Doug Cunnington, PMP
Affiliate Marketing & Side Hustles on the Doug.Show
The Doug Show is where I’ll talk to other marketers, side hustlers, & experts, share success stories, talk about making the leap from corporate worker bee to entrepreneur. We'll go deep on affiliate marketing, side hustles, SEO, entrepreneurship, management, and working online.
Where to listen?
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Episodes
Helpful Content Update, AI Projects & Future of Niche Sites - Shawna Newman - DS497 26.02.2024 52:39
Doug chats with Shawna Newman. She shares how she has been using AI content testing on multiple sites, highlighting the importance of backlinks and building trust flow rather than just accumulating links. They discuss sites affected by the Helpful Content Update and plans for recovery. Shawna also brings up the importance of diversifying traffic and creating an active community around content. She...
Advantages of Creating Online Courses and Digital Products - DS496 22.02.2024 23:07
Doug shares his reasons for creating online courses and digital products and lists the advantages of doing so. Some advantages include: income generation diversification scalability lifestyle He argues that online courses offer a scalable and efficient way to share knowledge and generate income. He also emphasizes the importance of lifelong learning and mastery in his career. Doug further discusse...
Growing a Fitness Brand, then Selling It - Elaine Eason - DS495 19.02.2024 48:50
Doug and Elaine, an advisor at Quiet Light, discuss her journey from starting her first e-commerce business on Etsy in 2009 to launching and eventually exiting a successful fitness e-commerce brand called ‘Uplift Active.’ They touch upon the importance of niche selection and the transition from a corporate job to running one’s own business. Elaine also shares insights into the state of e-commerce...
Podcast Progress Report: The Road to Launch - DS494 15.02.2024 26:30
Doug shares an update about his new podcast launching by mid-late March. He teases that he has a name but isn’t sharing it just yet. He talks about the challenges of coordinating with guests from different time zones. He emphasizes the importance of using available resources, highlighting that he recorded the episode on an iPhone X. Doug reveals his launch strategy for the show, which involves pub...
Helpful Content Update Killed Traffic so I'm Pivoting - Denise DS493 12.02.2024 37:49
Doug and Denise Cruz talk about her experiences as a travel blogger dealing with the impacts of Google’s ‘Helpful Content Update’ and the subsequent fall in traffic and revenue on her sites. She talks about the drastic decrease in organic traffic and the role platforms like Pinterest played in maintaining a level of visitors. Denise also elaborates on her experimentation with AI content, outlining...
Launching a Podcast and FAQ with Amberly Grant - DS492 05.02.2024 1:10:37
Doug and Amberly Grant discuss key strategies for podcast success, covering host dynamics, guest selection, and niche topics. Amberly, a finance expert, shares her podcasting experiences and future ambitions. They emphasize overcoming procrastination, consistency, and the use of templates for workflow efficiency. They also advocate for launching podcasts without needing perfection and prioritizing...
$25k/month, Then Helpful Content Updates Slashes Traffic - Kristin Hanes - DS491 29.01.2024 49:56
Doug talks with Kristin Hanes, a modern-day nomad and the brain behind the successful blog The Wayward Home . The blog began in 2017 and covers topics about living minimally in a camper van, RV, sailboat, or tiny home. However, despite growing to 400,000 monthly page views, it fell prey to a significant traffic hit from the Google 'helpful content update' in 2023. Despite the setback, Kristen shar...
Doubled My YouTube Subs FAST + Random - DS490 26.01.2024 33:42
I ramble about YouTube Growth, people quitting YouTube, reading non-fiction and note-taking, and buying domains for projects that you never even start. The YouTube Growth secret is ads, but it's just a game. 00:00 Introduction and Welcome 05:11 The Power of Physical Books and Note-Taking 13:12 The Domain Buying Habit 17:01 Exploring Different Online Ventures 21:20 The Reality of YouTube Burnout 28...
Success in SEO with Olga Zarr - DS489 22.01.2024 41:41
Doug hosts his friend Olga Zarr for a dual broadcast. Both being SEO consultants, Doug and Olga discuss their experiences, shifting SEO landscapes, and their personal definitions of SEO success. They also delve into how they leverage advanced technologies such as AI in their work processes and content creation. Connect with Olga: SEOSLY Youtube X LinkedIn Transcript: Success in SEO with Olga Zar...
Build a Personal Brand with Katie - DS488 15.01.2024 1:20:15
Doug talks to Katie Schiffer! She shares her journey from working as a freelancer artist to setting up an online business intended for young women with high incomes but difficulty saving. The discussion explores various SEO and marketing strategies, emphasizes sustainable work habits, and highlights the importance of competitor analysis for business growth and collaborations. Connect with Katie: M...
Topical Maps with Yoyao - DS487 08.01.2024 55:24
Doug Cunnington invites expert SEO and content strategist Yoyao to delve into the subject of creating topical maps. They discuss the advantages of using a structured, hierarchical approach to content creation over less organized methods, touching on the impact of Google updates and the increased usage of AI in content creation. The experts also share their insights on internal linking, the use of...
People that ruined the Internet - Amanda Chicago Lewis - DS485 01.01.2024 31:09
Doug delves into the topic of SEO, affiliate marketing, and the quality of Google search results with renowned journalist Amanda Chicago Lewis. Amanda shares her extensive research behind her article 'The People Who Ruin the Internet,' describing a multi-layered exploration of the people and factors influencing the current state of online search and information retrieval. As they navigate the ster...
SEOs on The People that ruined the internet - DS486 01.01.2024 26:18
Exploring the Impact of SEO on the Internet: Reactions to Amanda Chicago Lewis' Verge Article In this episode, several industry experts weigh in on the Verge article 'The People That Ruined The Internet' written by Amanda Chicago Lewis, providing varied perspectives. Some argue that Search Engine Optimization (SEO) strategies negatively impact the availability of quality content online, while othe...
Essential Podcasting FAQ - Dusti Young - DS 483 25.12.2023 1:49:57
Doug has Dusti Young ask him some podcast questions! She is thinking of starting a podcast, so they are exploring starting and managing a successful podcast. Their conversation covers practical aspects such as costs, equipment, and post-production processes. They also discuss overcoming initial hurdles, the value of sustainability, and leveraging social media. Check Out: Starting a Podcast Cheat S...
About the New Podcast Project - DS483 23.12.2023 14:00
I talk about launching a new SEO and marketing podcast, discussing the unique challenges and innovative strategies involved. It'll be for industry professionals, not just beginners. Plus, I ramble on podcasting best practices, the intricacies of starting and selling a show, and the value of embracing both successes and failures in the digital content realm. Details About the Podcast Boot Camp in J...
Blogging is Dead - Pete McPherson - DS482 18.12.2023 55:00
Doug and Pete discuss their respective journeys in the online business sphere. Doug shares his experience of transitioning from blogging into podcasting and YouTube, leveraging AI tools for content creation, especially in the context of a new venture. Pete talks about his AI tool development experience, using his tool on various niche sites, and his plans to scale up content generation. They also...
8 Figure Company vs Laziness with Rob Atkinson - DS480 11.12.2023 48:47
Doug engages in a thoughtful discussion with Rob Atkinson, an online entrepreneur and agency founder, comparing their approaches to business. While Doug embraces a lifestyle-oriented approach, Rob leans towards a more hustle-oriented focus, which they both prefer not to term as 'hustle culture.' Through their amicable debate, they reveal their different views on achieving goals, financial independ...
Helpful Content Recovery Story - DS480 10.12.2023 17:22
A couple of listeners told me about their recovery stories. Jack and Tobias have different ideas, so let's talk about it. If you have a story, please email me! • Tobias's YouTube Video is here . Generally, he suggests this: 1) Short and hyper-focused content on the comparison of products— no talk about how to use it, what it is, FAQs, etc 2) Don't write a description of the products but more an op...
Directory Site Hits 27,000 Page Views with AI Content in 1 Year - DS479 04.12.2023 1:07:48
In this episode, Doug talks with Tony Meritato about diversifying traffic sources to mitigate risks from Google updates and the importance of having multiple projects. Tony shares how he uses ChatGPT to produce high-quality, SEO-optimized content for his websites and discusses the growth and decline of his earnings from the Amazon Influencer Program. They also delve into the potential of Pinterest...
Can Sites Recover After an Algorithm Update - DS478 27.11.2023 42:45
Doug Cunnington discusses the impact of algorithm updates on site traffic and whether sites can recover post-update. He acknowledges that he doesn't possess a definite answer but provides several observations and tips. He discusses the use of various platforms, such as YouTube, LinkedIn, and Twitter, to generate traffic. Doug also brings up the importance of having an email list and a blog. Doug s...
Broke Traveler: Travel Site and Diversifying with Will Hatton - DS477 20.11.2023 56:05
Doug interviews Will Hatton, the entrepreneur behind the successful travel platform The Broke Backpacker. Will shares his journey from backpacking around the world for two years to launching about 20 businesses becoming an authority in travel, digital marketing, and entrepreneurship. Will talks about being authentic, transparent, and relatable to his audience, balancing work and personal life, and...
Is The Keyword Golden Ratio Still Relevant in 2023? Live at FinCon - DS476 13.11.2023 32:57
Doug chats with Jason Paul Hendricks live at FinCon, the premier event for finance content creators and brands. They discuss FinCon, Jason's background in fintech, his approach to content site creation, and their views on the Financial Independence Retire Early (FIRE) movement. Additionally, Jason explains why he loves the Keyword Golden Ratio (KGR) and how it can help uncover search demand imbala...
Does Project Management Help? And A Fincon Recap - DS475 06.11.2023 50:25
Doug recaps his experience at FinCon, including being on a podcasting panel with other "A-listers." He also answers a couple of listener questions about Google sandbox periods for aged domains and how his project management background has helped him as an entrepreneur. More with Doug: Mile High Fi Contact me. Ask Questions! Send me an email here: feedback@doug.show Leave a voicemail: (406) 813-061...
Living Your Best Life Through Health & Fitness - Andrew Giancola - DS474 30.10.2023 52:25
Doug talks with Andrew Giancola, host of The Personal Finance Podcast. They discuss optimizing health and fitness. Some topics covered are: Huberman's pillars of health Tips for improving sleep quality Frontloading protein intake Favorite cardio workouts Benefits of full body strength training splits Reducing alcohol consumption for health optimization Focusing on healthspan vs. just lifespan Conn...
Truth About EEAT: An SEO Expert Shares Tips - Kyle Roof - DS473 23.10.2023 48:19
Doug talks with seasoned SEO expert Kyle Roof. Kyle clears up common myths around EEAT ( Experience, Expertise, Authoritativeness, and Trustworthiness) and shares actionable tips to improve your site's scores. Key takeaways: Actionable tips for improving your site's EEAT, like having real contact info, bios, organizational schema, etc. Ideas for building expertise and authority without formal cred...
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