Amplified Impact with Anthony Vicino

Today I'm diving into something I get asked about often: writing a book.  It's not all talk and no action. Trust me, writing is tough, but it's the doing that counts.  Forget perfect drafts...just write. I've helped tons of people, but very few finish.  My advice? Commit to a daily writing routine, no excuses.  That's the secret. I used to give technical advice, but now I&...

As we prep for 2024, I'm thinking less about adding new habits and more about cutting out what's holding me back.  Anti-goals, you know?  For me, it's fewer morning meetings, only traveling to places I love, and never missing my bedtime.  What about you? What anti-goals are you setting for 2024?  Let's talk about it. LEAVE A REVIEW if you liked this episode!! Let’s Connect On S...

If you're tuning in on YouTube, you might notice a change in scenery. I'm coming at you from the Invictus headquarters today, giving you this episode from our studio. So, the day after Christmas, I stumbled upon a study that shook things up a bit.  It involved mice in a rather peculiar experiment...I'll spare the ethical debate but share how the outcome relates to success in surpris...

Ever wondered about the right time to invest?  Well, I recently got a comment on Twitter that hit on a common investing misconception...waiting for the perfect time.  You know the drill...people hesitate, thinking it's either too soon or too late to jump into the market. But here's the thing: it's all about 'time in the market, not timing the market.'  But this mindset cou...

I've been exploring the strategies of an influential figure in marketing and advertising...Dan Kennedy.  Ever heard of him? This guy shaped an era when direct mail response was the big thing. His insights on sales letters and tactics back in the day hold valuable lessons for today's world of online shopping.  So, let's delve into his ten rules for success, unpacking them one by one....

I've been thinking a lot about fitness and health lately, and I've got a major tip for you.  Want to stay in top shape, full of energy, and live a long, healthy life? Here's what I've learned from my journey as a former athlete and my current fitness routine. It's not just about discipline...it's finding an activity you love.  I've always stayed fit because I lov...

Ever had an investment go south unexpectedly? I came across a story shared by Noah Kagan about a real estate investment that took a wrong turn.  It got me thinking about how we perceive success and failure in our ventures.  Sometimes, success isn't all skill, and failure isn't just stupidity. I've found it helpful to do an annual 'risk audit' to prepare for unforeseen even...

Let's talk social media reality...I share this cool story about a content creator who soared, then suddenly slowed down.  Ever thought a high point was the new normal? Yeah, me too. Sometimes, we mistake those peaks for the way forward.  But life isn't always high fives and fireworks. It's about rolling with the punches and keeping at it. LEAVE A REVIEW if you liked this episode!! L...

I've learned some incredible lessons from essentialism.  Productivity isn't about doing more...it's about doing what truly matters. Remember that old book, 'Meditations' by Marcus Aurelius? One line stuck with me: 'If you seek tranquility, do less, but do what's essential.' I've actually detailed all six lessons in a YouTube video, so check that out if...

In this episode, I share my go-to hack for overcoming writer's block: starting a writing session.  With about a million words written yearly, I've discovered the hardest part is the first 15 minutes.  My secret?  I either revisit my old pieces or borrow inspiration from someone else's writing to jumpstart my own.  Syncing mind and body, this method helps me write naturally. If you&a...

One of the best decisions I made for my businesses back in 2019 was diving into personal branding.  Before, my businesses were the face, and it worked well until I transitioned. That's when I realized the power of being the brand. Your brand isn't just you…it's a version of you. It's about your backstory, the three defining characteristics, and the three to five topics that rep...

It's easy to compare ourselves to others on social media and feel like they're winning all the time.  But here's the reality: 50% of life feels great, the other 50% not so much.  Social media shows only the highlights, leaving out the lows. So, let's ditch the self-criticism and embrace the journey. You might be further ahead than you think.  And if not, these steps are a clear...

Feeling off track? Here are six habits that work wonders: Define 'winning the day' - clarity is key. Start by waking up when you said you would - small decisions matter. Tackle the biggest challenge first thing in the morning. Train hard - expand your limits. Fuel your body right - what you eat affects how you feel. Review your day - critical for improvement. Give them a shot and let&apo...

Today, I'm diving into some real talk...five truths we often ignore that can hold us back big time. Number one: Smart people aren't always making millions. It's about action and creativity, not just smarts. Life's way too short, which leads to pill number two. All you have is this moment. So why wait? Fear is a compass pointing toward growth. Embrace it, chase those dragons. Pi...

Ever wondered if your business idea…is a good idea?  Here's the thing: when you're starting out, the idea itself isn't the real star. What matters more is taking action, hustling to get customers, and making your idea work.  At Invictus, we swear by this: it's execution that turns an average idea into a successful one. Remember, your first business might not make you a milliona...

Today, I'm diving into a lesser-talked-about aspect of entrepreneurship: the struggle with structure.  As an entrepreneur, I craved freedom from authority but stumbled when I had to create my own schedule.  It's a battle many of us face…being our own boss and employee. If you're stepping into entrepreneurship, remember, freedom comes with the challenge of self-discipline.  Embrace t...

Ever felt like life's an epic adventure? I sure do.  I've been pondering the hero's journey lately. We all get to choose: be the hero or be the victim.  But being a hero means facing dragons, those challenges that push us beyond limits. Think about it…our lives are so much more vibrant when we're conquering monstrous obstacles. I realized this when I transitioned from a life of...

Ever thought you needed a fortune to start in real estate? I'm here to share my story and bust that myth.  I jumped into the game using an FHA loan with a modest $30,000 and a credit score of 600.  I bought a triplex for $246,500, lived in one unit, rented the rest…and I let the property pay for itself. Within nine months, its value soared to $375,000. Whether you're diving into real est...

Just stumbled onto an intriguing study in a book by Peter Attia about aging well.  Ever heard of the "decrepit decade"? That phase where things start to get a bit tougher physically and mentally?  Well, this study I found delves into how to dodge that phase and live life to the fullest until the very end. It dives into how our grip strength might affect our brain health as we age.  Turns...

Ever had someone criticize your use of "strong" words?  Happened to me after a newsletter titled "How to Unfuck Your Life." Some folks thought it detracted from the message.  But here's my take: there's no such thing as "bad" words…just tools for emotion and meaning. I believe it's about context.  It's the message that matters.  If the words fit th...

So I just ran an A B test on a YouTube video, and the results are mind-blowing! A B testing is like playing with ideas to see what clicks with your audience.  We made a small tweak to the title…changed "How to Unfuck Your Life" to "How to Reinvent Yourself”.  And bam, 20 times more views and 2.5 minutes longer watch time. Surprising, right? Titles aren't just about clicks; they...

So, gearing up for a big speech in February with Tom Biliu…it's a huge deal for me. Tom's a mentor and an incredible speaker. Been prepping a 40-min speech, already rehearsed it six times, aiming for a hundred reps by showtime. Got me thinking about a gem from Tom: having personal rules.  Here are five I live by daily: work out, create something, write 1000 words, stop when work's d...

Jump into this episode where I share a mind-bending chat that reshaped how I see my role in this crazy world. I was cruising with a successful window washing gig, feeling pretty good. But a mentor dropped a bomb: "Playing small helps no one." That got me thinking. Three questions hit me like a revelation: "Am I playing small?" "What's playing big look like?" &quo...

If you're an entrepreneur, content creation is your ace. It's about making your mark on the internet landscape.  From podcasts to blogs, it's free and a game-changer for your business growth. But let's focus on the essentials…your content's three vital goals: beating obscurity, establishing credibility, and creating connection.  And that last one, connection? It's the...

Let's talk priorities. We often fixate on solving problems and overlook bigger opportunities.  Take it from my experience at Escape Climbing…focusing on fire-fighting detracted from seizing growth chances. Lately, I realized I've been prioritizing urgent tasks over important ones. So for 2024, my goal is high-quality weekly videos on my main channel, despite the extra effort. So, where a...