Joanne Sweeney
AI SIX Podcast
Introducing the AI SIX Podcast: Learn AI on the Go Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant. What Is the AI SIX Podcast? The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podc...
Author
Joanne Sweeney
Category
Podcast website
Latest episode
Jul 11, 2026
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Episodes
Ep 412: Ireland at Risk of AI Jobs Says IMF 12.06.2026 6:54
Send us Fan Mail The IMF has warned that Ireland is unusually exposed to AI disruption due to its concentration of tech, digital, and knowledge-based jobs. In this episode, I explore which roles are most at risk, why Ireland may feel the impact of AI more sharply than other advanced economies, and what government, businesses, and workers can do to prepare for a rapidly changing workforce. Want...
Ep 411: Anthropic Calls for AI Pause 11.06.2026 5:55
Send us Fan Mail Anthropic is calling for the option of a coordinated global pause on frontier AI development. In this episode, I explore why one of the world's leading AI companies is raising concerns about recursive self-improvement, what it means for AI safety and governance, and whether advanced AI is approaching a point where human oversight may struggle to keep pace. Want to go deeper...
Ep 410: Top 10 Gen AI Use Cases: Harvard Study 10.06.2026 8:37
Send us Fan Mail How are people really using AI in 2026? In this episode, I unpack the latest Harvard Business Review study revealing the top 10 generative AI use cases, from therapy and companionship to autonomous AI agents and writing assistance. I also explore the rise of "thinkslop", the growing trend of outsourcing thinking and decision-making to AI, and what it means for the fut...
Ep 409: Viral Song of the Summer is AI Generated 09.06.2026 5:06
Send us Fan Mail Could the song of Summer 2026 be completely AI-generated? In this episode, I explore the viral phenomenon of The Puerto Rico Song, created using AI music platform Suno. From millions of social media views to celebrity endorsements, I examine what this breakout hit tells us about the future of music, creativity, and how AI is changing the way viral content is made and shared. Wan...
Ep 408: Claude for Marketing: The Rise of Domain-Specific AI Agents 08.06.2026 6:53
Send us Fan Mail Claude for Marketing signals the next phase of AI: specialised agents built for specific business functions. In this episode, I explore how Anthropic's new marketing-focused AI is moving beyond chatbots to become a true marketing co-pilot, what it means for the future of agentic AI, and the governance considerations organisations need to address as AI becomes embedded in ev...
Ep 407: Parasocial Relationships with AI: Are We Getting Too Attached? 06.06.2026 12:08
Send us Fan Mail Would you take life advice from a chatbot? More and more people are, and it's raising important questions about our relationship with AI. In this episode, taken from my weekly Good Morning Dublin Digital Download, I explore the rise of parasocial relationships in the AI age. From AI chatbots and virtual influencers to digital versions of loved ones, I discuss why we're...
Ep 406: AI Strategy in Practice 05.06.2026 9:14
Send us Fan Mail Frameworks are fine, but what does this actually look like in the wild? In this episode, I share four real engagements: a public sector comms team, 30+ tourism SMEs, an EU institution in a regulated environment, and a national government AI-driven SEO programme. Different sectors, different stakes, one common thread - it always starts with training people, not buying tools. Want...
Ep 405: AI Governance in Plain English 04.06.2026 4:59
Send us Fan Mail AI Governance is often the piece of work that everyone dreads in case they get it wrong. In this episode, I explain what AI governance actually means, why a 40-page document nobody reads is worse than useless, and how to build guidance light enough to live with but strict enough to protect what matters. Then I translate the EU AI Act into plain English - the four risk tiers and w...
Ep 404: How To Build AI Confidence in Your Organisation 03.06.2026 5:53
Send us Fan Mail Your AI strategy is only as strong as your team's confidence to use it. In this episode, I walk through the five stages of AI adoption - from awareness through to strategic - and the specific risk lurking at each one. Confidence isn't something that just happens. It's a leadership outcome you build deliberately, the same way you'd build any other capability. ...
Ep 403: Where AI Creates Value 02.06.2026 9:58
Send us Fan Mail This is not an AI strategy, asking what AI tool we should use in our organisation? Instead, start asking what AI can do and start asking where your organisation is losing time, energy, and value. In this episode, I run the four-area scan - productivity, content, insight, service - and explain why the winning move is to pick where the pain is greatest, not where the tech is shinie...
Ep 402: My AI Strategy Framework 01.06.2026 7:32
Send us Fan Mail Most organisations are buying AI tools before they've decided what they're trying to fix. In this episode, I walk through the three-part framework that underpins any AI strategy that holds up in practice: Know AI, Use AI, Govern AI. Watch the full webinar replay here: https://webinarkit.com/replay/6a197f3a80561b683414ca48 Want to go deeper on AI? 📖 Buy AI Playbook 📩...
Ep 401: The Human Side of AI Video with Thady Kavanagh 30.05.2026 37:26
Send us Fan Mail Can artificial intelligence make video production faster, smarter, and more creative without sacrificing authenticity? In this long listen episode, I sit down with video producer and storyteller Thady Kavanagh to explore how AI is transforming video workflows while keeping people, trust, and storytelling at the centre. Thady shares how he uses AI tools to streamline time-consumin...
Ep 400: I Failed Maths. Now I Build With AI 29.05.2026 9:51
Send us Fan Mail I failed maths in my Junior Cert, yet today I build with and teach artificial intelligence for a living. In Episode 400 of AI SIX, I explain why AI is not about coding genius or having a technical brain, it’s about communication, creativity, and understanding patterns. I break down how tools like ChatGPT actually work, why AI won’t replace people who embrace it, and how professio...
Ep 399: Ask YouTube Conversational Search 28.05.2026 6:47
Send us Fan Mail YouTube has launched Ask YouTube, a new AI-powered conversational search feature that changes how people discover videos on the platform. In this episode, I explore what it does, why it matters for creators and marketers, and how AI is shifting search away from keywords and towards conversations. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter,...
Ep 398: Oprah’s Interview with the Founders of Anthropic 27.05.2026 8:02
Send us Fan Mail Anthropic founders Dario and Daniela Amodei sat down with Oprah Winfrey for one of the most revealing AI interviews of the year, and the conversation raised some serious questions about the future of artificial intelligence, ethics, safety, and power. In this episode, I break down the biggest moments from the interview, including Anthropic’s decision to refuse Pentagon requests t...
Ep 397: New EU Guidelines on High-Risk AI Systems 26.05.2026 7:14
Send us Fan Mail If your organisation is using AI to screen CVs, monitor staff performance, or allocate work, the EU has a message for you: your AI system may now be classified as high-risk. In this episode, I break down the European Commission’s new guidance on high-risk AI systems under the EU AI Act, what it means for HR and recruitment teams, what’s already banned, and why organisations need...
Ep 396: Top 5 Takeaways from Google I/O 2026 25.05.2026 7:56
Send us Fan Mail Google I/O 2026 was Google’s clearest signal yet that we’ve entered the agentic AI era. In this episode, I break down my top five takeaways from the event, including Gemini reaching 900 million users, the rise of AI agents that can complete tasks independently, and why Google is moving beyond AI that simply answers questions. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my...
Ep 395: AI and the Future of Event Comms with Nicholas Bruneau 23.05.2026 20:17
Send us Fan Mail Are your event communications working hard enough after the event ends? In this long listen episode, I chat with strategic communications consultant Nicholas Bruneau about how AI can help overstretched communications teams save time, repurpose content, improve accessibility, and increase the impact of events. We discuss AI-powered content creation, conference chatbots, multilingua...
Ep 394: Same CV Generated by AI, Different Outcome 22.05.2026 7:06
Send us Fan Mail A new study found that two identical AI-generated CVs received completely different reactions based on one thing only: the candidate’s name. In this episode, I explore the growing bias problem in AI-assisted hiring, why women may be judged more harshly for using AI tools, and what happens when AI systems themselves inherit discrimination from human behaviour and historical data. W...
Ep 393: Are Women the Losers from AI in the Workplace? 21.05.2026 7:25
Send us Fan Mail An editorial in The Irish Times last week asked an uncomfortable question: are women becoming the losers from AI in the workplace? In this episode, I explore why female-dominated roles are more exposed to generative AI, why entry-level opportunities are shrinking, and why this moment matters for every leader making decisions about automation and hiring. Want to go deeper on AI? ...
Ep 392: EU Updates Guidance for AI in Research 20.05.2026 6:17
Send us Fan Mail The European Commission has updated its guidance on how researchers should use generative AI, and the new warnings are telling. In this episode, I unpack the risks around hidden prompts, AI notetakers in research meetings, and why governance without enforcement is simply aspiration. Because the real issue isn’t whether organisations are using AI. It’s whether they can still mainta...
Ep 391: What is an AI Log? 19.05.2026 7:36
Send us Fan Mail Data Security firm Metomic found that nearly 35% of what employees type into ChatGPT contains sensitive data. It’s fair to say most organisations cannot tell you what their people are actually asking AI to do, because they are not logging it. In today's episode, we are talking about AI logs. What they are, why they matter, and why the EU AI Act has made them a legal requireme...
Ep 390: Claude for Small Business 18.05.2026 7:17
Send us Fan Mail Anthropic has launched Claude for Small Business, and it’s a shift from AI as a chat tool to AI as a co-worker. In this episode, I break down how pre-built workflows inside tools like QuickBooks, PayPal, and Google Workspace can take care of the jobs that keep you working late. The question is simple: Will you set up one workflow this month, or keep doing it all manually? Want to...
Ep 389: Why Every Workplace Needs an AI Policy 16.05.2026 12:29
Send us Fan Mail Most organisations don’t have an AI policy, but your staff is already using AI. In this episode, I share my weekly digital download from Good Morning Dublin where I break down why every workplace needs clear AI guidelines, what should be included, and how to manage the rise of “shadow AI” safely and responsibly. From acceptable use to data protection and human oversight, this is...
Ep 388: AI Orchestration Workflows with Zapier 15.05.2026 6:30
Send us Fan Mail AI orchestration is the next big shift, but what does it actually mean? In this episode, I break down how tools like Zapier are making multi-step AI workflows accessible to everyone, with no code required. From simple automation to fully orchestrated systems where AI agents work together across apps, this is where AI becomes real operational infrastructure. I’ll explain how it wor...
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