Ann Kroeker, Writing Coach

I was an English major with a creative writing emphasis. When I looked to my future, I saw myself writing. Over the years I managed to build a writing career, but as an English major, I wasn’t prepared for the business aspects of writing. Invoices, receipts, taxes? That was all foreign to me. Sharing my writing through speaking and social media? That’s not what I imagined when I launched my writin...

If you're like me, you struggle to carve out time to write...you wish you could uncomplicate life and get more done. Good news! I have business coach and online business manager Kari Roberts on the show to help us think through simple systems that can unlock our writing productivity and creativity. "It's like you're on a treadmill," she says. "You're running in place, but you're not going anywhere...

What if the stories we've been told about success are wrong? What if you could unlock secrets that shave years off your writing journey? In this interview, Ron Friedman demystifies the writing process and introduces a surprising path—a fast track, if you will. He says "it is the path by which so many writers and artists and inventors and entrepreneurs have succeeded." What's the path? Reverse engi...

I watched the professor of my advanced poetry class open the lid of a metal box crammed with 3x5 cards. He wiggled out one of the worn cards covered with notes and held it up.  On this card was the title of one of his poems along with the date of the latest version. Below that he had written names of literary magazines where he’d submitted that poem, followed by their response. “One poem per card,...

About seven years ago, I partnered with Charity Singleton Craig to co-author On Being a Writer. While working on the draft, we often pulled up one of our shared Google Docs to review our drafts and notes in real time. In this way, we wove together our stories and experiences with relative ease. If we had a grade school report card at the end of the project, the teacher would have checked off “Play...

I listened to Allison Fallon’s The Power of Writing It Down while jogging through my neighborhood. Those weren’t my best runs, because I kept pulling out my phone to thumb-type a great quote before picking up the pace again. And yet they were fantastic runs, because Allison’s words inspired me to re-establish a daily journaling practice. On that first outing—with her voice in my ears—I listened th...

[Ep 234] On this episode of the podcast, I hosted two novelists: Shawn Smucker and his wife, Maile Silva, for a literary discussion. Imagine you’re at a writing conference and we’re on stage to discuss the challenges they face as two writers at different points in the writing journey, living and working and raising a family together. How do they offer support and input? How do they find time to wr...

When you seek traditional publishing for your nonfiction book, you don’t just write the book and send it off. Instead, you craft what’s called a book proposal—an essential business document expected by publishing professionals like agents and editors. With this document, you’re hoping to attract the attention and interest of industry gatekeepers so they’ll partner with you to publish your book. ht...

If one of your New Year’s resolutions is to write a book in the year ahead, you’re going to have to do several things. One of those things you’ll have to do is...some math. But don’t worry—I’ve got a calculator! We’ll do the math together to determine the number of words you need to write each day to complete your book in the year ahead. I think you’ll be pleasantly surprised to find out that this...

[231] You're tackling a non-fiction book and you're making progress. You're doing research, you're writing, and now you're staring at all those ideas. Your book needs form. It needs organization. It needs...structure. But how do you land on the best structure? How do you create it, craft it, build it? While there's no one standard way to organize your material—there's no one way to structure your...

You're a writer, so you write. But do you read? Silly question, I know, because of course you read. A better question is how do you read? Do you read like a writer? There are ways writers can read that can be both inspiring and instructive, and that's what we're going to cover today, so you can see how reading, as Stephen King says, can serve as your  "creative center." As we learn to read like a...

You want to start out strong as a writer and succeed at your work. A lot of different strengths are at play to keep us at the keyboard or page, and the good news is—you may already have some of these strengths. If not, you can develop them over time. And some of them may surprise you. Let's look at five strengths you need to succeed as a writer: Today I'm trying something new, sharing this both in...

[Ep 228] You have an idea for your next writing project. That's great! Before you get too far—before you write too much—you need to be sure this idea is going to fly with your audience. You need to validate it so you move forward with a concept that, depending on your purpose, will truly resonate, connect, teach, persuade, inform, or entertain. Let's look at three ways to validate project ideas: V...

[Ep 227] Have you ever written a blog post and found it's growing too big and unwieldy? Or you set out to develop a book only to realize you don't have enough material to fill a 45K- or 50K-word manuscript?  If so, you're struggling with Goldilocks Syndrome: your idea is too big or too small for the project’s purpose and the way it’ll be published or shared with the world. You’re trying to cram ev...

[Ep 226] With my Back to Basics series, I'm providing tools you can apply to your next project in hopes it will make the writing process easier and the final product stronger than ever—so you can make an impact. Last time, we started by identifying a project's high-level elements—its Topic, Audience, Purpose, and Medium. After that, you can focus on the message of your project; that is, given your...

[Ep 225] You’re inspired. An idea seizes you and before the energy fizzles, you whip out a laptop, open a new document, and slam out words. Get it down fast—start writing and discover along the way what you want to say. I support this approach! Capture the core idea while your creativity sizzles—before your vision fades! At some point, however, you need to take a minute to be sure you know four ke...

[Ep 224] At the close of a brilliant blue-sky summer-warm April afternoon, a heavy thunderstorm swept across my state, pelting us with hail and hurtling branches across yards. We stared in awe at Zeus-explosive lightning strikes that flashed and boomed, backlighting trees that swayed like storm-tossed ship masts, nearly snapping. After a series of mighty cracks, the power went out and stayed out f...

[Ep 223] As I write this, a pandemic is spreading across the planet. I surely hope you and those you love are spared any sickness during this worldwide crisis. I’m stating this in part to document my day in the midst of these extraordinary circumstances. This is something we can do as writers: Document the days. Keep a Journal If You Can Record your story as it’s unfolding; capture and preserve—in...

[Ep 222] My most effective year teaching high school composition was the one I began with poetry. From day one, I introduced literary devices through poems, inviting students to spot metaphor and simile, hyperbole and imagery, rhythm, rhyme, and repetition. With a focus on a single poem, we could zero in on just a few observations and they could use those as inspiration, even models, for their ass...

[Ep 221] If you’re trying to land an agent and eventually a contract with a publisher, you can’t get around it: you need to craft a compelling proposal to pitch your nonfiction book. This may be the first time you’ve heard about this and you’re reeling from the thought that you can’t just send your manuscript directly to a publisher or agent. I’ll fill you in. Let’s look at what a book proposal is...

[Ep 220] A writer reached out to me with news that she's writing a nonfiction book and wants to be published. “What’s the process?” she asked. I'm happy to explain. I'll cover the main steps to becoming a traditionally published author without going into minute detail. This will give you—and her—a broad overview. Pre-Process Stage: Educate Yourself Before taking the first step toward publishing, s...

[Ep 219] Whether you’re interested in increasing blog readership or building a freelance writing business—and especially if you’re pursuing traditional publishing—you’ll want to connect with readers. You’ll want to reach people who are interested in your stories and ideas and appreciate how you present those ideas as a writer, in your unique style, tone, and personality. That’s the basic idea of p...

[Ep 218] Do we really need to do all the things to be a writer these days? Are all those extra activities and tasks required for a successful career? Do we really need to vlog and launch social media campaigns on five different platforms? Are we required to blog and guest post? And is it true we have to be prepared to step on a stage and speak? Emily Dickinson's Focused Writing Life Why can’t we m...

[Ep 217] I don’t know much about science, but I'm pretty sure Newton’s First Law goes like this: an object at rest stays at rest unless acted upon by an unbalanced force.1 Okay, I looked it up for accuracy. And I believe it applies not just to physics, but to my writing life, as well. Over the holiday season, I myself did not come to rest, as I was busy baking, cooking, cleaning, wrapping gifts, h...

You've researched your topic, taken copious notes, created a mind map, made lists, but you haven't settled on the best way to organize all of your material. You aren't sure how to structure your chaotic work in progress. Perhaps you’ve tried the ready-made outlines I've proposed—past-present-future, and problem-solution or problem-solution-benefits—but those didn’t fit this project.  Well, here's...