Ambitious Lifestyle Business podcast

We're working to rather a tight deadline at the moment, with John's new book "Big Ideas for Small Businesses" coming out on the 21st June. With that very deadline much in mind for the whole team at the moment, it's only natural that this week we talk about deadlines - how to set ambitious, yet realistic ones, as well as the effect that a good deadline can have on your own business, and how they ca...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

Find out what happens when John spends a few days in the company of Ryan Deiss and Gary Vaynerchuk. As well as the main lessons that John picked up from Ryan and Gary Vee, he also has a rant about trying to buy a jar of pesto, and a very important lesson about margins. For links to everything we talk about, including the video recording of the episode and transcription of everything we talked abou...

In this week's show Helen asks "What's the  most effective form of marketing  to reach my target audience which are schools and businesses looking to increase staff skills? I provide training to businesses and schools on supporting mental health and improving 'soft' people skills" Kane asks "I'm the general manager of a new restaurant in Blackpool, and want to make sure my launch is as successful...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

For links to everything we talk about, including the video recording of the episode and transcription of everything we talked about, head over to the show notes at bigidea.co.uk/podcast . And to watch the LIVE recording of each episode of the Big Idea Podcast, join our Facebook Group for FREE - you can then watch our ugly mugs in glorious technicolour every Monday lunchtime, as well as get BONUS i...

"Your network equals your net worth" A cliche, for sure. But like many cliches, there's some truth to be had there - and that's been our experience of networking. There's no instant return, but the more quality we add to our network, the more success we've encountered. For this episode, we've roped in our very first guest. We were adamant from the start that we didn't want the Big Idea Podcast to...

It's not your customers job to remember to do business with you - it's your job to remind them. And there's no better way to do that than to send them a printed newsletter in the post. In this week's episode, we'll show you exactly how to do that, as well as the mistakes and pitfalls to avoid when sending a printed newsletter. We also walk you through a selection of newsletters that we've either s...

All businesses dictate your lifestyle, it's up to you to design it. In this episode, John has a bit of a rant about Peter Jones from Dragons Den fame, and doesn't even mention his stupid stripy socks once (though the pinstripe suits get a bit of a bashing!) We show you that if your small business isn't currently giving you the lifestyle you want, that: 1. That's YOUR fault. 2. You CAN change thing...

Grab the popcorn, and put your phone onto "silent" - we're off to the cinema! Well, actually, John and Jason have been to the cinema, and are back with their take on one of Hollywood's latest blockbusters. No, they haven't been watching 50 shades of Grey. No, they haven't given up talking about Marketing and small businesses, to go into film reviews. What they have done is taken some of the greate...

In today's episode we expose the myth of "luck", and show you how "luck happens" - good and bad. We ban Rob from attending any future Plymouth Argyle matches, and demonstrate correlation versus causality using a pasty. We'll also show you to win raffles, and buy your house cheaper. We'll look at how everything is YOUR fault, and cure you of "excuseitis" once and for all. We hear about people who l...

Hiring your first member of staff is the leverage you need to stop owning a job, and start owning a business. In this episode, we'll dive into how to recruit good members of staff (tip: you won't find them at the Jobcentre!), how to go through the recruitment process effectively so that you weed out the crap, leaving yourself with the best of the best. What do you do once you've got a good member...

Ever wondered if the grass is greener on the other side? Not sure if you're in the right business for you? If so, then you're not alone - many small business owners don't actually choose their business - it chooses them! Many inherit a family business, or work with a partner or loved on who then leaves / dies. Others leave the "security" of a day job (often by being made redundant), only to start...

What are you afraid of? What keeps you awake at night? Public speaking? Picking up the phone? Closing a sale? Hiring staff? Firing staff? Doing the accounts? Dealing with technology? Running out of money? Clowns? Whatever it is, we've got a tactic to help you conquer your fears. It involves a hula hoop, eating beans on toast, and jumping out of an aeroplane at 15,000 feet. (thankfully WITH a parac...

This week Jason is relegated to the subs bench, and instead John is joined by Rob Rowe, who works within the team here at Big Idea Media, looking after the marketing for our sports betting brands. Rob's a really switched on marketeer, with a strong passion for writing copy, and putting big sales campaigns together. He's worked for the likes of Skybet, NetBet, and Agora Publishing, so we're very pl...

Ah, "Multiple Streams of Income", the battle-cry of every MLM spammer since the early 2000's - but don't worry, we're not here to sell you a "lifestyle business" that will "change your life" by persuading you to sell stuff no-one wants to your friends and family, becoming a social pariah in the process. Nope, we're here to show you how Multiple Streams of Income works in the REAL world - how we've...

In today's episode, you can find out the ONE THING that really catapulted our businesses to super-success. It's something so simple that you'd almost overlook it, and think "it can't be that simple can it?" But that's the idea - it's a very simple thing, done well, on a daily basis, that will make all the difference over a long period of time.  You'll find out why multi-tasking doesn't work, Jason...

Just about every story of success that you come across will have been as a result of these 5 magic ingredients coming together in perfect harmony. As a result, we now structure our businesses (and indeed our daily lives) around them. They are: GOALS DESIRE KNOWLEDGE ENVIRONMENT ACTION In this episode, we talk in-depth about each of the five ingredients and give you real examples of how they can he...

Change your ways in 90 days... In this episode we'll be showing you how to achieve more in the first 3 months of the year than most people do in 3 years, a MUCH more effective way than simply saying "I'm going to join the gym this year" or "I want to grow my business in 2017" We'll look at our strategy for hitting our 20 year plan (yep, TWENTY year plan!), our goals and how we keep ourselves on tr...

How do you grow a small business and still have time for the family?   Yes, we're talking about that great mythical beast - the Work / Life balance. And we'll tell you why it IS a myth - but don't get too stressed.. we'll show you some tactics and tools to make the "lack of balance" your friend - to accept the imbalance, and actually make it work in your favour. We talk about see-saws. A lot. Whic...

In this episode John gets to talk about his favourite subject, compounding. We find out about how our use of compounding has grown our business exponentially. So grab a coffee and find out 'How to Build a Snowman' There's liberal amounting of hero-worshipping Warren Buffett, including how he spent $2 Million buying a $57,000 house, and we show you how we used compounding to turn £100 into £120,000...

Originally entitled What do you REALLY want,our second podcast looks deeper than that and talks about desires versus wants, the  differences between "that would be nice", and "Hell Yes", that's what I am having. We'll find out how desire has fuelled our business, and  how it is essential for you to grow your businesses. You'll discover that without desire, you're at the whim and mercy of Willpower...