2 Pizza Marketing
2 Pizza Marketing
My personal Substack 2pizzamarketers.substack.com
Be sure to visit the podcast's website and support the creator: 2pizzamarketers.substack.com
Author
2 Pizza Marketing
Category
Podcast website
Latest episode
Sep 23, 2024
Where to listen?
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Episodes
Growing a Podcast Slowly, but Successfully 19.06.2023 43:18
Ashley chats with Simon Chou, CMO at BCjobs.ca and founder and host of Marketing on Mars podcast, about the challenges of launching a podcast. They dive into how Simon and his team had to pivot the podcast's concept. The new concept? It involves founders taking shots of hot sauce... Also, Simon chats about his career journey to CMO. --- Send in a voice message: https://podcasters.spotify.com/...
Examining the Emotional Weight of a Pivot 12.06.2023 49:47
Melissa chats with Head of Growth at CareSwitch, Connor Kunz, about the dreaded PIVOT and what it means for small team marketers. In this Part 1 (of 2), Melissa and Connor specifically discuss the emotional burden of a pivot and the mental and psychological questions that marketers deal with when executing a pivot. They'll answer 8 heavy-hitting questions, including: --- Send in a voice messa...
Paying Close Attention to the Entire Customer Journey (or: What comes after Marketing?) 05.06.2023 30:32
Ashley chats with Aaron Orendorff, Head of Marketing at Recart, about understanding the wider ecosystem of a business rather than just marketing's part. In other words, marketing's role doesn't stop after you gather the lead's information! Aaron taps into his previous experience as the VP of Marketing at Common Thread Collective, an ecommerce growth agency. And, his time as the...
Weaving Thought Leadership Into Your Daily Strategy 28.05.2023 39:06
This week, Melissa sits down with the brilliant, approachable, and capable Caitlin Allen, SVP of Marketing at OpenComp. Caitlin shares her history of learning from her days with Marketo in its early growth, her belief in the power of storytelling, and some actionable ways to build thought leadership into the job description of everyone on your team - and at your company. She shares a marvelous mes...
Listening to Customer Concerns Saved Future Product Launches 22.05.2023 31:54
Ashley chats with Gabby (Carlson) White, Marketing Manager and Digital Content Strategist at Lumenis, about their time working together in the corporate world. In addition, they chat about their experiences as first-time managers and Gabby's marketing mess. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. I...
Season Two Trailer! 19.05.2023 4:38
Get ready for a whole new season of 2 Pizza Marketing... coming in 3, 2, 1.... Hosts Melissa Moody (CMO @ Gated) and Ashley McGovern (Head of Marketing @ PostPilot) are beyond excited to announce the arrival of another jam-packed and marvelously messy season of 2 Pizza Marketers. This season will hold: more of the same great stories and actionable tips from small-team marketers cringe-worthy and h...
Our Take on Job Searching Today 18.05.2023 6:23
Hosts Melissa Moody, CMO @ Gated, and Ashley McGovern, Head of Content @ PostPilot, love talking about job searching tips and tricks in this highly volatile market and here are a few (we hope) helpful ideas to grow your personal brand WHILE you're also job searching. Have tips of your own? Send them our way at 2pizzamarketers@gmail.com ! --- Send in a voice message: https://podcasters.spotify...
Standing Out in a Crowded Industry 16.04.2023 33:30
Melissa chats with Matt Paige - VP of Marketing & Strategy at Hatchworks. Join the conversation as they explore the critical marketing team roles for a growing team, how to stand out in a crowded space, the benefits of marketing at a bootstrapped company, and the critical nature of defining your positioning early and well. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2p...
Planning Events on a Small Team 09.04.2023 32:40
Ashley chats with Alex Adkins live about her new adventure starting PlanWell, an event marketing agency specific for small-team B2B marketers. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.substack....
Our Take on Taking Vacation 06.04.2023 8:33
Hosts Melissa Moody, CMO @ Gated, and Ashley McGovern, Head of Content @ PostPilot, discuss the importance of taking vacation and their very best personal tips to making it worth the week away. Have tips of your own? Send them our way at 2pizzamarketers@gmail.com ! --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode...
Addicted to Rocketship Growth 02.04.2023 31:47
Melissa chats with Lacey Miller, previously Head of Marketing with companies such as LoudCrowd, Vertify Data, and Trendkite. In teh wake of Silicon Valley Bank troubles, the women discuss the challenges of VC funding and being addicted to rocketship growth. Don't miss her Marvelous Mess story that took place at South x Southwest and will leave you thinking: how DID she make it through that!?...
Finding Your Path Through Experience 26.03.2023 30:06
Ashley chats with Sydney Webber, Marketing Lead @ MoveHQ, about marketing psychology, podcasting and hosting live events. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.substack.com
Marketing in a Complex Industry (cough cough... Healthcare) 22.03.2023 39:01
Join James Furbush, VP of Marketing at AccessOne, as he explains to host Melissa Moody about marketing in an industry that's exceedingly complex and security minded. You won't want to miss his cringe-worthy 'marvelous mess' at the end of this episode, either! --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a...
Tactical Tips for Small Team Marketers 13.03.2023 28:09
Ashley chats with Jennifer Carter, the Customer Advocacy Manager at Happyco, about her unique role, career trajectory, and tips for first-time managers. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers...
The Three Legs of the Marketing Stool 05.03.2023 34:44
In this episode, meet Linda Schwaber-Cohen - Head of Marketing at Brighthire - who inspired the very beginnings of 2 Pizza Marketing. Hear the story of how the slack community and podcast began, Linda's recommendations for smart hiring on a small team, and her take on product marketing at an early stage company. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamar...
How to Partner with Microinfluencers as a Brand 27.02.2023 33:52
Ashley chats with Sergei and Vadim Revzin founding co-directors of School16. They discuss the challenges of partnering with micro influencers and the wrong co-founder. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
Working with Vendors, Without BS 20.02.2023 39:27
Getting real with a well-known and big-personality small-team marketer who brings the real talk to life and work - 2 Pizza Marketing welcomes Evan Patterson this week to talk about how to pick good vendors, how to work with vendors well, the real power of community marketing, and how authenticity matters more than anything else. --- Send in a voice message: https://podcasters.spotify.com/pod/show...
How to Navigate Webinar Miscommunication 12.02.2023 34:06
Ashley chats with Mariah Parsons, Marketing Manager at Malomo, about her career journey and marketing mess with webinar instructor miscommunication. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.sub...
Examining The Emotions of Marketing (& Much More) 05.02.2023 46:28
In this episode, Host Melissa Moody sits down with Okta's Sr. Manager of Product Led Growth, Peter Wheeler - someone with a multifaceted background that includes sales, exec leadership, and creating unforgettable experiential brand moments for such big names as: Richard Branson, Miller Coors, BMW, and Dolby. The episode ends up exploring a lot of the inner dialogue of marketers and presents...
Hosting First-Time Podcast Guests 03.02.2023 5:46
Melissa and Ashley discuss what it means to have someone on the show - for whom it's their very first time being a guest on a podcast! Definitely take a listen if you've never been a guest... and reach out to us for guidance and encouragement if this should be YOU, small-team marketer! --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support t...
Navigating a Layoff 01.02.2023 8:04
Melissa and Ashley address the recent surge in tech layoffs and discuss three suggestions for tech marketers facing the difficult situation. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.substack.co...
What *NOT* to do when refreshing your brand 30.01.2023 31:14
Ashley and Sarah, the Brand and Digital Product Designer at Realync, reminisce about launching a website refresh together. In addition, they chat about how Sarah sparked the brand refresh idea and Sarah's career journey from Graphic Designer to Brand and Digital Product Designer. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This...
Pizza Bites: Evaluating Job Offers 29.01.2023 9:22
Ashley and Melissa talk about three ways to evaluate a new job offer. What sparked this topic idea? Ashley accepted a new job opportunity! --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit 2pizzamarketers.substack.com
Let's Talk Newsletters (and so much more) 23.01.2023 31:24
Paige Tills, Head of Marketing at #SamSales Consulting, joins host Melissa Moody for a deep dive into newsletters: their creation, content, and use as an ad platform. The ladies also touch on what brings joy and success to a small team in terms of work-style diversity, remote and async techniques, and going easy on each other when the 'marvelous mess' happens. You will NOT want to miss...
Keeping Career Growth Top of Mind 15.01.2023 29:51
In this episode, Ashley chats with Tiffany De Alva about her event marketing mess, recent promotion to VP of Marketing, and the importance of ongoing, intentional career growth efforts. --- Send in a voice message: https://podcasters.spotify.com/pod/show/2pizzamarketing/message Support the show This is a public episode. If you would like to discuss this with other subscribers or get access to bonu...
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