Josh Patrick

50/50 Accelerator Podcast

Business EN ↓ 446 episodes

Tired of being stuck in the trenches while watching others build empires? Welcome to the 50/50 Accelerator Podcast, where we're flipping the script on the traditional trade business model. I'm your host, Josh Patrick, and like you, I've spent countless nights wondering if there's a better way. We bring you real conversations with business owners who've transformed their companies from time-sucking struggles into well-oiled machines. They'll share their exact blueprints—from finding reliable teams to creating systems that actually work. There is no theory, just battle-tested strategies that hav...

Author

Josh Patrick

Category

Business

Podcast website

www.sustainablebusiness.co

Latest episode

Oct 13, 2025

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Episodes

Episode 95: Values 24.04.2017

In this episode, Josh  spends time with Charles Goldman, President & CEO of Assetmark, Inc. They discuss values and the role they should play in your company.

Episode 94: Value Worlds 17.04.2017

In this episode Josh spends time once again with Rob Slee, Founder at MidasNation and Robertson & Foley and author of Private Capital Markets.   Rob and Josh discuss the idea of value worlds, where businesses have multiple valuations based on the purpose of the valuation.   

Episode 92: Why You Need A Values Led Company 03.04.2017

On this episode, Josh speaks with Mark Lefko, Founder and CEO of The Lefko Group. They discuss values and companies working toward a higher purpose.  The discuss "sustainability" as it relates to people and the planet. They also talk about values, B corps, and using a values as a guide to decision making.

Episode 91: Kolbe Index 27.03.2017

In this episode, Josh speaks with David Kolbe, CEO of Kolbe Corp.  They discuss the Kolbe Indices, how they work, and how you can use them to improve yourself, your team, or your company.

Episode 90: Family Businesses 20.03.2017

In this episode Josh spends time with Amy Bruske, President of Kolbe Corp.  They discuss family businesses, the advantages and disadvantages of being in business with family, and some tips on how to transition a family member out of the business when the time comes.

Episode 89: Neuromarketing 13.03.2017

In this episode Josh speaks with Roger Dooley,  author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing.  Josh and roger discuss neuromarketing and some of the science behind round/specific numbers, perceived value, and how numbers are written.

Episode 93: Stop Guessing 08.03.2017

This epsode Josh spends time with Nathaniel Greene, CEO of Stroud International Ltd. and author of Stop Guessing.   They discuss tips for problem solving and how to stop guessing. 

Episode 88: Thought Leadership Content 06.03.2017

On this episode Josh speaks with Hank Berkowitz, Managing Principal, HB Publishing & Marketing Company, LLC.  They discuss thought leadership content including what it is, the process of writing, the channels available for your content, and their thoughts on what the "sales funnel" is shaped like these days.

Episode 87: Authenticity 27.02.2017

On this episode Josh talks with Jack Beauregard, Founder and CEO of the Successful Transition Planning Institute. The primarily discuss Jack's book, 7 Principles for Living with Authenticity: Discovering Your True Self When Facing Life Changes.   But they also discuss neuroplasticity and how that can be leveraged to overcome some of the fears business owners have surrounding transitioning their bu...

Cognitive Biases 20.02.2017

In this episode Josh speaks with Adam Hansen, Partner and VP of Innovation at Ideas To Go. They discuss behavioral science, cognitive biases, looking for the "emotional why" for your product or service and what constitutes innovation.

Episode 85: Financial Planning 3.0 13.02.2017

This episode, Josh talks with Dick Wagner, author of Financial Planning 3.0: Evolving Our Relationships with Money . They talk about the three evolutions of Financial Planning, why they feel Investment Management should be separate from Financial Planning and how a better understanding of the importance of money and its effect on the world is crucial.

Episode 84: Digital Marketing 06.02.2017

This episode, Josh spends time with Jake Wagner, Founder and CEO of Wagner Communication Systems, Inc.  Jake, who is a Certified Digital Marketing Professional, discusses strategies for financial planners to use in marketing their business digitally via websites, podcasts, videos, blogs and social media sites.

Episode 83: Absolute Engagement 30.01.2017

In this episode Josh speaks with Julie Littlechild, the founder of Absolute Engagment. They discuss what is meant by the term absolute engagement and how putting it into practice can be beneficial to your business.

Episode 82: Continuity Planning 23.01.2017

On the episode Josh speaks with Shawn McBride, Chief Innovation Officer at McBride For Business, LLC. They discuss continuity planning, the advantages of women in business partnerships, and how to protect your interests in a business partnership.

Episode 81: Taxes 16.01.2017

On this episode Josh speaks with Diane Gardner form TaxCoach4You.com. They discuss several of the things she as a Certified Tax Coach and Enrolled Agent look for when reviewing a business's tax return for the first time and what savings are out there of which business owners may be unaware.  

Episode 80: Virtual Assistants 09.01.2017

In this episode, Josh speaks once again with Barbara Taylor, Co-founder, Allan Taylor & Co.  Barbara has been looking to the virtual assistant community to give her business the ability to scale up in one aspect of the business. She and Josh discuss ways of going about it and resources for finding virtual assistants.

Episode 79: Asset Protection 19.12.2016

This episode Josh talks asset protection with Lin Eleoff, J.D., creator of the DIYLegalToolkit.com. They discuss avoiding copyright infringement with images on your site, business name trademarking, business entities, and privacy policies. They talk about what legal things you can do yourself and what things you should use a lawyer for.  They also discuss understanding the value of your assets and...

Episode 78: Five Capitals 12.12.2016

On this episode, Josh spends time with Tony Rose, Founding Partner of Rose, Snyder & Jacobs. The discuss the fact that financial capital is only one of the capitals you should be looking at. The others being human, intellectual, social, and structural capital.   

Episode 77: Business Owners Paradox 05.12.2016

On this episode, Josh speaks with Glenn Main, Managing Partner at The Main Point Group LP. They discuss business owners who have become "stuck" in their business and have reached a burn out point. The offer information on how they help these business owners.

Episode 76: Operationally Irrelevant 28.11.2016

On this episode, Josh speaks with Mark Ferguson, owner of Invest Four More. They discuss how Mark successfully removed himself from the daily operational side of his businesses, so that he could focus on growing them and starting new ones.  

Episode 75: Unconventional Selling / Treating Employees Right 14.11.2016

This episode Josh speaks with Lenny Melnick, Owner of LennyMelnickFantasySports.com. They discuss some of the unusual sales tactics Lenny used when he owned a box business (including buying a race horse). They then conclude with  a discussion about treating your employees right.  

Episode 74: Agile 31.10.2016

On this episode Josh speaks with Bruce Eckfeldt, CEO of Eckfeldt & Associates.  They discuss Agile software development process and how Agile can be applied to other parts of your business as well.

Episode 73: Diversity 24.10.2016

In this episode Josh speaks with Rita Cheng, CEO of Blue Ocean Global Wealth.  They discuss the benefits of diversity, both in your staff and your customer base.

Episode 72: Startups 17.10.2016

On this episode, Josh talks startups with Tom Sylvester from Serial Startups.  

Episode 70: Niche Markets 10.10.2016

This episode Josh speaks with Rob Michon about the power of niche markets.

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