AI Simplified with Kristina Stubblefield

Kristina Stubblefield reveals the power of email marketing in this episode, which can not only help nurture client relationships but also establish you as an authority in your industry.   "Email marketing is 40 times more effective than social media in helping your business acquire new customers."   With over 14 years of being an email marketing software partner, Kristina Stubblefield, h...

If you are feeling frustrated with your current appointment scheduling process and you are looking for a more efficient way to schedule appointments or venue tours, then this episode is for you! In this episode, you will learn:  1. How online appointment software work 2. How it helps wedding professionals 3. Other tips to help make appointment scheduling easier     "With scheduling appointmen...

In this episode Kristina is talking about the value of video testimonials from happy clients and how they are outranking and out-performing written testimonials... And getting them is a whole lot easier than you think! Turn your happy clients into spokespeople for your business. Tune in to this episode to hear more! BY THE TIME YOU FINISH LISTENING, YOU’LL UNDERSTAND video testimonials are not onl...

Onboarding can help your business in more ways than you might think! You'll learn about onboarding, setting expectations with clients, and streamlining your onboarding process.     "In the grand scheme of things with efficiency and saving time and money, it's a lot easier to have a software that automates some of these steps for you." I'm Kristina Stubblefield, and today w...

By nurturing and following up with your leads, you will increase conversions and book more events. Most of the focus is on generating leads and little to no attention on follow up or staying in contact with prospective clients.  In this episode, you will learn:  1. How you can nurture leads to convert more into booked events.  2. The importance of following up and staying in contact with prospects...

If you don't know where your domain, website, and email are located, you could lose access to them forever. In this episode you will learn: 1. The importance of knowing where your domain is registered 2. Making sure you have login information for your domain, hosting and email account 2. Why you need an SSL certificate for your website "I cannot tell you the number of times that someone...

If you're not on TikTok, you're missing out on the highest social media engagement rates per post and the chance to be found by engaged couples who are using the platform to do their research for wedding professionals. Short form video allows for creativity and visibility!  I’m discussing the mind-blowing TikTok statistics you can not ignore! Here's a breakdown of what is covered: [...

I had so many people ask me about systems and processes. So I want to just take a few minutes on this episode to really explain it. Most people don't realize I have an IT and marketing background. And I say to people that I specialize in systems and processes as well as online visibility, content creation, they kind of look a little puzzled. So I found a really good explanation that I like, a...

Do you want to learn how to set boundaries and expectations with clients without feeling guilty? In this episode, I'm sharing a solution of using an auto responder. "When we start to see results, we're like, oh, wait a second, what else can I do?" In this episode, I'm ready to share one hack that you can start using immediately to help you with boundaries and setting the e...

Do you feel like you're spinning your wheels when it comes to marketing your wedding business? You're not alone. Many wedding professionals have been told to do things that just don't work, and it can be frustrating. If you're ready to learn how to market your business effectively tune into this episode to learn:  1. The importance of target market research in order to simplify...

Are you a wedding professional looking for more marketing opportunities? In this episode, I'm sharing strategies on how to market yourself before, during, and after a wedding show! You will learn: 1. What opportunities are there for marketing and promotion leading up to, during, and after a wedding show?  2. What are some tips for making the most of a wedding show, including maximizing conten...

If you're a wedding professional looking for ways to increase your visibility online, then this episode is for you.  This episode goes through the free solution, Google My Business that can help get you the results you're looking for. "I firmly believe you should have a process in place to follow for better consistency." I'm Kristina Stubblefield and in this episode of my...

The weekly WedPro Business Solutions Podcast offers systems and process solutions as well as marketing tips to increase your visibility in the digital space, so you scale your wedding business and see a higher return on your investment. For over 16 years, Podcast Host, Kristina Stubblefield has served as a marketing strategist and business coach. She was also once a wedding vendor. In these easily...