Tom Butterfield & David Bromley

A.I. In Football

Sports EN ↓ 168 episodes

AI in Football: Recruitment Decisions, Done Properly is a practical podcast about how football clubs make better recruitment decisions in an AI world — without the hype. We don’t chase novelty tools. We focus on the thinking and structure that makes any tool useful: clear role briefs, behaviours over labels, constraints and trade-offs, repeatable shortlisting, and decision review that actually improves the process. Each episode gives you something you can use:- Role Definition Templates (behaviour-based, not position labels)- Question sets that lead to better shortlists- Meeting Structures tha...

Author

Tom Butterfield & David Bromley

Category

Sports

Podcast website

elevatehcw.kit.com

Latest episode

Jul 7, 2026

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Episodes

Transfer Rumour Roundup: Healey to Blackburn, Whiteman's Norwich City Link, and Cullen's QPR Prospects 29.12.2023

In this gripping episode of "Rumor Roundup," we delve into the swirling speculations of the transfer market, focusing on three key players: Rhys Healey, Ben Whiteman, and Liam Cullen. As the rumors heat up about Healey's potential move from Watford to Blackburn, Whiteman's possible switch from Preston to Norwich City, and Cullen's anticipated transfer from Swansea to QPR, we take a closer look at...

Who Could Birmingham City, Coventry City and West Bromwich Albion sign to replace their Key Players? 22.12.2023

Episode Description: In today’s episode, we look at the most productive attacking talents for three championship teams. Siriki Dembele of Birmingham City, Matt Godden of Coventry City, and Brandon Thomas Asante of West Bromwich Albion. With these players performing particularly well for their clubs we explore the potential scenario of 'What would each club do if they were to receive an offer they...

If Crysensio Summerville, Stephy Mavididi and Isaiah Jones Were Sold... Who Could Replace Them? 14.12.2023

Episode Description: Episode Notes - Player Suggestions In today’s episode, we look at the most productive attacking talents for three championship teams. Crysensio Summerville of Leeds United, Stephy Mavididi of Leicester City, and Isaiah Jones of Middlesbrough. With these players performing particularly well for their clubs we explore the potential scenario of 'What would each club do if they we...

6 Superstar Signings Who Could Shake Up the EFL Championship in January 08.12.2023

Welcome to our latest episode, '6 Superstar Signings Who Could Shake Up the EFL Championship in January.' In this exciting instalment, we delve into the world of football transfers with a twist. It's not just about the big names or the star players; it's about finding the right fit. As teams gear up for the January transfer window, the key to success lies in choosing players who align perfectly wi...

EFL Championship: Where Does Your Team Need To Strengthen In The January Transfer Window? 30.11.2023

Join us in the latest episode of Attacking The Championship...Episode 14 - 'EFL Championship: Where Does Your Team Need To Strengthen In The January Transfer Window?' This episode brings a detailed look into the performance of each team in the EFL Championship so far this season. Focusing on the attacking front, we scrutinize every team’s offensive prowess, from goal-scoring capabilities to the cr...

Achieving Success in Sports Recruitment: The Role of Financial Analysis and Cultural Integration 24.11.2023

The third step of our recruitment process is 'target acquisition'. This is where the club decides what are the most important factors on which they place a premium. That could be player age, nationality, games played, form, international appearances etc. It will be different for every club. This potential target is then compared against the current values and wages of their current squad, and from...

Scouting Smarter, Not Harder: Data’s Role in Modern Player Evaluation 17.11.2023

In today's episode we follow on from last weeks episode and talk about step two of our recruitment process. In this step we're taking our sample of 250 players gained from step 1, and ranking them in respect to the Key Performance Indicators (KPI's) that would be selected as most important by the coaching staff. Once we have our ranked list of 250 players it's handed over to the technical scouting...

Local to Global: The Remote Revolution in Football Talent Identification 09.11.2023

In todays episode we expand on step one of the recruitment process we will be using to identify potential targets for teams in the 2023/24 EFL Championship. Every team has access to the same data, but it seems that some teams are gaining an edge on the competition. Look at two clubs who have successfully attacked and defeated the championship in Brighton and Brentford. They're not traditional powe...

EFL Championship Schedule Adjusted League Table. Blackjack Strategy in Football? Top 20 Attackers. 02.11.2023

In todays episode we take a look at whether any teams have had a tougher or easier opening schedule than the others, and how that might effect their position in our adjusted league table . We find out that perhaps points won away from home are not hugely more valuable than points won at home as we thought they might be. We take an fascinating digression into the tactics of Black Jack and how we mi...

Unveiling the Style, Expectations, and Players of the Top 12 EFL Teams 26.10.2023

In this episode we take a look at the top 12 teams in the EFL championship through 12/13 games (at the time of recording Rotherham and Ipswich had only played 11) and seeing how each of the teams has progressed since we last checked in on them after 6 games. We'll be looking at; What was the expectation before the season started? What is their current league position? What is their playing style?...

Who Are The Top 10 Attacking Support Players In The EFL Championship? 19.10.2023

Q: - so in this episode we’re going to review the Attacking Support Players. In previous episodes we established there are 677 Championship players, and 397 (59%) are primarily Attacking Players. ▪ We broke these down further into 3 Roles. Strikers. Chance Creators. Attacking Support Players. 136 are what we call Attacking Support Players and they're our focus for episode 8 of the Attacking The Ch...

We Hate Assists?! And Who Are the Top 10 EFL Championship Chance Creators? 12.10.2023

In todays episode we look at the Top 10 'Chance Creators' through 10........ no 11 games of the EFL Championship season according to our objective metrics. You might be surprised to see certain names, and even more surprised by the absence of some players getting a lot of attention.

Top 10 EFL Championship Strikers so far. You'll Never Guess Number 5! 07.10.2023

In todays episode we take a deeper look at the top performing strikers in the EFL championship through 9 games using our 'Game Changer' metrics. We break down the different ways we can measure the performance of a striker other than the goals they score. We take a look at how prolific they are, how opportunistic they are, and how that translates into how clinical they are compared to the expectati...

Glory To Turmoil: The Turbulent Journey of West Brom and Stoke City 30.09.2023

In this episode of the Attacking the Championship podcast, hosts Tom Butterfield and David Bromley dive deep into the recent performances of two established Championship clubs, West Brom and Stoke City. Despite their Premier League history, both clubs have faced challenges in recent years. The hosts analyze the last five years of their performances, focusing on recruitment, manager changes, and sp...

The Reasons Preston Won't Stay Top......But Will Boro Go Down? 23.09.2023

Today we look at two teams at very different ends of the EFL Chamionship table. Preston and Middlesbrough. David dives deeper into their data to see whether this great run of form for Preston, or poor run of form for Boro is likely to continue. We also touch on the players they recruited over the summer transfer window. Looking at whether their 'Game Changer' score shows that they're delivering up...

The Player Recruitment Process: Prospects to Powerhouses In 3 Steps. 23.09.2023

In this episode we ask David to go into more detail regarding his player recruitment philosophy, and the main driver behind his work with professional clubs to help them make their recruitment process........ an actual process! He talks through the 3 steps, why they're important, and why it's vital that we remember that every club is different, therefore, the system must be flexible enough to allo...

Welcome To Those Ready To Attack The Championship! Start Here. 22.09.2023

In this episode we give you a taster of what you can expect from the 'Attacking The Championship' podcast. This episode will give you a foundation of what we will be all about. Have a listen, and if you feel it's up your street then subscribe and tune in every week where we'll explore how teams are Attacking The Championship!!

Welcome To Attacking The Championship! - The Warm Up 22.09.2023

Hello and welcome to the Attacking The Championship Podcast! In this episode we talk about the following; The Championship is considered the best league outside of Europe's top five leagues due to high attendance and competitiveness. The league has 46 physically demanding games, making it unpredictable each weekend. Financial resources play a role in predicting team success, but not the only facto...

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