Accidentally Influential

We brought on Leslie of Evolushein — UGC creator, creative director, and creator coach — because she has figured out something most creators never do: how to turn content creation into a predictable, scalable business with retainer clients, UGC income, and $130K+ in recurring revenue every year. If you've been wondering how to become a UGC creator, how to land your first client, or how to stop tra...

We've talked a lot on this podcast about how to pitch brands, how to price yourself, and how to show up like a partner. This episode? We went straight to the source. Noam Giras is the Head of Media Partnerships at Tailor Brands — with seven years of experience and hundreds of influencer deals under her belt. She's also one of the influencer managers Kate and Tea personally work with, which made th...

If you haven't listened to Part 1 yet, go back to last week's episode first — this won't make sense without it. This is the conclusion of our First Brand Deal Blueprint: a four-step system for landing your first paid brand partnership as an EDUcreator. In part one we covered creating content brands would actually pay for and getting crystal clear on who your audience is. Now we're getting into the...

We made this episode to be your home base. If you're just getting started with brand partnerships — or you've been trying to land deals and nothing's clicking — this is where it starts. In part one of our First Brand Deal Blueprint, we're walking you through the first two phases of our four-step framework. And here's the thing: neither of them involve pitching a single brand. Most creators skip st...

We showed up late, hadn't washed our hair, and had 696 unread emails between us. Welcome to Q&A day. In this episode, we're answering the questions we see most from creators trying to land brand deals and sponsored content — and being fully honest about what's actually happening in our own businesses right now. We break down a real UGC inbound Kate received from a brand she loves — why the offer w...

How to Grow on Instagram & Turn Followers Into Paying Clients (Even If You're Stuck Under 2K) - w/ Jenna from @jennaspaige If you're posting consistently on Instagram but not getting clients… If you're stuck at 1K–2K followers and growth feels slow… If you're growing an audience but not making money… This episode is for you. Today we're joined by Jenna Harding , marketing coach and host of the Shi...

Let's talk about the part of content creation no one prepares you for: The hate. In this episode of Accidentally Influential , we're getting honest about: Hate comments on Instagram and TikTok Trolls after going viral Mean DMs Public criticism And the emotional toll of being visible online If you've ever: Posted something that blew up… and the comments turned ugly Felt sick reading negative commen...

If you're a content creator, digital product seller, or coach — this episode is a must-listen. We're joined by Alyssa from @legaldoer , an attorney who helps creators avoid the kind of legal mistakes that can cost thousands — or even ruin your business. We cover everything from how to legally protect your brand deals , to what contracts you actually need, and the surprising ways creators are leavi...

If you're an educator, coach, or course creator using Instagram to grow your business — but feel stuck on how your kind of content could lead to brand deals… this episode is your playbook. This week, Tea and Kate sit down with Mya Nichol , a sustainable business coach, Instagram growth expert, and creator who's built a half-million-dollar business from authentic, strategic content — all while work...

In this episode of  Accidentally Influential , Kate and Teanna sit down with Ryan from Side Hustle Review to have an unfiltered conversation about transparency in the creator economy , ethical monetization, and why honest content converts better than ANY of the quick hacks and *things that work* — even if it grows slower. If you've ever wondered: Does being transparent hurt conversions? How do I m...

We are DONE with the one-and-done brand deal hamster wheel — this episode will change how you build your business. ⁣ This week on Accidentally Influential , Kate and Teanna are breaking down one of the most underutilized, highest-leverage brand partnership strategies in the creator economy: retainers. Whether you're a UGC creator, edupreneur, influencer, or content creator who sells your own digit...

If you've ever landed a brand deal and immediately thought,  "Okay… now what?" — this episode is for you. We're breaking down exactly what happens after the brand says yes — from negotiating contracts and timelines to handling revisions, delivering content, granting ad rights, and (of course) getting paid. If you're a content creator, influencer, or EDUcreator navigating your first (or next) paid...

If you're an educator, coach, or expert sharing valuable content online — you're not just creating content… you're building a powerful conversion asset. In this episode, Kate Robb and Teanna pull back the curtain on why educational content is the creator economy's secret weapon — especially as AI and lifestyle content become increasingly saturated. You'll learn why education-based content creators...

🎧 OUR LAST EPISODE OF 2025 IS A BANGER: Let's talk about the real reason most content creators undercharge, underpitch, and undervalue themselves — and why it has nothing to do with your follower count. In this raw, reflective episode, we're digging into the creator mindset blocks that kill your confidence , especially around money, pricing, brand deals, and your own worth . Whether you're a begi...

Welcome back to Accidentally Influential ! In this unfiltered year-end wrap-up , we're getting reflective and real about what worked, what flopped, and what PAID OFF in 2025. We're diving deep into the highest-earning videos , lowest brand deal offers we accepted , exact income from UGC , and real numbers from retainer deals, ad usage, affiliate income, and more . Whether you're a content creator,...

Think affiliate links are the key to making money online? Think again. In this real-talk episode of Accidentally Influential , Kate and Teanna unpack the truth about affiliate marketing — and why, for most creators (especially educators and digital product sellers), affiliate-only deals are watering down your brand and leaving serious money on the table. With over $500,000 in brand partnerships un...

Are you still accepting $250 brand deals because you "don't want to scare the brand away"? 🫠 In this episode of Accidentally Influential , we're walking you through the exact brand deal negotiation strategy we teach inside our Creator Club — including a full breakdown of how to turn a $500 inbound into a $2,000+ brand partnership without burning the bridge or sounding pushy . This is your behind-...

In this no-filter Q&A episode, Kate Robb and Teanna go deep into the questions creators are actually asking — from shady brand deal contracts to their most surprising "I made it" moments. Whether you're a beginner UGC creator or scaling your influencer business, this episode is packed with real-talk strategies, creator money wins, and a behind-the-scenes look at building a brand in the creator eco...

Pricing your content shouldn't feel like pulling numbers out of thin air. In this episode of Accidentally Influential , Teanna and Kate get into the exact details of how to price your brand partnerships — and finally answer the question we know you're all asking: 👉 "What should I charge for a brand deal?" We're breaking down: Why pricing feels so hard (and how to stop guessing) The industry stand...

If you've ever typed out a pitch email not knowing what the heck you're doing, mayyybe thought it was a little cringe, only to be ghosted by the brand — this one's for you. Whether you're an educator-turned-creator, a UGC strategist, or someone sitting on a small-but-mighty audience that loves your recommendations… pitching brands is no longer optional. It's a non-negotiable skill in the modern cr...

Episode Summary: If you've ever wondered how to land brand partnerships that actually feel good... the kind that pay fairly, align with your content, and let you keep your creative freedom... this episode of Accidentally Influential is your new go-to guide. Hosts Teanna Scot and Kate Robb are breaking down the 5 green flags of a great brand deal , so you can stop saying yes to lowball offers, stop...

Let's be honest: if you've ever found yourself saying,  "I'll pitch brands when I have more followers,"  this episode is for you. We've both been there ...scrolling TikTok, watching creators with 100K+ audiences do paid partnerships and wondering when (or if) we'd ever be "big enough." But here's the truth no one told us early on:  follower count is not the metric that gets you paid . Brands don't...

We didn't start out trying to become "influencers." In fact, we hated the term. But one viral TikTok, a few unexpected DMs, and some very naive pricing decisions later… we realized we were leaving real money on the table. In this juicy first episode, we're pulling back the curtain on our edu-creator origin stories, the brand deals we fumbled (and the ones we nailed), and the mindset shift that tur...

Accidentally Influential is the show for EDUcreators, experts, and business owners who never set out to be "influencers"… but built influence anyway. Hosted by Kate Robb and Teanna Scot, we've grown a 479K+ audience and landed over half a million in brand deals; now we're pulling back the curtain on how YOU can turn your authority into income. From sponsorship strategy to creator psychology, this...