All That Jazze

You don't work for anyone else anymore. You created this freedom for yourself. So why do you sometimes feel like you're resenting your business? Why does taking a day off fill you with guilt instead of relief? Why does "showing up consistently" feel more like a prison than the path to freedom? If you've ever felt trapped by the pressure to show up every single day... if yo...

In this comprehensive guide to Human Design's energy centers, we explore how each center influences your business decisions, client relationships, and overall success. Whether you're struggling with pricing (Heart Center), emotional decision-making (Solar Plexus), or consistent content creation (Sacral), understanding these centers will transform how you approach business growth. In this...

Making assumptions about your ideal clients is costing you more than you realise. In this episode, I break down why most entrepreneurs are still using outdated ideal client profiles from 2023, and how this is killing their conversions in 2025's transformed market. Whether you're struggling to translate your Human Design knowledge into practical business strategies that serve you, or you&...

With Mars in retrograde and Venus in Pisces, we're being invited to look deeper at what we're truly saying yes to in 2025. In this intimate and strategic episode, I share a powerful meditation experience that transformed how I think about commitments, along with practical examples of what saying "yes" really means in your business. Whether you're saying yes to consistent $...

After an incredible NEON call this morning, I just had to jump on and share these predictions for 2025 with you! While I dive deeper into some of these in the Future-Proof series, this is your quick and dirty rundown of what I see coming for online business in 2025 (and how to position yourself to take advantage of these shifts). In this bonus episode, I break down: Why low-ticket offers aren&apos...

That feeling when you've finished a 12-hour day, your to-do list is somehow longer than when you started, and there's still this gnawing feeling that you should be doing more? Let's talk about what's really driving that. In this final episode of 2024, I'm sharing a profound realization: that drive to work harder, longer, better isn't actually your ambition speaking -...

 With Mars AND Mercury both in retrograde right now, we're in a rare cosmic moment that's practically demanding our attention. If you've been feeling that pressure to plan your 2025 strategy but something feels off about the traditional approach, this episode is your permission slip to do it differently. In this powerful finale to our Future-Proof series, I reveal: The hidden succes...

In this episode, we're diving deep into the practical application of the Richness Without Sacrifice Method™ and how you can use it to scale your business to consistent $30-50k months in 2025 without sacrificing your wellbeing or working more hours. We break down real numbers, share client case studies, and provide actionable strategies you can implement immediately. In this episode, we cover:...

The way we scale our businesses is fundamentally changing. The old "more equals more" approach is becoming obsolete. In this episode, we dive into the three essential foundations you need to scale sustainably in 2025 and beyond. We explore how to elevate proven strategies for the connection economy, build automated systems that enhance rather than replace human connection, and optimize y...

Pluto's move into Aquarius isn't just another astrological transit - it's marking a fundamental shift in how we build and scale our online businesses. When AI can create anything and information is freely available, what actually becomes valuable? How do we create and deliver real transformation? In this deep-dive episode, we're exploring how 2025 will transform the online busi...

This week I'm pulling back the curtain on a chapter of my business I've never fully shared before - how I fell for the "$100k months" narrative and the true cost of rapid scaling. Whether you're just starting your business journey or you're already experiencing success, this episode offers some insights about sustainable growth and building a business that truly works...

Think being busy is helping your business? Think again. In this episode, we dive into the hidden costs of constant hustle and how it might actually be preventing you from reaching your full potential. Learn about: The three types of costs that "busy-ness" creates in your business How chaos leads to inconsistent income (and what to do about it) Why hustle culture is outdated and what&apos...

Fed up with one-size-fits-all sales advice that just doesn't work for you? You're not alone! In this episode, we're breaking down common sales strategies through the lens of Human Design, revealing why certain approaches might be working against your natural energy. Whether you're a Manifestor, Generator, Manifesting Generator, Projector, or Reflector, you'll discover how...

Ever dreamed of passive income flowing in while you relax on a beach? The allure of evergreen offers is tempting, but here's the cold, hard truth: high-converting evergreen funnels don't appear overnight. They need something crucial: data. And lots of it. Many of us trip up by trying to go evergreen before we've gathered enough vital information about our ideal clients. We end up cr...

I doubt there are many successful business owners out there who DON’T credit their success to taking action and SELLING. But is “show up no matter what” really the only way? Because while selling is important, I have ZERO desire to build a business that only creates results when I ‘show up’ online and sell every day. I don't know about you, but I need space to tap out when I’m tired or just o...

If the thought of selling your services leaves you paralysed with fear, you're definitely not alone. Many online service providers are amazing at what they do but then second guess themselves when it comes time to promote their work. I mean, I get it, we’re selling creations that feel close to home. It’s our beliefs, our creativity and our strategies on the line. That can feel like a lot. Tha...

 Over the past 2 years, more of my clients than ever before have been embracing an evergreen model over live launching. But is it always the best decision? Since implementing evergreen marketing and sales strategies in my own business back in 2022, I’ve learned a LOT about the timing of this shift and the elements that MUST be in place before making the move. In this episode, I discuss: The differ...

If you needed to take time off from your business, could you do it easily and without your income being impacted? Running a business is a bit like investing...the more foundations you create early on, the more you get paid and with less effort. Warren Buffet is an excellent example of this. He’s considered the most successful investor of all time. At 94, his fortune has amassed to over $120 billio...

You pour your heart and soul into creating offers you wish you’d had when you first started out. You’ve missed coffee-dates with friends, had loved ones call you “crazy” for starting an online business and maybe even had a few blow ups with your partner over inconsistent income. You know your capacity for impact is next level but every time you go to ‘sell’ your offer, that old train starts to lea...

I know you know this…but a few years back, when the world shut down, we saw the service industry kinda blow up. All anyone needed to do was launch and people would pay just for the proximity. Fast forward a few years, a few more (read a LOT of) sellers in the market and a bit of a messy economy and buyers have become a heck of lot more discerning about what to invest in. This is a good thing. But...

My client who is a NEON VIP just wrapped up a launch with over $120k in sales and a 300% increase from when she first launched this offer! To say we're thrilled for her is an understatement! It's tempting to assume that results like this come from ONE big strategy or from trying a whole different way of launching but that’s usually not the case. In my experience, it’s often the 1% shifts...

These days we're spoilt for choice with tons of free and paid online marketing platforms available. But it's not just a matter of jumping on the platform and hoping for the best! It's important to choose the right ones for your business and your unique personality from the outset so you don't waste time and effort using marketing and content strategies that aren't suited t...

There's a study out of Harvard that suggests a 5% increase in customer retention can lead to a 25% to 95% boost in a company’s profits over time. That's huge! And you'll find endless articles backing up the idea that an existing customer is much more likely to buy from you than someone they don't know. Other studies even suggest that acquiring a new customer can cost 5-25 times...

Choosing the right business model is so important, yet it can also feel a bit “sticky”. Does this offer make sense for my current business model? Is it scalable? What needs to shift in my business to make it even more scalable? There’s so many questions, it can be confusing and it's easy to second guess yourself. So let’s talk about it! In this episode I cover: 3 common challenges for busines...

Chatting with a dear friend this week, I realised that no matter how much success we achieve, we're all susceptible to feelings of self-doubt. She was questioning (read overthinking) a few things in her business, specifically what her point of difference is. I shared with her how much my own self-doubt had capped my potential and if I’m honest, almost ruined my business. This convo led to a p...