Bennie F. Johnson

AMA Marketing / And with Bennie F. Johnson

Business EN ↓ 75 episodes

In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and…Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll un...

Author

Bennie F. Johnson

Category

Business

Latest episode

Apr 29, 2026

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Episodes

The strategy of brand, why brand is more than the logo, and understanding the company business. 02.10.2024

Dan Csont, Chief Marketing Officer of Corpay, joins AMA's Bennie F. Johnson to talk about the strategy of branding, executive partnerships, and the importance of understanding the business of the company.

Why we need to build experiences and human connections, the integration of emotional intelligence and technology, and why leaning into guilty pleasures is a good idea. 02.10.2024

Erin Levzow, innovative marketing leader and CMO and the Growth Advisor for Batch & Box , joins AMA's Bennie F. Johnson to talk about why we need to build experiences and human connections, the integration of emotional intelligence and technology, and why leaning into guilty pleasures is a good idea.

Enabling your team, the value of a thank you, and saying yes. 02.10.2024

Radhika Duggal, Chief Marketing Officer of Major League Soccer, joins AMA's Bennie F. Johnson to talk about why you should enable your teams to do the important work, the value of a thank you, and figuring out how to say yes.

Being a creator first community, entrepreneurial spaces, and the value of simplicity 02.10.2024

Alex Morrison, Chief Marketing Officer of Pearpop, joins AMA's Bennie F. Johnson to talk about what it means to be a creator first community, why entrepreneurial spaces are important, and the value in simplicity.

Value of the professional community, learning from partners in the global space, and understanding emotional connections with customers. 02.10.2024

Krenda Frushour, Senior Director International at Blistex Inc. joins AMA's Bennie F. Johnson to talk about the value of the professional community, learning from partners in the global space, and understanding emotional connections with customers.

Promises and Perils of Tech and Ethical Frameworks 24.07.2024

Clay Sharman, Founder and CEO of Krateo.ai, joins AMA's Bennie F. Johnson to talk about marketing and AI, machine learning, the promises and perils associated with technology, and why we need ethical frameworks.

Future Storytelling and Not Being the Hero 24.07.2024

Rohit Bhagarva, Founder of the Non-Obvious Company, joins AMA's Bennie F. Johnson to talk about the future of storytelling, why it’s best to not be the hero, and how to see things that others don’t see.

Cultural Intelligence and Responsibility of Marketers 24.07.2024

Dr. Anastasia Kārkliņa Gabriel, cultural theorist, writer, social critic, and strategist and the author of Cultural Intelligence for Marketers, joins AMA's Bennie F. Johnson to talk about cultural intelligence and the responsibility of marketers. 

Recognizing the Future and Connecting with Your Audience 24.07.2024

Naomi Litowitz, SVP, Head of Strategy and Planning at Brainlabs, joins AMA's Bennie F. Johnson to talk about how we recognize the future, why you never want to pay the creepiness tax, and why you need to connect with your audience. 

Getting It Right and Being Part of the Solution 24.07.2024

Wes Michael, President of Rare Patient Voice, joins AMA's Bennie F. Johnson to talk about brand management, experimenting, listening to the voice of the consumer, and being part of the solution.  

Career Breakthroughs, Leveraging the Power of Design, and Mentorship 24.07.2024

Brian Rice, Senior Vice President, Global Chief Design and Brand Experience Officer at 3M Company joins AMA's Bennie F. Johnson to talk about career breakthroughs, why we should all be leveraging the power of design, and the value of mentorship. 

Shoes as Entertainment, Brand Personalities, and Being the CMO 24.07.2024

John Fisher, Senior Lecturer in the Marketing Department of Boston College’s Carroll School of Management, joins AMA's Bennie F. Johnson to talk about why shoes are now entertainment, running as a sport, brand personalities, and the importance of being the CMO. 

Value of Disruption and Future Proofing Skills 24.07.2024

Dr. Jason Wingard, Visiting Professor at Harvard University, joins AMA's Bennie F. Johnson to talk about the future of work, the value of disruption, and the importance of future-proofing skills. 

Disruption, Transformative Marketing and Demarketing 22.05.2024

Philip Kotler, the S. C. Johnson Distinguished Professor of International Marketing at the J. L. Kellogg School of Management at Northwestern University, joins AMA’s Bennie F. Johnson to talk about disruption in the marketing profession, why marketing should be transformative, and the value of demarketing.

Marketing to Children and Privacy in Advertising 24.04.2024

Katie Goldstein, the Global Head of Policy and Regulatory Affairs at SuperAwesome, joins AMA’s Bennie F. Johnson to talk about what marketers need to know when marketing to children, keeping kids safe online, and what we all need to know about online privacy.

Creative Endeavors and System Design 24.04.2024

Sean Adams, the Dean of Visual Art and Communication at the ArtCenter College of Design, joins AMA’s Bennie F. Johnson for a discussion about pushing the limits, being committed to your profession, and how branding is changing.

Value of the Platform and Business Re-Engineering 24.04.2024

Ted Moser, Senior Partner at Prophet and the author of Winning Through Platforms, joins AMA’s Bennie F. Johnson to talk about his new book, Winning Through Platforms, why the platform is a great company equalizer, and finding the thing you’re passionate about.

Human-driven Innovation and Career Journeys 24.04.2024

Paul M. Rand, the Vice President of Communications at the University of Chicago, joins AMA's Bennie F. Johnson to talk about the value of human connections, innovation and exploring new ways of doing things, and entrepreneurial journeys.

Value of Saying Yes and Strategic Approaches 24.04.2024

Zontee Hou, the Founder of Brooklyn-based digital marketing agency Media Volery and Managing Director for Convince & Convert, joins AMA’s Bennie F. Johnson to discuss why we should invest in our teams, the culture of curiosity, and privacy and personalization.

Innovation Journey and Finding Patience in Tech 24.04.2024

Elav Horwitz, the Executive Vice President, Global Head of Applied Innovation, Gen AI Lead of McCann Worldgroup, joins AMA’s Bennie F. Johnson to talk about creativity and the human experience, the needs for experimentation, and trends in technology.

Strategic Intent and Driving Enduring Change 24.04.2024

Dr. Sylvia Long-Tolbert, the Founder of Know More Marketing, joins AMA’s Bennie F. Johnson to explore why a mental model can help transform old brands into new ones, the need to integrate data into our work, and the incredible power of empathy.

Trust, Credibility, and Service 22.12.2023

Dr. Leonard L. Berry, Distinguished Professor of Marketing, Regents Professor, and the M.B. Zale Chair in Retailing and Marketing Leadership in the Mays Business School at Texas A&M University, joins AMA’s Bennie F. Johnson to talk about building trust through marketing, service in innovative ways, and the value of organizational generosity.

Entrepreneurship and the value of an internship 22.12.2023

Taylor Falls, a Diversity, Equity, & Inclusion Specialist at Adobe, joins AMA’s Bennie F. Johnson to talk about the value of learning, resilience and being an entrepreneur, and what’s next for DEI work and impact.

Finding Community and Full Circle Moments 22.12.2023

Colin Adams, a fourth-year Business Administration student at North Carolina State University joins AMA’s Bennie F. Johnson to talk about leaning into your community, how marketing can make a difference, and the value of confidence and authenticity.

Unexpected career paths and exiting comfort zones 22.12.2023

Dr. Tracy A Khan, Assistant Professor of Marketing at the University of Wisconsin Whitewater, joins AMA’s Bennie F. Johnson to talk about her career journey and how she found her way to marketing, why we should all step out of our comfort zones, and the importance of giving back.

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