Amplify Your Marketing Message with Christine Campbell Rapin

Listen to this episode to learn: How to create a competitive advantage that is near impossible to duplicate. About the power of improv and acting to help you to tap into your unique voice. The importance of not letting fear of judgement and rejection stop you as being imperfect makes you relatable to your ideal customer. Even if your audience can't describe it, they will know it when they see...

Listen to this episode to learn: The truth that terror of success keeps business owners playing small instead of stepping into their full potential. 5 Ways that fear of success leads to self sabotage and how to recognize the patterns in ourselves to change the conversation. 3 Strategies to move past the terror of success in our business so we can rise to our potential and create more impact and in...

Listen to this episode to learn: The shockingly high percentage of clients that stop doing business with their current partner because they don't feel valued. The ROI on retaining current clients and the consequences both short and long term on your bottom line. The difference between appreciation gifts and promotional gifts and how to create the desired impact. Today's Guest: Deborah E. M...

Listen to this episode to learn: Why understanding that different types of content are needed to build know, like and trust with potential clients. The 4 different types of content that are needed to achieve consistent client conversion rates. The recommended percentage of each type of content that moves a potential client from curious to a paid client consistently. Today's Host: Christine Cam...

Listen to this episode to learn: Why email communication is essential for every small business. How to grow and segment your email list. The importance of nurture sequences to build strong relationships. Today's Guest: Toby Myles Toby Myles is a certified email strategist and copywriter. Her passion for fostering ‘real’ connections in business led her to specialize in email marketing resulting...

Listen to this episode to learn: Why Q2 is the most dangerous quarter for solopreneurs, freelancers, consultants and contractors. How to avoid the cliff that is headed your way so that you can turn your business around. What to focus on to create more income and impact vs waiting for next year to be your year. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business mentor...

Listen to this episode: How to add 100s if not 1000s of buyers to your email list. The key consideration to creating a successful lead magnet that leads to sales growth. The importance of leverage in building an audience. Today's Guest: Heather Cameron Heather is a Client Attraction Strategist and Business Coach. She’s passionate about helping women create thriving businesses. She combines her...

Listen to this episode to learn: The common pricing mistake freelancers, business consultants, small business owners and entrepreneurs make that limits revenue & profitability. The 2 factors that drive client decision making when presented an offer and how to boost your client conversion rates. The most important question to ask in order to increase profitability and client retention rates. To...

Listen to this episode to learn: Who should write a book? The 3 factors you need to consider in order to create big impact with a book. How to effectively monetize your book and use it to increase your revenue and impact. Today's Guest: Honorée Corder  Honorée Corder is the author of more than 50 books, publishing consultant, TEDx speaker, and the Founder of Indie Author University. Honorée pa...

Listen to this episode to learn: The best practice guidance on how much time to spend on building an audience who wants what you have and is willing to pay for it. The shortest path to new client growth and finding buyers. About the 3 lanes of traffic when it comes to turning prospects into buyers and where to focus your time and efforts to improve client growth. Today's host: Christine Campbe...

Listen to this episode to learn: How to build trust at a human level when building relationships in the online space. The importance of "dating" and your client with a view to long term marriage. The importance of communication in building a relationship. Today's Guest: Hunter Myers Hunter founded Verdure Design Co. in 2020 with the intention of bringing a human-centered approach to...

Listen to this episode to learn: How reputation management can bring new opportunities that you can't access through traditional paths. The distinction between your visible and hidden reputation and the impact both have on your bottom line. 3 Questions that can tell you about the health of your hidden reputation. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business...

Listen to this episode to learn: What is charisma and why it is an essential element to cultivate it in order to create movement with your ideal clients. To develop your own presence and tap into your externalized energy to create impact. Understand what causes stage fright and how to harness this energy for a positive result. Today's Guest: Vicki Dello Joio Drawing on decades of theater perfo...

Listen to this episode to learn: The 3 most important things to look for when evaluating a potential business mentor. Factors that drive the ROI of a business mentor relationship. The 2 types of mentorship offered by CLEAR Acceleration Inc. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business advisor and the owner of CLEAR Acceleration Inc. She is an energetic, tell-it...

Listen to this episode to learn: What is SEO (Search Engine Optimization) and why every business owner needs to understand and use it. What Google is looking at when it determines your website ranking and how to curate your website to boost the probability of being ranked on page 1. The importance of keywords and quality content that delivers results in boosting search engine ranking. Today's...

Listen to this episode to learn: What most people misunderstand about difference between being an influencer and having influence as a business owner. The ultimate goal of influence and how to create it. The impact you can create as a person of influence. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business advisor and the owner of CLEAR Acceleration Inc .  She is an e...

Listen to this episode to learn: Why long form content is more important than ever in getting leads and retaining customers in a world where AI is growing in usage. How blogging can be used to position you as a thought leader today and in the future and why doing this matters. The key ingredients you need to share that can't be easily duplicated that are the difference makers when a prospect i...

Listen to this episode to learn Why making friends with strangers is essential for long term business growth. 3 Low tech strategies you can implement today to meet more people. How to network more effectively to create impact & income with a free resource. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business mentor and the owner of CLEAR Acceleration Inc. She is an...

Listen to this episode to learn: What does dressing like an expert look like in our modern world. The importance of having a style identity that supports your overall brand positioning. How to start showing up as the person on your vision board today. Today's Guest: Katie Watford Katie Watford Style Coach and former celebrity stylist..  She helps brand female entrepreneurs image to create a Cl...

Listen to this episode to learn: Why most business advice out in the marketplace doesn't create results for your business. What to look for when seeking support to turnaround your results and accelerate your growth. The 3 essential foundations you need to lay before you can amplify your impact. Today's Host: Christine Campbell Rapin Christine Campbell Rapin is a business mentor and consult...

Listen to this episode to learn: When should you start your branding journey as a solopreneur? The consequences of only focusing on visual elements and not planning your brand strategy and how to choose an agency. How using a mood board can lead to a strong brand identity and results. Today's Guest: Dawn Foster Dawn Foster is a marketing strategist, brand guru, and owner of D. Foster Marketing...

Listen to this episode to learn: The one thing no one is talking about that will enable you to scale in the market both today AND tomorrow. How understanding and curating "moments of truth" are the key to winning the hearts and minds of your potential clients.   The elegantly simple way to attract more dream clients.  CLEAR Acceleration Inc.: Get Clear. Become the Must Hire Choice. See R...

Listen to this episode to learn: The framework to create a successful digital strategy for small business on YouTube. Tips on creating content that gets found on YouTube. An insiders tip on an AI tool to produce amazing content that will speed up your content development. Today's Guest: Edie Clarke Edie Clarke is s Remote Video Producer and YouTube Video Strategist. She helps service-based ent...

Listen to this episode to learn: What makes a great hook to spark curiosity with your audience and captures their interest. Tips on the creating great stories and how important human stories are in building "know, like and trust" factors in the B2B marketplace. Lessons on what's working right now as a copywriter with a growing business and how to avoid legal hot water. Today's Guest: Shaun Bernste...

Listen to this episode to learn: Why every business owner should use case studies. What makes case studies different than other types of short form content. How case studies help you show the value of your work leading to higher client conversion rates. Today's guest: Dana Owens Dana Owens is the case study specialist behind Next Level Copy . After decades of writing copy in all its many forms...