American Advertising Federation - Houston Chapter

Ad Speaks Houston: A Podcast by the American Advertising Foundation - Houston Chapter

Business EN ↓ 116 episodes

Ad Speaks Houston takes you behind the scenes with the people and programs that make the American Advertising Federation - Houston Chapter (AAF-Houston) one of the top Ad Clubs in the country. Great conversations about how this club reaches a broad base of multi-cultural creatives and marketing professionals, and how it continues to lead the way in membership and growth.

Author

American Advertising Federation - Houston Chapter

Category

Business

Podcast website

www.AAF-Houston.net

Latest episode

Jul 7, 2026

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Episodes

A New Chapter at AAF-Houston 28.06.2019

A club - any club - is defined by its leadership.  Just as Joe was passing the gavel to our new AAF-Houston Chairman, John Manlove, we got together with the guys to get their perspective of the year.  We also had a chance to get to know John a little better.  John was the program chair for our very successful Trailblazer Awards program.  John brings years of leadership to the club, not only as a s...

Hey B2B, how's your Content Marketing? 20.06.2019

This is not your Mother's "Old School" marketing.  This is "Content Marketing" and as you play with the big boys, there are some things you should know before you get started.  Here's a wake-up call.  Nobody cares about your product, they only care about their problems and how your product or service can solve those problems.  Do you know how to dig deep and really define your solutions?  Do you u...

Jackie Dryden Discusses The Seven Stages of Brand Advocacy-How To Define Your Brand, Tell Your Story, and Build Raving Fans 28.05.2019

We love the opportunity to showcase our AAF-Houston members, and this interview with Jackie Dryden is a lesson in getting your brand out there, so its understood, believed and your brand advocates are telling everyone.  It's really not that hard if you follow her seven steps.  There won't be a test at the end, but there just might be a benefit for you.  Jackie is also co-author of the book "Get Yo...

"Early to Bed, Early to Rise, Work Like Hell and Advertise" - Jim McIngvale Speaks 29.04.2019

He came to speak to the winners at the AEFH Scholarship Awards Luncheon, held annually as part of the American Advertising Federation Houston's educational outreach efforts.  Jim McIngvale gave the room a whole bunch more about life in general, and how a focused attitude can beat the ups and downs the world deals out.  He taught us how to "shine a light" on the issues, whatever they may be, to "ge...

Karbach Beer, World Cup Soccer and Other Things Advertising 18.04.2019

So what if Houston grabbed a World Cup Soccer Championship for our city in 2026?  That would be beyond pretty cool.  It just might happen, and the folks that can do that, like Chris Canetti, Brian Ching, and Alex Lopez Negrete will tell us what's being done right now to make it happen.  Join AAFH at our May 15th Luncheon to find out.  And head to the Karbach Brewing Company on May 1st for our Beer...

Data Driven Advertising - AAFH Member Spotlight: T2O the Digital Media Agency 03.04.2019

Advertising has moved well beyond the traditional channels.  Question is, how smart is the agency handling your business?  T2O takes marketing to the next level and they do it on a global scale.  Their mantra is called POET: paid, owned, earned and technology, which translates into a team of professionals that understand the "new" way  to move the needle.  Alex Ramirez, the CEO of T2O brings the p...

Paul W. Hobby, a Texas Trailblazer 21.03.2019

Paul W. Hobby isn't one to waste time.  The American Ad Federation named him our 2019 Trailblazer Award Honoree.  And we did it in Texas grand style with live music from Texas Troubadour Shake Russell.  One of Paul's biggest and latest accomplishments was to lasso a magazine that had lost its way, and to bring it back home to Texas.  As the CEO of Texas Monthly Magazine, Paul has created a bright...

AAFH Honors Paul W. Hobby with the 2019 Trailblazer Award 15.03.2019

In 2016 Paul Hobby spearheaded the acquisition of Texas Monthly Magazine, bringing the iconic publication back to Texas.  Paul has also served as Chairman of the Greater Houston Partnership, the Houston branch of the Federal Reserve Bank of Dallas and the Texas Business Hall of Fame.  His story is more about what it takes to dream, to lead, and to accomplish the things that make Texas exciting.  J...

How do I become a member of one of the top ad clubs in the country? 11.03.2019

AAF Houston is on its way to setting a new record for membership with a vibrant and diverse club that is constantly creating new opportunities to engage with the people of our industry.  With a 35% increase in membership since the start of the new club year, AAF Houston is well on its way.  Listen and learn about activities and member discounts that make this an attractive offer.  Find out more by...

Future Ad Stars Get Their Big Break with Ad2 Houston 08.03.2019

What makes Ad2 Houston the desired destination for young communications professionals?  Could be the cool stuff that goes along with membership.  Whether you're a college student trying to figure it out, young professional learning the advertising ropes, or a trailblazer climbing your way to the top, you'll find folks like you and positive energy that will step up your game.  Ad2 Houston is a a bu...

Teamwork Makes The DREAM Work 01.03.2019

Dedicating Resources to Employees of Advertising and Media (DREAM) Fund is a nonprofit foundation and the support link to the community of advertising, public relations, and media professionals across the Southwest.  They exist to aid colleagues – in Texas, Oklahoma, New Mexico, Arkansas, and Louisiana – through financial assistance and emotional support during times of personal crisis. Ray Schile...

Drag Queens, Big Shiny Gold ADDY Awards, and the Best of Houston 21.02.2019

Coming off a very successful American Advertising Awards event, we get to chat with AAF-Houston Chairman Joe Cesaratto on his thoughts for the coming year.  AAF-Houston has addressed challenges with a positive team spirit and as we roll into 2019, Joe shares his vision to carry out the many programs and events on his to-do list.  Number one priority is to continue to grow our membership and focus...

Ad2 Houston's Corporate Cupid and the Next Big Opportunity 12.02.2019

At Corporate Cupid those interested in exploring the advertising and marketing industry, get to sit face to face with pros in our industry.  These 5-minute interviews give participants the chance to strut their stuff with top advertising and marketing executives in a speed dating style interview.  This is much more than just an interview event.  Students, grads and young professionals can take adv...

Get the final update on the 57th ADDY Awards with Alvin Wright. 11.02.2019

Ad Speaks Houston is a production of Radio Lounge a Houston audio production studio,   Houston podcast studio , and Houston voiceover training resource.

Interview with Anne Mrok-Smith About AAF-Houston's Past, Present, and Future 31.01.2019

Playing various roles, from behind the scenes to former Chairman, Anne Mrok-Smith has been an important part of AAF-Houston since 1976. Ad Speaks Houston is a production of Radio Lounge a Houston audio production studio,   Houston podcast studio , and Houston voiceover training resource.

ADvention: Rolling on the River with The American Ad Federation 10th District 30.01.2019

ADvention, a multi-state advertising, design, and marketing conference that answers the question, how do you keep "rolling" in the right direction, while staying on top of current trends in advertising and marketing. To learn more,  visit http://www.aaftenthdistrict.org/2019-advention.html. Ad Speaks Houston is a production of Radio Lounge a Houston audio production studio,   Houston podcast studi...

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