Joanne Sweeney

AI SIX Podcast

Introducing the AI SIX Podcast: Learn AI on the Go Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant. What Is the AI SIX Podcast? The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podc...

Author

Joanne Sweeney

Category

Technology

Latest episode

Jul 11, 2026

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Episodes

Ep 163: A Review of ChatGPT-5 12.08.2025

Send us Fan Mail ChatGPT-5 is here, and I’ve been testing it for the past five days.  This is a remarkable statement from Altman about GPT-5. “It’s like talking to a legitimate PhD -level expert.” It really makes you think about your value as a professional, doesn’t it? So what are my thoughts after using it? I got it to help me with my itinerary for my upcoming trip to LA and Las Vegas. This is a...

Ep 162: Jobs in Marketing Are Changing 10.08.2025

Send us Fan Mail What happens when your next marketing or comms interview isn’t about campaigns or channels, but about your AI competence and confidence? Are you ready to answer? In today’s long-listen episode, I'm sharing a recent interview from my weekly Digital Download slot on Good Morning Dublin with Michael O’Kane on Dublin City FM. The question we tackled: Marketers, is your CV futurep...

Ep 161: GPAI Rules Now Apply 09.08.2025

Send us Fan Mail New rules now apply to general-purpose AI models, the very foundation of tools like ChatGPT and Gemini. Whether you’re training, deploying, or just integrating these models, your legal obligations have just changed. The new rules came into place as of August 2nd, 2025. What’s Changed? The  EU rules focus on three areas: transparency, copyright, and safety. Transparency Providers m...

Ep 160: Meta’s Vision for 'Personal Superintelligence” 08.08.2025

Send us Fan Mail Mark Zuckerberg released a video and letter on July 30, 2025, sharing Meta’s vision for “personal superintelligence” - a significant shift from the traditional centralised AI approach that most tech companies are pursuing. Superintelligence refers to an artificial intelligence that surpasses human intelligence across every domain, not just maths or memory, but also creativity, dec...

Ep 158: Smarter Sound Powered by Adobe AI 07.08.2025

Send us Fan Mail Adobe has integrated several AI-powered audio effects in its latest versions of Premiere Pro and Audition. These AI elements are designed to automate and dramatically improve audio enhancement, cleanup, and mixing tasks.  Adobe has added several AI-powered features to make audio editing faster and easier, even if you're not an expert. These tools are found in the Essential So...

Ep 157: The AI Playbook is Here 06.08.2025

Send us Fan Mail I have massive news - my new book AI Playbook is officially ready for pre-order ! After months of writing and pouring everything I know about AI marketing into these pages, it's finally happening. Release date: Friday, September 12th. But you can pre-order now which includes a 2-hour AI masterclass with me. About two years ago, a brilliant marketing director said to me: &quot...

Ep 156: ChatGPT Study Mode 04.08.2025

Send us Fan Mail OpenAI has recently launched Study Mode, a new feature in ChatGPT designed to transform the AI chatbot from an answer-providing tool into an interactive educational tutor. This feature was officially rolled out on July 29, 2025, and represents OpenAI’s response to growing concerns about AI’s impact on education and students’ critical thinking skills. How Study Mode Works Study Mod...

Ep 155: Council Turns Experienced Public Sector Pro into AI Assistant 03.08.2025

Send us Fan Mail Peterborough City Council has created an AI chatbot called "Hey Geraldine", trained on the 35 years’ expertise of veteran therapy practitioner Geraldine Jinks. The aim is to allow social care colleagues to ask care-related questions instantly and at any time. Hello and welcome back to AI SIX, the podcast that helps you embrace and implement AI in just six minutes a day....

Ep 154: 70% of Marketers are Behind on AI 02.08.2025

Send us Fan Mail A new Interactive Advertising Bureau study reveals how marketers are using AI. The State of Data 2025 from IAB and OneTrust takes a close look at how AI is (and isn’t) being used across media campaigns today. Based on responses from 500+ brand, agency, and publisher leaders, the report finds that while AI can now support full-funnel media execution, 70% of marketers haven’t yet sc...

Ep 153: Understanding How LLMs Reason 01.08.2025

Send us Fan Mail Not all AI models think the same way. In fact, none of them really “think” at all. But they do simulate different styles of reasoning, deduction, induction, abduction, and that affects how they respond, what they’re good at, and when they fall apart. So if you’ve ever wondered: 'Which model should I be using for this task?',  this episode is for you. In this episode, we’...

Ep 152: Building a Custom GPT 31.07.2025

Send us Fan Mail I’ve switched into testing mode. I’ve built a Custom ChatGPT to analyse my podcast, not just for downloads, but for insight, influence, and impact. In this episode, I’m sharing how I did it, and how useful these AI tools are for business and everyday life.  ChatGPT has a brilliant feature called “Custom GPTs”. It lets you build a version of ChatGPT that acts like a virtual assista...

Ep 151: RAG - The Secret Weapon of Smart AI 30.07.2025

Send us Fan Mail Think AI just makes things up? You’re right, it often does. But there’s a fix. It’s called RAG, and it helps AI ground its answers in real, relevant information. In this episode, I’ll explain how it works and why it’s essential if you rely on AI for content or communication. In today’s episode, I'm talking about something you’ve probably used without even knowing it: RAG – Re...

Ep 150: EU AI Act Tools Go Live 28.07.2025

Send us Fan Mail European Commission AI Assessment Tools for EU AI Act Compliance The European Commission and related stakeholders have introduced several tools to support organisations in complying with the EU AI Act. These tools help identify your obligations, assess the risk associated with your AI systems, and guide you through compliance requirements. EU AI Act Compliance Checker An interacti...

Ep 149: Cloudflare Blocking AI Crawlers 27.07.2025

Send us Fan Mail Cloudflare, a major internet infrastructure provider powering about 20% of global web traffic, has rolled out a significant policy change: as of July 2025, it is blocking AI web crawlers from scraping content by default unless website owners explicitly permit them. This marks a turning point in the landscape of AI model training and content creator rights. By default, AI crawlers...

EP 148: Why Smart People Own AI at Work 26.07.2025

Send us Fan Mail I didn’t write this headline—but I wish I had! Credit goes to Forbes and author William Arruda for the brilliant title: Why Smart People Own AI at Work . It instantly grabbed my attention, and in today’s episode, I’m jumping into why this mindset matters more than ever. Hello and welcome back to the AI SIX podcast, a daily-six-minute show, helping you understand how AI is changing...

EP 147: America’s AI Action Plan 25.07.2025

Send us Fan Mail America is the country that started the AI race. And as president of the United States, I’m here today to declare that America is going to win it.  These are the words of President Trump at the AI Summit this week when he unveiled, ‘Winning the AI Race: America’s AI Action Plan’. Hello and welcome back to AI SIX, the podcast that keeps you up-to-date with AI in a non-nonsense way....

Ep 146: AI and Identity: Denmark Moves to Copyright the Human Face 24.07.2025

Send us Fan Mail Denmark is making history. It’s set to become the first EU country to give people copyright over their own faces, voices, and likenesses—a bold move in the fight against deepfakes and AI misuse. In this episode, I explain what this landmark legislation means, why Denmark is leading the charge, and how it could shape the future of digital identity and AI regulation across Europe. Y...

Ep 145: ChatGPT Introduces AI Agents 23.07.2025

Send us Fan Mail Imagine telling ChatGPT: “Book my next podcast guest, draft the show notes, update my calendar, and email me when it’s done.” And it just… does it. Welcome to the Agentic AI era. In this episode, I’ll break down how ChatGPT Agents are the next big leap in AI. These aren’t chatbots waiting for prompts—they’re autonomous agents that remember your goals, take actions, and complete ta...

Ep 143: Harvard AI Diaries Day 5 - I've Graduated 21.07.2025

Send us Fan Mail I’m officially a Harvard graduate. In this final entry of the Harvard AI Diaries, I wrap up an intense, unforgettable week at the Kennedy School, where I presented my AI Political Communications Assistant to a room of brilliant global leaders. It was a week of early mornings, late nights, and real applied learning that pushed me to think bigger about AI, leadership, and governance...

Ep 144: AI and Law Enforcement - Harvard AI Diaries Day 6 19.07.2025

Send us Fan Mail This week on AI SIX , we’re taking a ride, literally. Join me for a special carpool karaoke-style conversation as I drive through Cambridge and Downtown Boston with Dr Steve Morreale, a former federal agent and seasoned criminal justice professor with deep insights into leadership, ethics, and innovation in policing. He’s also the host of The CopDoc Podcast , where he speaks with...

Ep 142: Harvard AI Diaries Day 4 18.07.2025

Send us Fan Mail Today, we tackle the tough questions shaping AI in government and the public sector: - Can AI outputs be copyrighted? - Are LLMs infringing on copyright? - Who’s responsible for misinformation? We dive into live case studies like OpenAI vs The New York Times, explore the “liar’s dividend,” and debate trust and governance in an AI-flooded world. Plus, what are agentic AI agents, an...

Ep 141: Harvard AI Diaries Day 3 - Risk or Reward? 17.07.2025

Send us Fan Mail Is AI a risk, or is the real risk ignoring it? On Day 3 at Harvard Kennedy School, we dive into what “AI risk” truly means for government, policy, and society. From misaligned models and over-reliance on automation to environmental impacts and job futures, today’s sessions pushed us to see risk not as a reason for inertia, but a reason to act. We also explored the opportunities: b...

EP 140: Harvard AI Diaries Day 2 - Key Takeaways from Today’s AI Class 16.07.2025

Send us Fan Mail  Key Takeaways from Today’s AI Class – Cargo Cults, Prompting, and the Rise of Intelligent Agents, and what about Privacy  In today’s Part II of Harvard AI Diaries, I reflect on a series of thought-provoking sessions exploring how AI intersects with human intelligence, decision-making, and future technologies. We dug into the “Cargo Cult AI” analogy, the limits of current models,...

Ep 139: Harvard AI Diaries Day 1 — A Front Row Seat to the Future of AI and Public Policy 15.07.2025

Send us Fan Mail Welcome to a special edition of AI Six Podcast, reporting daily from Harvard University. I’ve joined 72 public sector leaders from around the world at the Kennedy School to explore how AI is reshaping government, policy, and society. On Day One, we dove into the science of generative AI, the ethics of model training, and why AI + Me is the real superpower. From beating Gandalf in...

Ep 138: Meet AI-J My AI Agent 12.07.2025

Send us Fan Mail Ever wish you could clone yourself to answer client questions or onboard your team? In this episode, I take you behind the scenes of building AI-J, my AI agent trained on 10+ years of my marketing and comms work, using Botpress. You’ll learn: - Why I built it - How it works - What it can do for public sector comms pros - Lessons from testing I’m also looking for public sector mark...

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