Melissa Lohrer, Meredith Fennessy Witts
Agency Darlings
Agency Darlings is your insider's guide to the agency world - where we spill the tea on everything from profit margins to problem clients. Hosted by agency consultants Melissa Lohrer and Meredith Fennessy Witts, this podcast offers a fresh perspective on growth strategies tailored specifically for women-led agencies. Whether you're looking to refine your revenue model, increase profit margin or elevate your business to new heights, Agency Darlings provides the guidance and inspiration you need to achieve your goals—on your terms. For all inquiries, contact us at hello@agencydarlings.com
Author
Melissa Lohrer, Meredith Fennessy Witts
Category
Podcast website
Latest episode
Mar 10, 2026
Where to listen?
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Episodes
005: Lead Gen: Breaking the Agency Feast or Famine Cycle 29.10.2024 1:10:51
In this episode, we dive deep into lead generation for creative agencies. We’re exploring common misconceptions about lead gen, and discussing the importance of playing the long game for SUSTAINABLE GROWTH. From our take on cold outreach (spoiler: it’s a hard no from us) to focusing on quality over quantity in business development, we share practical tips for creative agency owners aiming to scale...
004: Attract and Close Better Clients With These Tactics 22.10.2024 56:57
In this episode of Agency Darlings , co-hosts Melissa Lohrer and Meredith Fennessy Witts dive into one of the most challenging topics for agency owners: money. Join them as they share strategies on how to confidently discuss rates with clients, set clear pricing, and remove the emotional barriers that often come with financial conversations. Melissa and Meredith explore why pricing transparency is...
003: Growth Strategies for Your Agency’s Off-Season 15.10.2024 44:42
In this episode, hosts Melissa and Meredith dive into a topic every agency owner experiences: navigating a slow season of business. We know from personal experience, slow seasons can feel discouraging, but they don’t have to be. This episode shares actionable strategies to reframe these downtimes as opportunities for growth and transformation. Key Takeaways: Recognizing the Signals : Learn how to...
002: The Niching Advantage: Boost Your Agency's Growth and Profits 08.10.2024 37:21
This episode is perfect for agency owners who are ready to break through their growth plateau, streamline their operations, and build a more profitable, referral-based business by embracing the power of niching. Are you ready to scale your agency through the power of niching? Listen to the full episode to discover the strategies that can take your agency to the next level. Episode Summary: In th...
001: Strategic Relationships as a Growth Strategy 01.10.2024 41:19
In our first episode, hosts Melissa and Meredith kick off the podcast with an in depth discussion about how strategic relationships play a crucial role in scaling a business. We’ll be providing you with a framework for key relationships - the 3 types of strategic relationships you need, where to find them, and how to actually drive QUALITY leads through them so you can scale your business ef...
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