Chris DuBois
Agency Forward
Agency Forward explores the future of agencies as tech and AI drive down the cost of tactical deliverables. Topics include building competent teams, developing strategic offers, systemizing your business, and more. New episodes delivered every Tuesday.
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Episodes
065 JR Lay: Sharing Your Unique Wisdom 22.07.2025 37:39
Hey everyone, today I’m joined by JR Lay . JR is the founder of Level Up Business and the creator of the Level Up Business OS—a growth system built to help B2B entrepreneurs stand out, earn trust, and scale sustainably. Before this, he spent over two decades in financial services, battling through burnout, addiction, and the crushing pressure to grow at all costs. I brought JR on because too many...
064 Amanda Smith: How to Build a Strategic B2B Podcast 15.07.2025 36:10
Hey everyone, today I'm joined by Amanda Smith . Amanda is a podcast strategist and Studio Head at Share Your Genius, where she’s helped dozens of brands turn podcasts into powerful growth engines—using narrative, curiosity, and clear outcomes to build brand and drive demand. I wanted to have Amanda on because podcasting is a proven growth channel that many agency owners still struggle to execute...
063 Jared Gibson: Maximizing Your Impact with Founder-Led Content 01.07.2025 35:55
Hey everyone, today I’m joined by Jared Gibson . Jared is the co-founder of Outworks, a firm that helps B2B founders and executives turn their ideas into consistent, trust-building LinkedIn content. With over 18 years in sales and marketing, Jared has a knack for helping leaders show up online in a way that actually sounds like them. I brought Jared on because so many agency and B2B leaders strugg...
062 Tyler Pigott: How Agencies Can Communicate and Connect 24.06.2025 33:07
Hey everyone, today I'm joined by Tyler Pigott . Tyler is a growth strategist and brand messaging expert at StoryBrand. He bootstrapped and scaled his own agency, ran over 300 StoryBrand workshops, and now leads revenue at StoryBrand while building the Agency Builders community. I wanted to have Tyler on because he brings hard-won insights on how constraints and clarity help agencies scale more ef...
061 Dan Englander: Agency Outreach that Works 17.06.2025 34:11
Hey everyone, today I'm joined by Dan Englander. Dan is the founder of Sales Schema and a consultant helping agencies grow through outbound systems. He’s the author of “Relationship Sales at Scale” and has helped over 100 agencies go beyond referrals using proactive outreach and trust-based selling. I wanted to have Dan on because too many agency owners rely on passive referrals, and Dan shows how...
060 Brandon Kordower: Why Agencies Struggle with Financial Data 10.06.2025 31:31
Hey everyone, today I’m joined by Brandon Kordower . Brandon is the Founder and CEO of AURA , a strategic advisory firm helping marketing agencies scale with clarity and control. He specializes in turning messy financials into real visibility—and helping agency founders make smarter, more confident decisions with their money. I brought Brandon on because most agencies don’t fail from lack of talen...
059 Tiger Joseph: Video Content That Doesn't Suck 03.06.2025 36:25
Hey everyone, today I'm joined by Tiger Joseph . Tiger is a B2B video strategist with content that's anything but boring. Tiger’s background in filmmaking, documentary work, and content creation has taken him from shooting skate videos to working with world leaders and top business coaches. Now, he helps founders and brands build video systems that actually attract clients and grow audiences. I wa...
058 Dave Scilabro: Niching In Your Service 27.05.2025 32:30
Hey everyone, today I’m joined by Dave Scilabro . Dave is the founder of Harvest ROI , a RevOps agency that specializes in helping companies turn their CRM into a revenue-generating machine —not a black hole of leads, chaos, and complexity. I wanted to talk to Dave to break down why so many companies waste their HubSpot investment, and how Dave's team approaches CRM architecture, operational align...
057 Eli Rubel: Strategies for Building a Profitable Agency 20.05.2025 38:50
Hey everyone, today I’m joined by Eli Rubel . Eli is the founder of Profit Labs and two successful agencies— MatterMade and No Boring Design —with over $9M in combined net profit. He's one of the sharpest minds in the space when it comes to turning revenue into actual take-home profit (without overcomplicating your ops or gutting your team). I love how Eli breaks down how agency founders can stop...
056 Juliana Marulanda: The Data Agencies Need 13.05.2025 34:31
Hey everyone, today I’m joined by Juliana Marulanda. Juliana is the founder of ScaleTime and a sharp operator known for turning chaotic agencies into clean-running, profit-generating machines. She’s worked with over 1,500 digital agencies, helping them scale without burning out their teams—or themselves. I brought Juliana on because many agency problems aren’t marketing or sales issues—they’re op...
055 Cam Martinez: The Operator Behind the Curtain 06.05.2025 31:30
Hey everyone, today I’m joined by Cam Martinez. Cam is a high-level operator, strategist, and the embedded leader agencies and teams call when they’re ready to get serious about execution. He’s stepped into roles like COO, President, and Chief of Staff across industries—from SaaS to wellness to agencies—and he’s built a reputation for helping founders align strategy, systems, and scale without los...
054 Sarah Still: Operations, Overwhelm, and Owning the Outcome 29.04.2025 45:54
Hey everyone, today I’m joined by Sarah Still . Sarah is an agency systems strategist who helps women founders scale sustainably—without sacrificing what matters most. Her work lives at the intersection of operations and intention, helping agency leaders clear the mental clutter, reclaim their energy, and finally step into the visionary CEO role they’ve been dancing around. I brought Sarah on beca...
053 David C. Baker: Positioning that Pays 22.04.2025 31:10
Hey everyone, today I’m joined by David C. Baker . David is an agency advisor, author, and speaker who's consulted with over 1,000 firms and written some of the most respected books in the space—including The Business of Expertise and The Secret Tradecraft of Elite Advisors . If you're in the agency world and haven’t read his work, you’re probably still leaving money on the table. I brought David...
052 Miles Ukaoma: AI Strategies and Tips for Agencies 15.04.2025 50:08
Hey everyone, today I’m joined by Miles Ukaoma . Among many things, Miles helps companies build better websites and leverage AI agents to streamline their operations. Miles brings a unique perspective at the intersection of marketing, web development, and AI — working directly with businesses to turn artificial intelligence from a buzzword into a competitive advantage. I wanted to get Miles on the...
051 Selim Maalouf: Before You Start an Agency, Listen to This 08.04.2025 35:26
Hey everyone, today I’m joined by Selim Maalouf . Selim is a CRM strategist, marketer, and former agency co-founder who’s seen firsthand what not to do when launching an agency—and what to do differently next time. He’s got deep experience in both the marketing trenches and the systems side of agency life, and today he’s pulling back the curtain on lessons learned the hard way. I brought Selim on...
050 Bobby Gillespie: Making Agencies More Strategic & Memorable 01.04.2025 37:47
Hey everyone, today I'm joined by Bobby Gillespie . Bobby is a hands-on, no-BS brand strategy and marketing advisor. Bobby has spent years helping B2B brands clarify their messaging, strengthen their positioning, and create brands that actually stand out. With a background in agency leadership and brand strategy, he knows what works—and what doesn’t—when it comes to differentiation in a crowded ma...
049 Laura Humphreys: Scaling an Agency to $15M 25.03.2025 34:23
Hey everyone, today I’m joined by Laura Humphreys. Laura is an agency growth expert and former owner of a $15M agency that she successfully sold to Ogilvy. Laura knows firsthand what it takes to scale an agency, from the early struggles to building a high-performing team and ultimately making a profitable exit. She now helps ambitious agency owners implement the same strategies that fueled her suc...
048 Peter Giordano: Pricing Strategy for Agencies 18.03.2025 31:49
Hey everyone, today I'm joined by Peter Giordano . Peter is a pricing expert who helps consultants, strategists, and boutique firms charge higher fees by structuring pricing models that tie expertise to measurable value. I wanted to bring Peter on because so many agency owners struggle with pricing their expertise. Whether it’s pricing services, strategically setting your rates, or simply having t...
047 Jason Calhoun: Creativity at Scale & Unlimited Services 11.03.2025 43:55
Hey everyone, today I’m joined by Jason Calhoun . Jason is the founder of So Long Saturn, a video editing agency that provides unlimited, world-class video edits for a flat monthly fee. Jason personally edits each video by hand, offering a high-touch, high-quality service, but he’s also a solopreneur. So I wanted to learn more about how he’s able to stay so creative while editing at scale. Also, h...
046 Meeky Hwang: Better Over Bigger 04.03.2025 29:36
Hey everyone, today I’m joined by Meeky Hwang . Meeky is the Co-Founder and Partner at Ndevr , a tech agency specializing in technical strategy and architecture for media publishing companies. Meeky has built an incredibly successful agency, maintaining high profit margins while keeping a lean team. Ndevr has figured out scale without requiring substantial overhead. I wanted to bring Meeky on beca...
045 Vince Pierri: Mastering Public Speaking 25.02.2025 41:40
Hey everyone, today I'm joined by Vince Pierri . Vince is a public speaking coach who specializes in helping high-profile professionals deliver high-impact talks. He’s worked with industry leaders and helped them land speaking gigs at Google, HubSpot’s INBOUND, and Exit Five. He’s mastered the art of turning complex ideas into compelling, easy-to-remember presentations that audiences love. I wante...
044 The 3 Constraint Types You Need to Master for Growth 18.02.2025 12:32
Hey everyone, today is a solo cast where I dive into the 3 types of constraints you should be aware of in your agency. ----------- No one was asking for another community. But I've made one anyway. So what's different? The Dynamic Agency Community is designed around access rather than content. Access to peers who've done it before. Access to experts who've designed solutions. Access to resources t...
043 James Rose: The #1 Bottleneck Killing Agency Projects (and How to Fix It) 11.02.2025 32:48
Hey everyone, today I'm joined by James Rose . James is the co-founder of Content Snare and has spent years solving one of the biggest bottlenecks agencies face. Getting content and information from clients without endless follow-ups. I wanted to bring James on because every agency has struggled with unresponsive clients, missing information, and projects that get stuck waiting for content. He’s g...
042 Ali Newton-Temperley: How Agencies Can Build a Winning Sales Team 04.02.2025 32:55
Hey everyone, today I'm joined by Ali Newton-Temperley . Ali is a sales expert and agency growth consultant who has helped scale agencies to 80+ employees and global reach. She understands the struggles agencies face in hiring, structuring, and trusting a sales team—and she knows how to fix them. That’s the exact reason I wanted to have her on the show. So many agency owners get stuck in founder-l...
041 Chris Gillespie: Unleashing Your Informational Advantage 28.01.2025 49:15
Hey everyone, today I’m joined by Chris Gillespie . Chris is the founder of Fenwick , a content marketing agency that specializes in helping brands create impactful and truly unique content. Through Fenwick, Chris and his team have helped clients unlock their informational advantage—those insights only they can share—to produce content that actually resonates with their audiences. Whether you’re r...
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