10 Minute Beauty Business Podcast with Lexi Lomax

In this episode I tell you how I negotiated contracts for my business. This episode came about from a story that I shared on IG and I was asked so many questions, so I thought, hay people are always wondering "how do I negotiate in my business".  I tell you a few of my top tips for negotiating, when its appropriate to negotiate and when its not.  I've included some experiences I have had...

Systems make your business run, and they are the difference between a chaotic business and a calm business.  Trust me! So what systems do you need in your business, that is exactly what I am explaining in this episode.  I go through these killer 6 systems that you MUST have in your business.  I always say here on the podcast that it doesn't need to be that hard, systems are the same...

"I'm no good at creating content", "I can't get my content right", "I don't have time to create content" Have you ever said any of these things?  You know we are creative people, we create each and every day in the salon, we have content at our fingertips, literally.  So why do we choose to make it so dang hard? In this episode, that is exactly what I am going to help you rectify, I have...

What is your WHY for your business?  WHY do you get up everyday and work your buns off? After listening to this episode I want you to be fired up about your WHY.  I want you to reconnect with you WHY.  Over days, weeks, months and years we can lose focus on what is really important, and we can start chasing things that are not actually aligned with our core WHY. For us as beauty pro...

This short summer school episode is a hack from me.  This is one thing that has become a game changer for me in my business (and life). We are all about productivity, order in your biz and life today.  You know me, I'm all about getting it done, so don't procrastinate, listen to this episode. Let me know if what you do to "get stuff done", do you eat the frog, do you 5-4-3-2-1 it.  ...

Planning is more then just putting big dreams down on a piece of paper. Did you know that when I started out I had a highly successful business - but I was so unhappy in that business.  That is when the DREAM TEN philosophy was born. When we are creating plans in our business we need to have "will this make me happy" always in mind. This short summer school episode is ground zero for planning...

Are you ready?  Are you confident? What I want for you is to confidently dance into q4 knowing that you have planned for it, knowing what is working, knowing what will drive your profits. How do you do this?  Well simple, get q3 to do the heavy work, get planning, get ready.  There is no point in waiting until October / November to start getting those ducks in a row, it's too late....

What are your content pillars?   Do you know how to identify them? ** Before we hop into the episode - the doors to Salon Quarterly ARE OPEN , click on the links down below to sign up ** Now back to your pillars, let me tell you that if you don't have this figured out and don't understand what the hell your content pillars are, then your marketing isn't going to work, all your parts are not g...

Branding is more than just colors! So I get asked so much in the DM's about branding, what it's all about and how to create a visual brand that connects with your target clients/customers/your gal.  So let me tell you, this doesn't have to be as difficult as we make it out to be.  In this episode, I give you simple tips to get you going, to point you in the right direction and to give yo...

Are you selling your retail?  Do you understand your customer? Sales psychology is real!  I get it, because I am a great shopper.  In this episode I want to explain that if we do not stock retail that sells to our gal, then our stock is not going to sell! Simple! You need to understand who your gal is! You need to ensure that your retail supports the relationship between you and you...

Are you ready to take extended leave?  Are you comfortable taking extended leave?  Or even taking any leave away from your business? So many business owners, me included once upon a time, didn't feel like they were "able" to take a vacation!  It's crazy to think about it.  But to understand the reasons why you believe you are unable to be away from your business, you need to dr...

LIFE UPDATE ALERT As you all know by now, podcast people are my people.  So I wanted to catch you all up to speed on what's been going on, as there has been a dang lot.  So, listen in if you are up for that. If you're not really feeling it, if the topic of birth and babies isn't for you right now, that's ok too, it’s not for everybody.  You could listen back to some older episodes....

Why don't they buy from me? This is a question that I hear a lot from the gals in my salon and within my coaching students. Every day in salons across the country, clients are buying products elsewhere, when they could buy from us.  Why are they going to Amazon or Target or wherever it is??  It’s frustrating right? But there is a simple solution.  In this episode, I will tell you wh...

We all need days in our business where we can sit with a clear head and plan, strategize and get organised. I call these days my "LEXI DAY'S", you can call them your “CEO Day” or your "INSERT YOUR NAME day".  The name doesn't really matter but the intention for the day is what will get you the results.   These days make a huge different to my mindset as a business owner and to my output....

What does your client really need from you? This is such an interesting conversation for all beauty professionals. We need to realise that what our clients need from us is so much more than just their beauty service. We need to show up for our clients consistently. We need to be there for them with epic advice and we need to share our knowledge with them. I know some of us think "oh I don't know t...

books books books Business books and non-business books really help me to expand my mind, help with changes in your business and in your personal life.  In this episode I am giving you my absolutely fav's.  Some of these books have changed how I view things, changed my approach to business.  They have been monumental for me. Book like: The Big Leap by Gay Hendricks Principles by Ray...

I have a brand new moving meditation for you. This meditation focuses on your business. All of the quotes and mantras or inspirational moments are directed towards things in your business. We oftentimes need to get our feet on the ground in our life and for our emotional wellbeing or mental health. We need to sit still and have a minute. If you have never done a moving meditation before, just move...

What is holding you back from the success you want and deserve? What are you telling yourself every day that is standing in your way? We have spoken in the last few episodes about being in the GOOP, not having confidence in yourself and your business. Today, we are continuing that trend and we are speaking about the fact that the fears of failure is holding you back. Being comfortable in your busi...

Friendly & Firm LIVE Masterclass is NOW available - click here to buy now -  this will take place on Monday, 11th April at 12pm (PST) - don't miss it Eyes on your own paper! This is what I say all the time, simply put this means concentrate on what you are doing in your own business, don't be spending all your time comparing yourself with everybody else. I want you to be confident in YOU....

How do you manage to take time away from your business? Do you even get to take time away? As you guys know I am embarking on my maternity leave. In this episode I want to share my learnings about pregnancy and about not being behind the chair. Being pregnant, and all the things that go along with that, has forced me to re-evaluate how I operate both in my business and in my personal life. It was...

I speak about my DREAM TEN philosophy all the time here on the podcast, but I forget that some of you guys don't actually know what the DREAM TEN philosophy is. So today I am telling you exactly that. In a nutshell the DREAM TEN is the philosophy that we live our lives by to achieve the life by design that will bring you happiness, bring you all the things in your world that you wish for. It’s so...

What is “in the goop”? The goop happens every single one of us at some stage through our business journey, and it can hit us in any aspect of our business, no matter how successful we are. In this episode I explain this "goop" more, how I have experienced it, and I want to give you three tips that helped me get through these goopy times. These times in your business are OK, they are going to happe...

This is part 2 of my money mindset episodes. If you haven't heard part 1, chasing the dollar, click here to listen back. This week I want to ask you about the decisions in your business around money. Who makes those decisions? Who is involved in those decisions? This can be an awkward conversation for so many women I speak to. But it’s such an important topic to speak about. I want you to have the...

How do you see money? Do you chase that dollar $$ each and every day? For me, I see money as a tool to open up options for me and my life. Speaking about money makes so many of us uncomfortable.  It’s for that very reason that I thought this was an important topic to speak with you about on the podcast.  We all need to be comfortable speaking about making money, talking about having mone...

What does clarity look like in your business? Why is clarity important? If you are making money and you are busy all the time well then surely it doesn't matter, right? Wrong. You may be making money and you have clients all day every day, but clarity of what you want for your business moving forward and what you want for your life away from your business is so important. In this episode I explore...