Nathan Bush

Add To Cart: Australia’s eCommerce Show

Business EN ↓ 642 episodes

Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.

Author

Nathan Bush

Category

Business

Podcast website

addtocart.com.au

Latest episode

Jul 9, 2026

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Episodes

Simon Beard and Hannah Udina Return: What’s Shaping Ecommerce in 2024? | #442 03.09.2024

In this episode of Add To Cart, Nathan Bush revisits two of the most popular guests from last year: Simon Beard, co-founder and former CEO of Culture Kings, and Hannah Udina from Shopify. They dive into the latest retail and e-commerce trends for 2024, exploring everything from the importance of mastering ad accounts to the power of omni-channel experiences. Simon and Hannah share practical insigh...

Real Ecommerce Talk: Success, Failure and Not Giving a F*ck with Anaita Sarkar | #441 01.09.2024

In this episode of Add To Cart, we are joined by Anaita Sarkar, the Co founder of Hero Packaging and author of "Sell Anything Online." Anaita is a self confessed marketing and ecomm nerd with a massive Tik Tok following and a refreshing way of looking at life that only comes when you’ve had a few wins and a few bumps and bruises along the way. She’s been an accountant, a consultant, an e...

Jesse Richardson from Kitted Thinking Tools | Checkout #440 29.08.2024

Around 14 years ago, armed with a background in design and advertising and a man-crush on Stephen Fry, Jesse began a journey to popularise critical thinking, reason and understanding for the greater good. It started with a Creative Commons poster and deck of cards, grew into a crowd funded offering and is now a SaaS platform and a framework for businesses to harness the benefits of higher order th...

From Kickstarter to Bunnings: Staying Alive with Tech Startup, Plant With Willow | #439 25.08.2024

In this episode of Add to Cart , we dive into the world of tech-driven plant care with Jared Carlin and James Shamim, the founders of Plant With Willow. What started as a solution to a common household problem - keeping plants alive - has grown into a thriving business with a global reach. From a successful Kickstarter campaign to a strategic partnership with Bunnings, Jared and James share the in...

Natalie McDermott from Kelly+Partners | Checkout #438 22.08.2024

with Natalie McDermott Thanks to our sponsors, Shopify and Klaviyo , for bringing you the show. Sponsor Add To Cart: https://addtocart.com.au/sponsor/ Hosted on Acast. See acast.com/privacy for more information. Subscribe to the Add To Cart newsletter   SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community 

Post-Purchase Potential: Turning Customer Service into Growth with Hamish McKay | #437 18.08.2024

In this episode of Add To Cart, we are joined by Hamish McKay, the Co-founder of Order Editing. Hamish is a whip smart entrepreneur who has taken the ecommerce world by storm with his super fast-growing app that empowers customers to make post-purchase amendments and retailers to upsell post-purchase. Learning his trade creating merchandise for creators such as Mr Beast, Hamish has now expanded hi...

Anastasia Lloyd-Wallis from Retail Doctor Group & Martin Filz from PureProfile | Checkout #436 15.08.2024

Welcome to the Checkout, where we dive deeper into the minds of our guests to learn more about their personal experiences and insights. Today, we have the pleasure of speaking two leading figures in consumer research. Anastasia Lloyd-Wallis is a Research and Insights Specialist at Retail Doctor Group . She brings a wealth of knowledge about how emotions and personality traits drive consumer loyalt...

Marketing Masterclass: Hannah Neumann on Hey Bud’s Creative Campaigns | #435 11.08.2024

In this episode of Add To Cart, we are joined by Hannah Neumann, Head of Marketing at Hey Bud. Hey Bud create skincare products that deliver premium products combining nature and science. Started by three friends in 2019, the brand now has a global customer base in 90+ countries. Hannah has been a part of marketing teams at Styletread and L’Oreal before joining Hey Bud in 2022. In this chat, Hanna...

Michael Jankie, Gary Tramer and Andrei Safonau from NATPAT | Checkout #434 08.08.2024

In this episode of Add To Cart, we checkout Michael Jankie, Gary Tramer and Andrei Safonau, Co founders of NATPAT, a brand creating wearable stickers for kids infused with essential oils that offer a range of solutions to everyday problems. There’s a patch to repel mozzies, one to aid sleep and even a sensory patch to alleviate stress and anxiety. NATPAT started as a D2C brand and is now stocked i...

The Power of Contextual Advertising: Insights from Aaron Woolf of Trendii | #433 04.08.2024

In this episode of Add to Cart, we sit down with Aaron Woolf, the visionary founder of Trendii , to explore the intersection of content and commerce. Trendii is redefining how consumers shop by seamlessly integrating shopping experiences into the content they love. Aaron shares insights into the cutting-edge AI technology that powers Trendii, offering ecommerce managers a glimpse into the future o...

Justin Bausch from Ryderwear | Checkout #432 01.08.2024

In this episode of Add To Cart, we checkout Justin Bausch, CRM Manager at Ryderwear, the fitness apparel brand. Founded in 2009, the brand’s range is specifically designed to mould to the muscular physique of athletes and bodybuilders of any size to ensure comfort and style.  In recent years, Ryderwear has developed four gym locations in South Australia.   Links from the episode: Ryderwear Unleash...

Building a Multi-Generational Brand: Insights from Arms Of Eve’s Founders | #431 28.07.2024

In this episode of Add To Cart, we are joined by Kerryn and Aaron Langer, Founder and CEO of Arms Of Eve, a jewellery and accessories brand that channels self expression. Starting life at the markets, Arms of Eve now boasts celebrity customers such as Margot Robbie and Hailey Bieber - and is soon to open its fourth and fifth stores.  In this chat, Kerryn and Aaron share why they love the Japanese...

Bianca Romano Smith from VRG GRL | Checkout #430 25.07.2024

In this episode of Add To Cart, we checkout Bianca Romano Smith, Ecommerce and Digital Manager at VRG GRL, which started life as a retail store in the Brisbane Arcade almost 17 years ago and has grown alongside its sibling founders. After moving online, VRG GRL has more recently shifted from a multi-brand online retail model to a dedicated in-house label.  Bianca joined the VRG GRL team earlier th...

From Beauty School to $20 Million Brand: Stacey Hollands’ Journey with Lust Minerals | #429 21.07.2024

In this episode of Add To Cart, we are joined by Stacey Hollands, CEO and Creative Director of Lust Minerals, a high performance mineral make-up brand.  Stacey was an experienced beauty consultant and used her knowledge to create the clean makeup products she felt were missing in the industry.  Lust Minerals is vegan certified, paraben-free and Australian made - all non negotiables for Stacey.  Th...

Laura Klein from Snotty Noses | Checkout #428 18.07.2024

In this episode of Add To Cart, we checkout Founder and CEO of Snotty Noses, a brand that pretty much does what it says on the tin…provides a practical solution for dealing with the bucket loads of snot that the babies and toddlers in our lives seem to generate from the moment they come into our lives.  If you are not a parent or have had no experience of this phenomenon…you might want to have a l...

Jesse Richardson from Kitted Thinking Tools: The Power of Critical Thinking | #427 14.07.2024

In this episode of Add To Cart, we are joined by Jesse Richardson, Founder and CEO of Kitted Thinking Tools and The School of Thought. Around 14 years ago, armed with a background in design and advertising and a man-crush on Stephen Fry, Jesse began a journey to popularise critical thinking, reason and understanding for the greater good.  It started with a Creative Commons poster and deck of cards...

Holly Cardew from Carted | Checkout #426 11.07.2024

In this episode of Add To Cart, we checkout Holly Cardew, founder and CEO of Carted, an app designed to help consumers super charge their shopping game with organisation, comparison, collaboration and sales access.  Holly’s entrepreneurial background saw her selling handbags on Ebay aged 14 and now, several startups and a decade later, Carted is her focus and is drawing the attention of some of Au...

Danny Chiha and Natalie McDermott from Kelly+Partners: Knowing Your Numbers in Ecommerce | #425 07.07.2024

In this episode of Add To Cart, Danny Chiha and Natalie McDermott join us from Kelly + Partners Accountants, an ASX listed company with branches in Australia and expanding globally.  Danny and Nat are both partners at the Northern Beaches branch in Sydney, working with around 50 ecommerce brands with turnover running from $50,000 to $50m.   In this chat, Danny and Nat share what an ecommerce busin...

Chris Clark from Milton and King | Checkout #424 04.07.2024

In this episode of Add To Cart, we checkout Chris Clark, Marketing and Ecommerce Director at Milton and King.  Chris built and ran his own successful design agency, but after it took multiple hits,  first through COVID and then the Brisbane floods, he decided to take up an offer from an old friend and joined the luxury wallpaper company.  Launched in Brisbane in 2012, Milton and King has expanded...

Tom Walenkamp from Good Pair Days: Smart Subscriptions for Wine Lovers | #423 30.06.2024

In this episode of Add To Cart, we are joined by Tom Walenkamp, Co founder and CEO of Good Pair Days, a company that have built a custom, personalisation engine to deliver expert wine curation specific to each customer’s taste - in their words, it’s like you’ve got a best mate who’s an award winning sommelier.  A decade after launch, they now have over 65,000 subscribers and were dubbed the ‘Netfl...

Thomas Harris from Emarsys | Checkout #422 27.06.2024

In this episode of Add To Cart, we checkout Tom Harris, Chief Revenue Officer at Emarsys.  Tom supports leading global brands to realise their greatest personalisation and omni-channel aspirations and he loves it so much, he’s been doing it at Emarsys for ten years!   He’s based in London and we are very lucky to have caught him on a trip over here in Australia.  Links from the episode: Unleashing...

Martin Filz from Pureprofile and Anastasia Lloyd-Wallis from Retail Doctor Group: The Dos and Don’ts of Loyalty Schemes | #421 23.06.2024

In this episode of Add To Cart, we are joined by Martin Filz. CEO of Pureprofile and Anastasia Lloyd-Wallis Chief Operating Officer & Head of Insights at Retail Doctor Group. Experts in research and retail, Martin and Anastasia collected data from 1000 people across all demographics to generate ‘How To Grow Consumer Loyalty’ and they join us to share the findings. In this chat, Martin and Anas...

William On & Rob Hango-Zada from Shippit | Checkout #420 20.06.2024

In this episode of Add To Cart, we checkout William On and Rob Hango-Zada, Co founders and Co CEO’s of Shippit, a multi carrier shipping software specifically for Ecommerce.  After seeing eye to eye at uni (quite literally) and watching their Attlassian mates do well, the friends decided to get in on the action and launch their own logistics solution. Now, millions of packages are sent with the he...

The NATPAT Founders: Creating a Sticky Ecosystem for Your Brand | #419 16.06.2024

In this episode of Add To Cart, we are joined by Michael Jankie, Gary Tramer and Andrei Safonau, Co founders of NATPAT, a brand creating wearable stickers for kids  infused with essential oils that offer a range of solutions to everyday problems.  There’s a patch to repel mozzies, one to aid sleep and even a sensory patch to alleviate stress and anxiety.  NATPAT started as a D2C brand and is now s...

Eric Siu from Single Grain | Checkout #418 13.06.2024

We have a rule on Add to Cart, that our guests should be very much about Australia and Australian ecommerce. Today, we’re breaking that rule…the rebels that we are…but with very good reason. My guest is Eric Siu, Founder of growth marketing agency Single Grain, based in San Francisco. You will also no doubt know Eric as the host of the hugely successful Marketing School and Levelling Up podcasts w...

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