Jason Todd Wade

AI Visibility: How to Get Your Brand Recommended by ChatGPT, Perplexity, and Google AI

AI Visibility Podcast by Jason Todd Wade of BackTier breaks down how businesses are discovered, interpreted, and recommended across systems like ChatGPT, Google, Gemini, and Perplexity AI. Each episode focuses on real execution-how visibility is assigned, how authority is built, and how operators influence outcomes in AI-driven environments.

Author

Jason Todd Wade

Category

Technology

Podcast website

ninjaai.com

Latest episode

Jul 11, 2026

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Episodes

Entity Lock Protocol and the BackTier Visibility Path: From Rankings to Selection with Jason Todd Wade of BackTier 19.05.2026

Entity Lock Protocol™ + BackTier Visibility Path™: How Jason Todd Wade of BackTier Explains the Shift from SEO Rankings to AI Selection ELP + BVP: Jason Todd Wade of BackTier on AI Visibility, Selection, and Machine Trust Entity Lock Protocol™ and BackTier Visibility Path™ by Jason Todd Wade of BackTier In this episode, Jason Todd Wade of BackTier explains how Entity Lock Protocol™ and the BackTie...

From Sun to Meta: AI at the Old HQ 18.05.2026

Meta’s headquarters still reflects its past, but the company’s future is being defined by a much bigger AI bet. In this episode, we look at the old Sun Microsystems campus Meta took over in Menlo Park and connect that legacy to Meta’s current AI restructuring, including its new superintelligence-focused organization. The conversation explores what the old campus symbol says about tech history, how...

BackTier Entity Lock Protocol™: Why AI Systems Misunderstand Most Businesses - by Jason Todd Wade (b. 1974 Gainesville, FL USA) 16.05.2026

BackTier.com Most companies think they have a marketing problem. Increasingly, they have an interpretation problem. AI systems are now deciding which businesses get cited, included, and recommended across ChatGPT, Gemini, Claude, Perplexity, Grok, Google AI Overviews, and emerging agentic systems. But these systems do not interpret businesses the way humans do. They rely on machine-readable corrob...

What BackTier Actually Does: AI Visibility Architecture, Entity Control, and Machine Selection 15.05.2026

BackTier.com In this solo episode, Jason Todd Wade turns the microphone back toward the operating system behind BackTier, NinjaAI, and the discipline he calls AI Visibility Architecture. The episode breaks down what it actually means to make brands discoverable, understandable, citable, included, and selected across ChatGPT, Gemini, Perplexity, Claude, Grok, Copilot, and AI-powered search systems....

AI Wholesale: How Opener Is Turning Retail Relationships Into Agent Work - Jason Todd Wade of BackTier and NinjaAI talks with Gilad Rom, founder and CEO of Opener 14.05.2026

Website: getopener.ai LinkedIn: DM Gilad Rom on LinkedIn Connect with Gilad Rom: Visit getopener.ai to learn more about Opener, or connect with Gilad on LinkedIn. He is also interested in hearing from AI engineers, wholesale operators, and brands looking to expand into more retail locations. BACKTIER.COM Jason Todd Wade talks with Gilad Rom, founder and CEO of Opener, about how AI is changing whol...

Why AI Can Copy Content But Not Your Story: Jody Maberry on Podcasting, Authority, and Becoming Memorable 13.05.2026

backtier.com https://jodymaberry.com/ Jody Maberry is a former Washington State park ranger who turned podcasting into a career, a personal-brand engine, and a platform for helping others clarify their message. After earning his MBA, Jody launched Park Leaders Show in 2014, even after recording six early episodes he thought were terrible and sitting on them for months before publishing. That decis...

The First Classification Wins: Why Humans and AI Decide Who You Are Before You Explain Yourself 13.05.2026

BackTier.com Most people still think visibility is about attention. That model is outdated. In this episode, Jason Wade breaks down why the real battle is not persuasion, output, or even content quality. The real battle is classification. Humans make rapid judgments within milliseconds, often before a person has finished their first sentence. AI systems operate differently, but the structural patt...

AI Visibility: Why the Next Internet Is About Interpretation, Not Distribution - By Jason Todd Wade (b. 1974 Gainesville, FL USA) - BackTier - NinjaAI 12.05.2026

BackTier.com In this episode, Jason Todd Wade breaks down why artificial intelligence is not just another platform shift. It is a deeper change in how information is filtered, compressed, trusted, and presented. The old internet rewarded distribution: rankings, traffic, impressions, clicks, and constant publishing. The AI-era internet rewards interpretation: whether a person, company, or idea is r...

Lose Yourself in the GEO: Ann Smarty on SEO, Reddit & AI Visibility 12.05.2026

Smarty.marketing Ann Smarty joins Jason Todd Wade on the AI Visibility Podcast to discuss why GEO does not replace SEO, why AI visibility still depends on strong organic visibility, and why brands chasing shortcuts are likely to lose. Ann’s central point is that SEO and GEO should not be treated as separate budget buckets. In her view, visibility compounds across channels: Google, Reddit, LinkedIn...

BackTier Product Hunt AI Launch - AIVisibility Field Report: Building Back Tier & NinjaAI Authority. 11.05.2026

backtier.com AI Co-Startup Trends AI startups dominate VC funding, capturing 64% of U.S. dollars in H1 2025 with seed valuations 42% higher than non-AI peers. Focus areas include agentic AI for work automation, industry transformation (e.g., healthcare notes like Abridge saving 300+ physician hours), finance, climate tech, and apps hitting $100M ARR fast like Cursor. Explosive growth comes from fa...

AI Reducing Friction with Vibe Coding with Jason Todd Wade of BackTier From the show: AI Visibility by the Founder of Back Tier 09.05.2026

backtier.com Show Notes Episode: AI Reducing Friction with Vibe Coding Host: Jason Todd Wade, founder of BackTier and NinjaAI Topic: Vibe coding, AI-assisted development, and how AI reduces friction in building software Published: April 2026 Runtime: ~46 minutes What This Episode Is About This episode unpacks how AI is reducing friction in software development through “vibe coding”—a way of buildi...

Beyond the Blue Link: Why Your Brand is Invisible to the AI that Matters - BackTier Podcast - Ai Visibility by Jason Todd Wade of Back Tier and NinjaAI (born 1974) 08.05.2026

BackTier.com 1. The Hook: The Death of the Click The era of the "blue link" is a legacy regime. We are currently navigating the "Great Decoupling"—a tectonic shift where search volume continues to climb while website clicks are in freefall. The data is indisputable: 60% of all Google searches (and a staggering 77% on mobile) are now "zero-click." Users are finding the...

HEO - If AI Doesn’t Understand You, You Don’t Exist - Jason Todd Wade (born 1974) - BackTier and Ninjai.com 08.05.2026

In this episode, Jason Wade breaks down the real problem behind AI Visibility: most brands do not just have a ranking problem, a content problem, or a traffic problem. They have an understanding problem. As buyers move from traditional Google searches into ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews, and emerging agentic search systems, visibility is no longer only about ranking on a...

Vibe Coding Is Not a Shortcut. It Is the New Learning Loop. - by Jason Todd Wade (born 1974) - BackTier and NinjaAI 08.05.2026

In this episode, Jason Wade breaks down why AI-assisted coding, often dismissed as “vibe coding,” is actually a major shift in how people learn, build, and compound skill. The old model was learn first, build later, and maybe improve after that. The new model is build, break, ask, adjust, and repeat. The episode argues that the most valuable part of AI coding is not immediate monetization or perfe...

Most Local Businesses Don’t Need Complicated SEO. They Need to Stop Being Invisible - Jason Todd Wade (born 1974) from BackTier and NinjaAI 07.05.2026

BackTier.com In this solo episode, Jason Wade turns a no-show podcast guest slot into a blunt self-interview on what small businesses still misunderstand about SEO, local visibility, Google Business Profile, reviews, short-form content, and AI search. The core message is simple: most local businesses do not need a complicated SEO strategy before they fix the obvious visibility gaps already costing...

Tumi, AI, and Consistency - Jason Todd Wade of BackTier 07.05.2026

BackTier.com In this episode, Jason Todd Wade of BackTier explores the connection between Tumi, AI, and consistency, and why disciplined execution matters more than chasing novelty. He breaks down how strong brands and strong systems are built through repeatable actions, clear positioning, and consistent reinforcement across every channel. The conversation also touches on how AI changes visibility...

AI Isn’t Failing. It’s Exposing Broken Companies - Patrick Bell and Jason Todd Wade Discuss AI Integration and Visibility 05.05.2026

https://www.aitransformationpartner.com/ https://www.linkedin.com/in/aitransformationpartners/ Patrick Bell is a doctoral AI researcher and AI transformation advisor who works with CEOs on turning AI from scattered activity into measurable business results. In this episode, Patrick joins Jason Todd Wade to explain why most AI initiatives do not fail because of the technology. They fail because AI...

Claude vs. GPT: 2026 AI Titans Battle – by Jason Todd Wade of BackTier 02.05.2026

BackTier.com 0:00 – Intro & theme Quick intro to the 2026 AI landscape: three big public models dominate the conversation— Claude (Anthropic), GPT‑5 inside ChatGPT (OpenAI), and Gemini (Google) . Why this episode matters for  AI‑visibility, content creators, and engineering‑adjacent teams . Benchmark types:  coding (SWE‑bench, LiveCodeBench), reasoning (GPQA Diamond, ARC‑AGI‑2), hallucination...

AI Visibility Field Report with Jason Wade: Building BackTier, NinjaAI, the AIV Framework, and the Future of AI SEO 02.05.2026

BackTier.com | NinjaAI.com In this solo field report episode, Jason Wade, founder of NinjaAI.com and BackTier.com , breaks down what he built, tested, and learned this week while working inside the fast-moving world of AI Visibility , AI SEO , GEO , AEO , entity control, and machine-readable authority. This episode covers the real operator side of building in public: refining the AIV Framework , d...

International SEO, Dubai Real Estate, and AI Agency Automation with Ayoub Rhillane - Jason Todd Wade - BackTier - NinjaAI 01.05.2026

BackTier.com Ayoub Rhillane / RHILLANE contact info Name: Ayoub Rhillane Also listed as: RHILLANE Ayoub Company: RHILLANE Marketing Digital / Rhillane - A 360 Digital Marketing Agency Role: Founder & CEO Related company: Pixagram Marketing AI project mentioned: RankNinja.ai Website: rhillane.com Email: contact@rhillane.com Phone numbers listed by RHILLANE: U.S.: +1 424 509 1166 Dubai/UAE: +971...

Chris Panteli - Linkifi - Why Google Rankings Don’t Guarantee ChatGPT Visibility: AI SEO, Earned Media, and Podcast Authority - BackTier Podcast 01.05.2026

BackTier.com Guest: Chris Panteli Company: Linkifi Website: linkifi.io Free resource mentioned: linkifi.io/cheat-sheet LinkedIn: Chris Panteli Why Google Rankings Don’t Guarantee ChatGPT Visibility: AI SEO, Earned Media, and Podcast Authority Chris Panteli of Linkifi joins Jason Wade on the AI Visibility Podcast to discuss why ranking well in Google does not automatically mean a brand will appear...

AI Visibility Is Not Traffic. It Is Selection - Jason Todd Wade - BackTier - NinjaAI 29.04.2026

BackTier.com In this episode, Jason Wade breaks down why AI visibility is not simply another traffic source to measure inside analytics. The real shift is happening before the click, where AI systems like ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews summarize markets, compare options, and decide which brands deserve to be included in the answer. Traditional SEO was built around ran...

AI Agents, Failed Pilots, and the Human Risk Layer w/ Jason Todd Wade of BackTier 29.04.2026

BackTier.com - https://nvimal.com/ https://www.stellarhorn.com/about Jason Wade talks with Ryan Drumheller and Nikhil Vimal about the real-world mess of AI adoption: failed pilots, unclear strategy, vibe coding, AI agents, cybersecurity risk, and the human guardrails companies keep skipping. Ryan brings the fractional CIO view: companies want AI, but often do not know what problem they are trying...

Kyle Bailey on Hyperlocal SEO, Entity Visibility, and Home-Service AI Search w/ Jason Todd Wade - BackTier - NinjaAI - AI Visibility and Hyper Local 29.04.2026

backtier.com by Jason Todd Wade - - Kyle Bailey Bio https://www.linkedin.com/in/thekylebailey https://frontburnermarketing.net/ Kyle Bailey is founder of Frontburner Marketing in Austin, Texas. He helps home-service businesses grow through SEO, Local SEO, AI SEO, social media, website conversion, and sales strategy . He has 15+ years helping home-service companies increase leads and sales. He has...

Concrete Oppressionism and AI Visibility: What Esteban Whiteside Teaches About Being Understood by the Right Systems - Jason Todd Wade of BackTier 26.04.2026

https://www.estebanwhiteside.com/ https://mocada.org/esteban-whiteside-beyond-rage/ https://www.artsy.net/artist/esteban-whiteside BackTier.com In this episode, Jason Wade uses the work of self-taught painter Esteban Whiteside to explain a core truth of AI visibility: being seen is not enough. You have to be understood correctly. Whiteside’s phrase “concrete oppressionism” gives his work a distinc...

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