All Mats Taken - A Yoga Teachers Business, Marketing and Lifestyle Podcast

In this episode I welcome my co-host for the 2025 All Mats Taken Yoga Business Summit, Colynn Cespedes. In today's pre-summit chat we'll be exploring how your nervous system regulation impacts your business and what you can do to set yourself up for success. We'll also talk about the summit which is coming up this week! During the summit Colynn will be starting the day with morning meditations to...

In this episode, Amanda Paz shares how AI has revolutionized her business operations and creativity. We discuss the importance of AI tools in managing the administrative and creative aspects of a yoga business, such as content creation, marketing, and class planning. We also delve into practical ways AI can be harnessed to improve efficiency and provide inspiration, allowing yoga teachers to focus...

Yes, you can show up online without becoming a yoga influencer or selling your soul. Let's be real—most of the marketing advice out there wasn't made for yoga teachers. It was made by business bros who've never whimpered through a toe squat in Vajrasana. If you've ever opened Instagram to "do your marketing" and suddenly found yourself deep-cleaning your bathroom instead… this episode is for you....

In this episode, we dive into the joyful world of Ayurveda with Lucy, an Āyurvedic practitioner who shares how this ancient science can bring balance, connection, and deeper insight into a modern yoga practice and life. We explore how to make Ayurveda feel approachable, aligned, and even a little bit fun. About Lucy: Lucy is an Āyurvedic practitioner dedicated to bringing the teachings of the elem...

In this episode, I sit down with Nyk Danu to explore her inspiring journey from a professional hairstylist and hair color educator to a successful yoga teacher and business mentor for other yoga teachers. Nyk shares the pivotal moments that led her to embrace yoga, the challenges she faced, and the strategies she developed to not only sustain but thrive in her new career. We dive deep into the ben...

Cueing is a hot topic at the moment, but today's guest, Lena Kalchenko, has been talking about this for a long time now. She focused on simplicity and connection in cueing over precise alignment, and she has good reason for doing so. At the core of Lena's philosophy is an internalized experience and self-discovery We cover: Why removing complexity from cueing enhances accessibility Do you need to...

In this episode with yoga teacher and business coach, Gwen Ferreira, we explore how to make 5k per month as a yoga teacher. Grab your notebook because Gwen lays out the three-step framework you need to structure your offers to hit 5k. We also cover: What works and what doesn't work these days as niches in the yoga industry The mindset you need to cultivate to grow your business The future of yoga...

In this episode I share with you my journey of getting my new in-person yin yoga class up and running.  I'll cover: How I found a place to teach My booking system set-up Initial marketing strategies How my first class went Plans for the next steps I hope you find this breakdown valuable! Links: Like the show? Support the show! Leave a tip & help fund my kombucha addiction (the fuel behind everythi...

On episode 21 of The All Mats Taken Podcast the fascinating Meera Dhawan shares how Yoga in itself is a theory of psychology. Within ancient yogic texts, we have profound frameworks for what makes us reduce suffering, what the mind is made up of, and practices that help us physically, emotionally, and spiritually.  In this episode we'll explore: The Pancha Kosha Model Tools for working with the la...

In this episode we chat with the talented Kate Lombardo, about everything money mindset for yoga teachers. Kate is the co-founder of YogaRenew an in-person and online studio, a Conscious Business Mentor and Yoga Teacher Trainer. Her work as a yoga instructor spans the globe, touching tens of thousands of students internationally through her company.  She is fiercely passionate about making yoga ac...

In this powerful episode of The All Mats Taken Podcast, the inspiring Gabi Metz, shares how to leverage Instagram for business growth. She covers common mistakes people make on the platform and what you should really be focusing on instead. Gabi is a digital marketer with over 15 years of experience who has helped over 200+ yoga teachers, and wellness and spiritual coaches from every corner of the...

As yoga teachers, we hope to make a genuine impact by helping people create meaningful transformations. But how do we find yoga clients ready to invest in this deeper work? In this episode of The All Mats Taken Podcast we have the pleasure of speaking with Joanna Sapir, a business strategist for holistic practitioners and host of The Business Revolution Podcast. Today she shares her step-by-step s...

This episode of The All Mats Taken Podcast is with the mesmerizing Indu Arora an Ayurveda and Yoga Teacher, mentor and author who considers herself a student for life. Her core philosophy is, 'Yoga is work-in not work-out!" She is the author of Mudra: The Sacred Secret (2015), Yoga: Ancient Heritage, Tomorrow's Vision (2005, 2019), and SOMA: 100 Heritage Recipes for Self-Care (e-book, 2020; update...

In this episode, we dive into a question many yoga teachers face when building their online presence:  Should you start with a landing page or a full website? We break down the key differences between these two options and explore which is best for attracting new students, building your brand, and growing your business online. Tune in to discover how to make the best choice based on your current g...

Since having my boy the majority of my yoga practice has been introspective and I've focused on the limbs outside of asana in more depth. This week Saucha (cleanliness or purity) came front and centre in my mind and I got to pondering how I can embody it into my business to make my life easier and become more productive. Today's episode is all about the Niyama Saucha and how it may apply to your b...

If I could count the number of times someone asked me to "make me a website quickly, it won't take you long" I would be rich. While yes, building a website doesn't take long if you know what you're doing OR you have a solid support. BUT regardless of what platform you're using or whether you're hiring a designer or building it yourself with a template there are four key ingredients you need to hav...

Today we're exploring the psychology of pricing and how yoga teachers can use it strategically in their yoga business. Whether you're teaching in-person at a studio, hosting private sessions, or running online classes, understanding your expenses and your audience is the foundation for a sustainable business that pays the bills. This episode explores pricing basics then jumps into advanced strateg...

On today's episode, we have the inspiring Johanna Liana a mindset coach, author and host of The Girl That Went For It Podcast. She is passionate about helping entrepreneurs live their best life, however that looks for them in both their business and personal lives. She is also an advocate for the idea that running your own business doesn't have to feel hard. We'll cover: How to know when you're re...

Have you ever asked for referrals to a service? Did you take someone up on their recommendation? The answer is probably yes. In today's episode we discuss how to incorporate referral marketing and leveraging them to grow your yoga business in a low-effort manner. Links: Want to support my work? Leave a tip:  https://jerrettdigital.thrivecart.com/podcast-tip-jar/ All Mats Taken Home:  https://allma...

Today's interview is with the marvellous Manu Molina a nomadic wellness enthusiast on a mission to elevate your yoga and wellness biz journey. A former yoga teacher turned Retreats Director, Manu brings a wealth of experience — from teaching internationally to directing retreats at Six Senses Ibiza. In 2018, Manu embraced entrepreneurship in Thailand, navigating hurdles with resilience. Despite th...

Today's episode is a little bit different. Over the years I have found it inspirational listening to other people's positive birth experiences and I found that these trickled back into my consciousness when I was pregnant. So I've decided to share mine too. It didn't go to plan, but ultimately the main goal of having us both out the other side healthily was achieved.  My yoga practice played an in...

A common question I get asked as a website designer in the wellness space is "Do I need a yoga teacher website?" In this episode we're going to discuss whether or not having a website for your yoga teacher business is important. Then we'll dive into 11 reasons how a yoga teacher website can help you grow and manage your biz. Want to support my work? Leave a tip:  https://jerrettdigital.thrivecart....

On today's episode, we have the inspirational Claudia Spahr founder and CEO of HolyMama. She is a Business Mentor, Bestselling Author, and Best Business Woman Award Winner. In 2013 Claudia birthed a unique concept of retreats for mothers and children via HolyMama. Since then she has hosted 78 retreats herself and impacted thousands of women and children. Her pioneering work in the wellness industr...

On today's episode, we have the wonderful Rachel Scott teacher trainer and yoga education expert. She combines thousands of hours of teacher training experience with her academic expertise with a Master of Science in Online Education to help yoga teachers and studios create transformational educational experiences. Rachel supports students, teachers, and trainers to share their passion, find their...

Figuring out your niche as a yoga teacher when you have multiple interests and want to help everyone can be tricky. In today's episode we explore why, especially if you're struggling to decide, you should choose a niche, the benefits of having a niche to help you grow your business and a strategy to help you choose.  I will also share my struggles with niching down in my businesses over the years,...