Ad Nerds

On this episode of the Ad Nerds Podcast, host Spanky Moskowitz discusses various advertising and marketing news. He talks about how watching TV with captions can save your vision and the campaign created by VisionWorks to encourage regular eye exams. Spanky also emphasizes the benefits of paid media and advertising and how it can generate faster results and increase brand awareness. The episode al...

In this episode of the Ad Nerds podcast, hosted by Spanky Moskowitz, the news covers a range of topics from the world of advertising. Young Gravy has created a new track for Dr. Pepper's latest product and has also designed an exclusive merchandise line. Open Fortune, a company that produces ad campaigns within fortune cookies, has seen a shift in marketing budgets from sports sponsorships to...

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz covers a range of topics including the launch of Fetch Pale Ale by pet insurance company Fetch, a new trend in influencer marketing where sales-based payment structures with affiliate links are becoming more prevalent, Dove's new campaign tackling the issue of anorexia by challenging societal norms surrounding beauty standards, and...

In the Ad Nerds podcast episode, the host, Spanky Moskowitz, discusses how experiential marketing is getting a boost from AI, how Olliv, a new cryptocurrency exchange, launched its first national campaign targeting everyday people by poking fun at Tech bros, Amazon's new approach to NFL advertising, and how small businesses can utilize LinkedIn to effectively connect with their ideal followers...

In this episode of the Ad Nerds Podcast, host Spanky shares news and insights from the advertising industry. YouTube announced new advertising formats for its short-form video platform, Shorts. WPP, the agency holding company, is embracing generative AI in advertising. Small businesses can create impactful advertising campaigns using user-generated content, social media platforms, and DIY video to...

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz talks about the importance of using concrete language in ads to make them more memorable. Studies have shown that people remember concrete phrases better than abstract ones because our brains can visualize the concrete things, making them stick in our minds. The podcast also covers examples of effective advertising campaigns, including...

In this episode of the Ad Nerds Podcast, Spanky discusses the shifting landscape of British advertising, the creative Huggies Diapers ad celebrating baby bottoms, how Ad Zombies can elevate a brand, LinkedIn's new Call to Action button for Premium Business subscribers, and an intriguing campaign from a chicken brand that doesn't make sense but makes chicken. Spanky also delves into the imp...

In this episode of the Ad Nerds Podcast, Spanky Moskowitz shares stories about the latest news in the advertising industry. Listeners learn about how artificial intelligence (AI) can be used as a tool to enhance creativity and how AI educators and influencers can provide valuable insights into the field. The podcast also explores how companies like Barbie are becoming more inclusive and how some a...

In this episode of the Ad Nerds Podcast, host Spanky Moskowitz discusses how b2b campaigns can use humor to market their products and services, the importance of using YouTube shorts for small businesses, Taco Bell and Doja Cat's successful influencer marketing campaign, Heinz's hot dog pact campaign, and the use of AI in the 2023 NFL draft's generative AI artwork. Spanky provides tips...

In this episode of the Ad Nerds Podcast, Ken 'Spanky' Moskowitz discusses the latest trends and news in the advertising industry. He talks about the new fully flushable period pad brand called Fluus and emphasizes the importance of a simple and easily understandable message. He then explains programmatic ads and why they are disliked by many due to their lack of human touch. Spanky also co...

In this episode of the Ad Nerds Podcast, host Spanky discusses creative and humorous marketing campaigns from the dairy and restaurant industries. He also explores how AI can make businesses more profitable, the spending habits of different generations during economic uncertainty, and the power of social media platforms, especially among Gen Z customers. Lastly, Spanky reminds listeners that effec...

In this episode of Ad Nerds, Spanky highlights some interesting stories from the advertising world. He starts off by talking about Wingstop's funny training video and shares some tips on how to navigate the wild holiday season. The discussion then moves on to the EU's new rules for political advertising, the influence of TikTok on consumer behavior, and the controversial marketing tactics...

In this episode of the Ad Nerds podcast, host Spanky Moskowitz discusses how marketers can keep up with changes in the world. Moskowitz emphasizes the importance of using artificial intelligence and machine learning to work faster and more creatively, talking to customers to understand their needs, having quick access to data, working collaboratively with colleagues, and being inclusive and respec...

In this episode of Ad Nerds, the host Spanky discusses the importance of rebranding and using mascots to promote businesses. He explores the campaigns of big brands such as McDonald's, United Airlines, and Velveeta. Additionally, he talks about TikTok's trend cycle and the increasing trend of B2B companies investing in brand marketing. The episode also features a creative challenge present...

In this episode of the Ad Nerds podcast, host Spanky Moskowitz talks about the power of Sonic branding in advertising, citing examples from his own experience working with big brands like Budweiser and ESPN. He also discusses how small businesses can use augmented reality (AR) and shoppable technology to engage with customers, citing American Eagle Outfitters' launch of their secondhand sustai...

In this episode of Ad Nerds, Spanky talks about the Milk PDP and Gail’s experience and what marketers can learn from it. He also discusses a free tool called Google’s Drops that every advertiser needs, and the impact it can have on businesses. Spanky also mentions how Kroger used AI to personalize display ads for their new grocery delivery service, leading to a 259% surge in web traffic and a 16%...

n this episode of the Ad Nerds podcast, Spanky talks about the latest trends in advertising. He starts by discussing how advertisers are spending more money with Facebook’s AI tool. He then moves on to talk about Hulu making it easier for advertisers to get in front of customers. Spanky emphasizes that now is the time for small businesses to create solid ads. He also talks about the benefits of br...

In this episode of the Ad Nerds podcast hosted by Spanky Moskowitz, he discusses the new California Privacy Protection Agency's effort to regulate the use of artificial intelligence (AI) to combat algorithmic discrimination. He also talks about the risks associated with using AI in advertising and suggests six things companies should do to use AI safely. Spanky then highlights a fun new campai...

In this episode of the Ad Nerds podcast, Spanky shares some interesting news from the advertising industry. Twitter is no longer an independent company after merging with a shell firm, and Brian Cox is set to star in a new campaign for Direct TV. The United States Golf Association (USGA) is trying to diversify its appeal and has chosen new agencies to work with. Contextual targeting is also making...

In this episode of the Ad Nerds podcast, host Spanky Moskowitz covers several stories related to advertising and marketing. H&R Block has released a series of ads taking a swipe at TurboTax's "Don't Do Your Taxes" campaign, urging people to do their taxes instead. Domino's Pizza has launched a new service that allows customers to order using Apple CarPlay, turning their c...

In this special edition of the Ad Nerds podcast, host Spanky Moskowitz answers the question of why his podcast sounds so different from others. He attributes it to his background in the radio industry, the use of jingles produced by a professional production company, and a broadcast-quality mic processor called the DBX 286 S, which eliminates room noise and enhances sound quality. He also discusse...

In this edition of the Ad Nerds podcast, host Spanky Moskowitz covers a variety of news from the advertising industry. Subway and Cadbury have teamed up to offer a limited edition sandwich in time for Easter. Saxxs, a men's underwear brand, blew up Walter White's underwear. The Italian government has banned the use of chat GPT. Ad sales on TikTok increased, despite the app facing regulator...

In this episode of Ad Nerds, Spanky Moskowitz discusses how video ad spending will outpace social media for the first time in 10 years, with the CTV market expected to reach $43-45 billion in the next three years. He talks about Dove's billboard made of syringes raising awareness about toxic beauty standards on young girls, Klondike's new campaign asking what people's hometowns would d...

In this episode, Spanky discusses Microsoft's confirmation of placing ads in chat, how creators are our future, LinkedIn's new feature of multi-forwarding and Creator Mode, and Elon Musk's announcement of Twitter checkmark. Additionally, he covers Pot Noodle's unconventional solution for fixing potholes in the UK. Microsoft confirms its intention to monetize the platform by placing...

In this episode, Spanky discusses how brands are using social listening tools to engage with their customers, such as Chips Ahoy. He also highlights how brands are working to close the equity gap for college athletes and how one business scored an NFL player endorsement, and the importance of thinking outside the box when looking for opportunities. Spanky also shares tips on how TikTok is competin...