Nathan Bush

Add To Cart: Australia’s eCommerce Show

Business EN ↓ 676 episodes

Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.

Be sure to visit the podcast's website and support the creator: addtocart.com.au

Author

Nathan Bush

Category

Business

Podcast website

addtocart.com.au

Latest episode

Oct 25, 2026

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Episodes

Holly Cardew from Carted | Checkout #426 11.07.2024

In this episode of Add To Cart, we checkout Holly Cardew, founder and CEO of Carted, an app designed to help consumers super charge their shopping game with organisation, comparison, collaboration and sales access.  Holly’s entrepreneurial background saw her selling handbags on Ebay aged 14 and now, several startups and a decade later, Carted is her focus and is drawing the attention of some of Au...

Danny Chiha and Natalie McDermott from Kelly+Partners: Knowing Your Numbers in Ecommerce | #425 07.07.2024

In this episode of Add To Cart, Danny Chiha and Natalie McDermott join us from Kelly + Partners Accountants, an ASX listed company with branches in Australia and expanding globally.  Danny and Nat are both partners at the Northern Beaches branch in Sydney, working with around 50 ecommerce brands with turnover running from $50,000 to $50m.   In this chat, Danny and Nat share what an ecommerce busin...

Chris Clark from Milton and King | Checkout #424 04.07.2024

In this episode of Add To Cart, we checkout Chris Clark, Marketing and Ecommerce Director at Milton and King.  Chris built and ran his own successful design agency, but after it took multiple hits,  first through COVID and then the Brisbane floods, he decided to take up an offer from an old friend and joined the luxury wallpaper company.  Launched in Brisbane in 2012, Milton and King has expanded...

Tom Walenkamp from Good Pair Days: Smart Subscriptions for Wine Lovers | #423 30.06.2024

In this episode of Add To Cart, we are joined by Tom Walenkamp, Co founder and CEO of Good Pair Days, a company that have built a custom, personalisation engine to deliver expert wine curation specific to each customer’s taste - in their words, it’s like you’ve got a best mate who’s an award winning sommelier.  A decade after launch, they now have over 65,000 subscribers and were dubbed the ‘Netfl...

Thomas Harris from Emarsys | Checkout #422 27.06.2024

In this episode of Add To Cart, we checkout Tom Harris, Chief Revenue Officer at Emarsys.  Tom supports leading global brands to realise their greatest personalisation and omni-channel aspirations and he loves it so much, he’s been doing it at Emarsys for ten years!   He’s based in London and we are very lucky to have caught him on a trip over here in Australia.  Links from the episode: Unleashing...

Martin Filz from Pureprofile and Anastasia Lloyd-Wallis from Retail Doctor Group: The Dos and Don’ts of Loyalty Schemes | #421 23.06.2024

In this episode of Add To Cart, we are joined by Martin Filz. CEO of Pureprofile and Anastasia Lloyd-Wallis Chief Operating Officer & Head of Insights at Retail Doctor Group. Experts in research and retail, Martin and Anastasia collected data from 1000 people across all demographics to generate ‘How To Grow Consumer Loyalty’ and they join us to share the findings. In this chat, Martin and Anas...

William On & Rob Hango-Zada from Shippit | Checkout #420 20.06.2024

In this episode of Add To Cart, we checkout William On and Rob Hango-Zada, Co founders and Co CEO’s of Shippit, a multi carrier shipping software specifically for Ecommerce.  After seeing eye to eye at uni (quite literally) and watching their Attlassian mates do well, the friends decided to get in on the action and launch their own logistics solution. Now, millions of packages are sent with the he...

The NATPAT Founders: Creating a Sticky Ecosystem for Your Brand | #419 16.06.2024

In this episode of Add To Cart, we are joined by Michael Jankie, Gary Tramer and Andrei Safonau, Co founders of NATPAT, a brand creating wearable stickers for kids  infused with essential oils that offer a range of solutions to everyday problems.  There’s a patch to repel mozzies, one to aid sleep and even a sensory patch to alleviate stress and anxiety.  NATPAT started as a D2C brand and is now s...

Eric Siu from Single Grain | Checkout #418 13.06.2024

We have a rule on Add to Cart, that our guests should be very much about Australia and Australian ecommerce. Today, we’re breaking that rule…the rebels that we are…but with very good reason. My guest is Eric Siu, Founder of growth marketing agency Single Grain, based in San Francisco. You will also no doubt know Eric as the host of the hugely successful Marketing School and Levelling Up podcasts w...

Bianca Romano Smith from VRG GRL: The Role of Google, TikTok and Meta for Fashion | #417 09.06.2024

In this episode of Add To Cart, we are joined by Bianca Romano Smith, Ecommerce and Digital Manager at VRG GRL, which started life as a retail store in the Brisbane Arcade almost 17 years ago and has grown alongside its sibling founders. After moving online, VRG GRL has more recently shifted from a multi-brand online retail model to a dedicated in-house label. Bianca joined the VRG GRL team earlie...

Catherine Dix from Waterdrop Australia | Checkout #416 06.06.2024

Did you carry a water bottle around when you were a kid? Of  course you didn’t.  Unless of course, we have some zoomers listening.  Well, times have changed and whether you prefer a fluoro Frank Green or a pastel Stanley Quencher, most people carry a water bottle these days.  My guest today has taken the hydration trend one step further, adding flavour and nutrients to the mix.  Catherine Dix is D...

Laura Klein from Snotty Noses: The Wholesale Snot Boss | #415 02.06.2024

In this episode of Add To Cart, we are joined by Laura Klein, Founder and CEO of Snotty Noses, a brand that pretty much does what it says on the tin…provides a practical solution for dealing with the bucket loads of snot that the babies and toddlers in our lives seem to generate from the moment they come into our lives.  If you are not a parent or have had no experience of this phenomenon…you migh...

Carla Penn-Kahn and David Kahn from ProfitPeak | Checkout #414 30.05.2024

In this episode of Add To Cart, we checkout Carla Penn-Kahn and David Kahn, Co founders of ProfitPeak, a SaaS tool built to give merchants true visibility on everything that contributes to profitability, all in one place, in real time.  The husband and wife team started ProfitPeak in 2022 to help them run their own ecommerce business and it soon became clear this was a solution that other founders...

Holly Cardew from Carted: A Universal API for Shopping Lovers | #413 26.05.2024

In this episode of Add To Cart, we are joined by Holly Cardew, founder and CEO of Carted, an app designed to help consumers super charge their shopping game with organisation, comparison, collaboration and sales access.  Holly’s entrepreneurial background saw her selling handbags on Ebay aged 14 and now, several startups and a decade later, Carted is her focus and is drawing the attention of some...

Jordy Heis from Shopify | Checkout #412 23.05.2024

In this episode of Add To Cart, we checkout Jordy Heis, Senior Retail Product Consultant for Shopify in ANZ. You won’t find many people in Australia who know more about enabling in-store tech in retail than Jordy.  Links from the episode: Shopify From In-Store Excellence to Global Expansion: A Conversation with Alex McNab from Bared & Jordy Heis of Shopify | #393 Questions answered in the podc...

Chris Clark from Milton & King: Reinventing Wallpaper For The Digital Age | #411 19.05.2024

In this episode of Add To Cart, we are joined by Chris Clark, Marketing and Ecommerce Director at Milton and King.  Chris built and ran his own successful design agency, but after it took multiple hits… first through COVID and then the Brisbane floods, he decided to take up an offer from an old friend and joined the luxury wallpaper company.  Launched in Brisbane in 2012, Milton and King has expan...

Alexandra McNab from Bared Footwear | Checkout #410 16.05.2024

In this episode of Add To Cart, we checkout Alexandra McNab, Chief Operating Officer of Bared Footwear. Founded in 2008, Bared has grown into one of Australia’s most respected and successful retail brands with a focus on quality products, sustainable practices and a new level of customer delight  Links from the episode: Bared Footwear From In-Store Excellence to Global Expansion: A Conversation wi...

Unleashing the Power of Personalisation and AI with Justin Bausch from Ryderwear & Thomas Harris from Emarsys | #409 14.05.2024

Today’s special episode is brought to you by Emarsys and we have two stellar guests for you.  First up is Justin Bausch, CRM Manager at Ryderwear, the fitness apparel brand. Founded in 2009, the brand’s range is specifically designed to mould to the muscular physique of athletes and bodybuilders of any size to ensure comfort and style.  In recent years, Ryderwear has developed four gym locations i...

Brendan Gillen from Fight Gear Direct | Checkout #398 09.05.2024

In this episode of Add To Cart, we checkout Brendan Gillen, Chief Ecommerce Officer at Fight Gear Direct and CEO and Founder of The Ecommerce Factory, delivering advice and coaching to help store owners, ecommerce businesses and founders grow, optimise and scale their ecommerce businesses. You might recognise him from his black hat and outrageous facial expressions in his YouTube clips.  His clien...

William On and Rob Hango-Zada from Shippit: Building a Last-Mile Delivery Powerhouse | #406 05.05.2024

In this episode of Add To Cart, we are joined by William On and Rob Hango-Zada, Co founders and Co CEO’s of Shippit, a multi carrier shipping software specifically for Ecommerce.  After seeing eye to eye at uni (quite literally) and watching their Attlassian mates do well, the friends decided to get in on the action and launch their own logistics solution. Now, millions of packages are sent with t...

Anthony Seymour-Walsh from Cashrewards | Checkout #405 02.05.2024

In this episode of Add To Cart, we checkout Anthony Seymour-Walsh is CEO of Cashrewards, an Australian cashback website with over 2 million members and partners like Apple, Amazon, Myer and Liquorland. The scary thing is, Australia is around 3% in cashback purchases - compared to 15% in the UK - we are only at the start. For those who don’t know, cashback sites act as a kind of marketplace for bar...

Eric Siu from Single Grain: Marketing School Masterclass | #404 28.04.2024

We have a rule on Add to Cart, that our guests should be very much about Australia and Australian ecommerce.  Today, we’re breaking that rule…the rebels that we are…but with very good reason.  My guest is Eric Siu, Founder of growth marketing agency Single Grain, based in San Francisco.  You will also no doubt know Eric as the host of the hugely successful Marketing School and Leveling Up podcasts...

Sonia Friedrich, Behavioural Science Strategist | Checkout #403 25.04.2024

In this episode of Add To Cart, we checkout Sonia Friedrich, a behavioural science strategist with a background in business marketing.  She works with academics, data scientists and tech experts to harness the power of behavioural economics for business and brands and works with clients such as NewsCorp, AstraZeneca, Volvo and Nespresso.  Links from the episode: Sonia Friedrich Profitable Nudges:...

Catherine Dix from Waterdrop: Dealing with Djokovic at The Aussie Open | #402 21.04.2024

Did you carry a water bottle around when you were a kid? Of  course you didn’t.  Unless of course, we have some zoomers listening.  Well, times have changed and whether you prefer a fluoro Frank Green or a pastel Stanley Quencher, most people carry a water bottle these days.  My guest today has taken the hydration trend one step further, adding flavour and nutrients to the mix.  Catherine Dix is D...

Justin Ryan from Glow Capital Partners | Checkout #401 18.04.2024

In this episode of Add To Cart, we checkout Justin Ryan, Co founder of Glow Capital Partners, a growth equity firm investing in high growth brands and businesses in Australia and New Zealand. Having led 22 private equity investments and a big fan of partnering with innovative entrepreneurs and founders, Justin started the Glow Capital business in 2021 alongside Kate Morris of Adore Beauty. Earlier...

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