A Beginner's Guide to AI

Michael Sacca (Leadpages) on AI-powered landing pages, personalization, and the future of search 🚀 In this conversation, Michael Sacca shares how Leadpages is weaving AI landing page optimization into real marketing workflows - from personalization that actually moves the needle to what Answer Engine Optimization (AEO) means for search and conversions. 📧📧📧 Tune in to get my thoughts and all ep...

In this episode of Beginner’s Guide to AI, host Dietmar Fischer sits down with Jeetu Patel, one of the most respected voices in enterprise technology, to explore leadership and innovation in the age of AI. From his early journey at Box to his executive leadership at Cisco, Jeetu shares a unique perspective on how leaders can adapt, inspire, and build AI-first organizations that thrive in times of...

Europe has brilliant researchers, ambitious founders, and world-class industry. Yet the AI race is being dominated elsewhere. In this episode, Dietmar Fischer talks with Fabian Westerheide, founder of Rise of AI, about why Europe is struggling with AI sovereignty, infrastructure, and execution, and what entrepreneurs can do right now to stay competitive. Fabian explains how Rise of AI grew over a...

Hollywood loves a good AI apocalypse—but how likely is a real-life Skynet scenario? In today's episode of A Beginner's Guide to AI , Professor GePhardT takes you on an entertaining yet eye-opening journey into Artificial General Intelligence (AGI). From understanding why films like The Terminator shape our deepest AI anxieties, to real-world safety measures inspired by these sci-fi nightma...

In this episode, Yvette Schmitter unpacks the uncomfortable truth about modern AI: how convenience turns citizens into data points . We go deep on AI privacy , data ethics , and the industry incentives that drive data brokers , invasive biometrics , and “ consent theater ” in Terms of Service. Yvette blends engineering chops with no-nonsense clarity to show what needs to change—and what you can do...

In this episode of A Beginner’s Guide to AI, Professor GePhardT takes The Cluetrain Manifesto’s famous idea markets are conversations and stress tests it in the age of generative AI. In 1999, Cluetrain demanded that brands stop sounding like machines and start speaking with a human voice. Today, AI can generate that human sounding voice on demand, which creates a new problem: it becomes easy to so...

How is artificial intelligence transforming the way we approach marketing? In this episode, we dive deep with Kasper Sierslev, founder of Zite , to uncover the real-world opportunities and challenges of AI in marketing. Discover how forward-thinking brands are leveraging AI tools to spark creativity, streamline campaigns, and stay ahead in a rapidly evolving digital landscape. 📧💌📧 Ready to take...

The Rising Cost of Intelligence: What Expensive AI Means for the World Artificial intelligence is reshaping how we work, learn, and create. But as frontier AI models become more capable, their costs are rising faster than ever. This episode of A Beginner’s Guide to AI dives into the global AI divide, exploring how price, compute, infrastructure, and access are quietly determining who benefits from...

Context rot is one of the most underestimated risks in artificial intelligence today. In this episode of A Beginner’s Guide to AI , we explore how AI systems trained on static data slowly drift away from reality while continuing to sound confident, helpful, and persuasive. You’ll learn why large language models struggle with time, why feeding more information into AI can backfire, and how outdated...

Machine learning is everywhere, yet rarely understood. In this episode of A Beginner’s Guide to AI , we strip away the hype and explain how machine learning actually works, why it’s so powerful, and where it quietly goes wrong. You’ll learn how machines are trained on data rather than rules, why predictions are not understanding, and how real-world systems can produce unfair outcomes even when the...

REPOST due to low podcast listener activity - if you listen now, you are the exception 😉 Ever wondered how Netflix knows exactly what you'll binge next or how big brands like Delta Air Lines turn multimillion-dollar sponsorships into concrete sales? Welcome back to A Beginner's Guide to AI , where today we're uncovering the fascinating world of AI inference —the secret sauce behind machine-made p...

REPOST DUE TO WRONG AUDIO TRACK. Changed it, but many may have missed the right episode. Is intelligence something we’re born with, or do we learn everything from scratch? That’s not just a question for philosophers - it’s at the core of artificial intelligence today. In this episode of A Beginner’s Guide to AI , we explore the great debate between nativism and deep learning . Nativism suggests th...

AI vs. Automation: Why Repetitive Marketing is Failing REPOST due to low podcast listener activity - if you listen now, you are the exception 😉 Ever received the same email twice—word for word, from two different people? That’s not AI, that’s bad automation. And it happens way more often than it should. In this episode, we break down the key difference between automation and artificial intelligen...

Ever wonder how Netflix knows your next binge-watch, or why your bank spots fraud before you do? In this lively episode of A Beginner’s Guide to AI , Professor GePhardT lifts the lid on predictive AI—the hidden tech wizard quietly shaping our daily lives. From forecasting retail trends at Target to critical healthcare interventions, predictive AI isn't just predicting the future; it's already shap...

Artificial intelligence has become incredibly convincing. It talks smoothly, reacts instantly, and often feels surprisingly human. In this episode of A Beginner’s Guide to AI , Prof. GepHardT explores why that feeling can be misleading — and why it matters. Drawing on literature, psychology, and real-world AI design, the episode explains how modern AI systems simulate intelligence without understa...

Artificial intelligence breakthroughs might appear magical from the outside, but underneath lies a predictable and surprisingly elegant structure. This episode of A Beginner’s Guide to AI takes listeners on a clear and engaging journey into the three scaling laws of AI, exploring how model size, dataset size, and compute power work together to shape the intelligence of modern systems. Through prac...

🚀 Matt Weaver, Solutions Engineering Leader at OpenAI, takes us inside the launch of GPT-5, the rise of AI agents, and how these tools are transforming industries. From practical business adoption tips to exploring advanced features like Deep Research and Custom GPTs, this episode is packed with actionable insights. 📧 Tune in to get my thoughts, tips and tricks and all the episode in your mailbo...

Step into the future of artificial intelligence with Fred Jordan as he introduces “Biocomputing”—the next evolutionary leap for AI. In this episode, Fred unpacks how biocomputing uses nature’s own design principles to build more adaptive, resilient, and intelligent systems. 📧💌📧 Tune in to get my thoughts, and don’t forget to ⁠ subscribe to our Newsletter ⁠ ! 📧💌📧 Highlights from the episode:...

📖 AI-Created Books: Chance or Threat? In this eye-opening episode of A Beginner’s Guide to AI , Professor GePhardT unpacks the fascinating, chaotic and sometimes alarming rise of AI-generated books. From Amazon’s restrictions on AI content to the ethics of machine-written storytelling, this episode dives deep into the future of publishing and what it means for readers, writers and creators. We ex...

// This is a repost of a great episode - and why, you ask yourself, did he not publish a new episode? Because you are nearly the only one listening to my podcast on the Thanksgiving weekend 😂 The Terminator films have profoundly shaped how society thinks about artificial intelligence. This episode analyzes concepts like artificial general intelligence through the lens of Skynet, the malevolent AI...

AI’s Biggest Secret: It’s Addicted to Being Average Large Language Models are masters of fluency but victims of probability. In this episode, Professor GePhardT unpacks why averaging—inside embeddings, attention mechanisms, and token probabilities—quietly drains AI of originality. Through humour, insight, and one brilliant case study from the University of Tübingen, we explore how “safe” AI output...

AI tools for business coaching are transforming how leaders and professionals unlock performance and personal growth. In this episode of Beginner’s Guide to AI, Lisa Turner of CETfreedom joins Dietmar Fischer to share real-world strategies and 40+ actionable AI tools that help coaches, entrepreneurs, and business leaders boost results. 📧💌📧 Ready to take your business to the next level? Subscrib...

Are you GenX and curious about AI, but not sure where to start? In this episode, Greg Steele breaks down how Generation X can confidently embrace artificial intelligence—no tech background required! 📧💌📧 Tune in to get my thoughts and all episodes in your mailbox, don't forget to ⁠ ⁠⁠ subscribe to our Newsletter ⁠⁠ ⁠ ! 📧💌📧 Join us as Greg shares his own AI journey, debunks common myths about...

Fast Minds, Slow Machines: Daniel Kahneman’s Lessons for AI What if your brain and your AI assistant shared the same wiring? Professor GePhardT from Argo.berlin breaks down Daniel Kahneman’s legendary Thinking, Fast and Slow - showing how humans and machines both juggle instinct and logic, and why understanding that makes you a better marketer. From System 1’s snap decisions to System 2’s strategi...

Discover How Startups Are Winning with AI: An Interview with Peter Swimm Are you ready to stop working harder and start working smarter? In this episode, we sit down with Peter Swimm, a tech veteran with over 20 years of startup experience, to uncover how small teams can leverage AI to punch above their weight. Peter shares candid stories about being “mistaken for an AI,” reveals why startups adap...