10:01

People are at the heart of your SEO efforts. So let's look past the keywords, page rank, and site traffic for a second and focus on the real point of SEO - connecting with your potential customers. SEO is about building the apparatus to find the people who are already out there asking for your help - and the pathway to deliver that help. Show Notes : https://controlmousemedia.com/podcast/seo-is-a...

SEO Is a Key Part of Any Marketing Strategy 07.10.2019 11:18

SEO helps you tackle one of the most difficult parts of any business - finding new potential customers. What's more is that Google will help you do this for free. Episode 135 is an overview of why it's worth the effort to learn even just a little bit of SEO so you can take advantage of its marketing power. Show Notes : https://controlmousemedia.com/podcast/seo-is-a-key-part-of-any-marketing-strat...

What Is SEO and How to Unlock Its Power 03.10.2019 9:19

Teaching is how we form a connection with a future customer. SEO is simply a signal that someone wants to learn - with a distinct data "signature" that offers clues about what they want to know. From there, it's up to us to use that data to put ourselves in the best position to answer that question. Episode 134 is an overview of how to do that. Show Notes : https://controlmousemedia.com/podcast/w...

SEO: A Different Approach 02.10.2019 8:54

SEO is one of the most important factors in any marketing strategy, so it's worth the effort to learn the basics. It doesn't have to be complicated, and anyone can learn it. Episode 133 is an introduction to my approach to SEO, and the start of a new series to teach you all the nuances of a good, sound SEO strategy. Show Notes : https://controlmousemedia.com/podcast/seo-5-key-factors — Marketin...