The Crossman Conversation: CEO Edition

In this CEO Edition of The Crossman Conversation, John Crossman speaks with Jared Harrell, Director of the Center for Real Estate at Texas Tech University, about how students can best prepare for a successful career in commercial real estate. Jared emphasizes taking advantage of available resources by joining college real estate clubs, participating in trade associations, attending industry events...

In this CEO Edition of The Crossman Conversation, John Crossman sits down with Brian Heafey, Partner at PCCP, for a thoughtful discussion on career development and leadership in commercial real estate. Brian shares valuable advice for students and young professionals, including the importance of deciding whether you want a job or a long-term career, why physical presence in the office still matter...

John Crossman sits with David Murphy, Vice Chairman at CBRE, for a CEO conversation focused on the evolving industrial real estate landscape. The discussion covers the rise of small bay industrial, sustained demand for larger industrial spaces, and practical advice for young professionals looking to build meaningful careers through education and industry engagement. 

In this episode on the CEO Edition of The Crossman Conversation, John Crossman speaks with Joe Brady, CEO of LRG and one of the most respected leaders in commercial real estate. Joe discusses the principles behind effective leadership, lessons from his book Workshop, and why intentional growth is essential for young professionals looking to stand out and advance in their careers.

On this episode of The Crossman Conversation: CEO Edition, host John Crossman sits down with George Fryer—one of the most influential retail real estate capital investors in the United States. With a career defined by longevity, remarkable deal volume, and industry-shaping insight, Fryer shares lessons learned, strategies for success, and the mindset that’s kept him at the top of his field for dec...

To celebrate the 100th episode of The Crossman Conversation: CEO Edition, John Crossman welcomes Gar Herring, President & CEO of The MGHerring Group. With over 30 years of experience and more than 25 million square feet of retail developed, Gar shares his perspective on “Evergreen” malls , those rare retail centers that continue to thrive and evolve as anchors of successful communities. Drawing fr...

In this episode of The Crossman Conversation: CEO Edition, John Crossman speaks with Stephanie D’Amico about the evolution of retail over the last two centuries and the powerful lessons it holds for leaders today. Stephanie shares advice for young professionals on the importance of showing up early, being present, and truly listening. She also emphasizes the value of finding mentors outside your i...

Blaine Strickland, author of the best-selling books Thrive and Adapt, returns to The Crossman Conversation: CEO Edition to share insights from his upcoming release, Evolve. This new book, paired with a course workbook is designed to help brokers develop the skills needed to transition into becoming buyers. Blaine’s work goes beyond sales tactics; it’s about reshaping how brokers think and grow as...

John Crossman sits down with Brian Finnegan of Brixmor Property Group to discuss how real estate leaders can make a real difference in their communities. Brian shares how Brixmor, with over 360 shopping centers, stays deeply connected to local neighborhoods while championing mental health and community relevance. He also offers advice to students: stay curious, ask questions, and keep learning eve...

John Crossman welcomes Lisa McNatt, Director of Market Analytics for CoStar Group in Orlando. With decades of experience in research and investment sales, Lisa provides data-driven insights into Central Florida’s retail real estate market. She highlights the power of analytics, the importance of relationships, and how understanding market trends shapes long-term success in commercial real estate.

In this CEO Edition of The Crossman Conversation, John Crossman sits down with Jeré Matheny, Vice President of Brokerage Services at First Capital Property Group, to discuss what it takes for Class A and B office buildings to stay competitive in today’s market. They explore how building owners must rethink the workplace experience, from the parking lot to the desk, to inspire teams to come in and...

This week on The Crossman Conversation CEO Edition, host John Crossman welcomes Dr. Joshua Harris, Senior Vice President at CrossMarc Services and Executive Director of the Fordham Real Estate Institute, for a timely recap of the 2025 ICSC conference held in Orlando, Florida. As a leading real estate economist and strategist, Dr. Harris shares key insights from the event, offering expert analysis...

On this episode of The Crossman Conversation: CEO Edition, host John Crossman sits down with David Harvey, President of Fairbourne Properties, for an in-depth discussion on leadership, strategy, and the evolving landscape of commercial real estate. With over 30 years of experience and a track record of acquiring and redeveloping more than 20 million square feet of retail and office space valued at...

In this insightful episode of The Crossman Conversation: CEO Edition, host John Crossman sits down with David Bramble, a seasoned real estate executive, to explore the mindset and discipline required to thrive in the industry. David shares his philosophy on the importance of having command of the facts in every deal, and how meticulous preparation and strategic thinking are key drivers of success....

In this episode of The Crossman Conversation: CEO Edition, architect and CEO Malcolm Jones shares his unique perspective on the real estate market, shaped by his design background. He also discusses his nonprofit work to promote careers in architecture and design within the Black community. A true visionary, Malcolm blends entrepreneurship, creativity, and purpose to inspire lasting impact.

In this CEO Edition of The Crossman Conversation, John Crossman is joined by Russ Cammack of RB Marks Construction—an expert in construction and a true leader in relationship-building. As an active force in NAIOP and CFCAR, Russ plays a key role in organizing events that drive business growth across the industry. From leading projects like the CrossMarc office build-out to mentoring others in the...

John Crossman welcomes Brad Peterson, Vice Chair at Colliers and a nationally recognized retail investment sales leader. In his career, Brad has closed over in transactions. In today's podcast, Brad brings wisdom and insights to anyone interested in this field, stemming from a track record that is simply unmatched.

In this episode of The Crossman Conversation: CEO Edition, John Crossman sits down with Rick Baldocchi, a leader at AVCON and one of the country’s go-to experts in airport design and infrastructure. Rick shares the fascinating story of how Orlando International Airport grew from a modest regional terminal to a major international hub — and how that transformation helped shape his three-decade care...

In this episode of The Crossman Conversation: CEO Edition, John Crossman is joined by Dr. Josh Harris—real estate economist, educator, and thought leader—for a wide-ranging discussion on today’s hottest real estate trends and how parents can best support their children through the challenges of college life. Dr. Harris offers expert commentary on the current state of the market, investment strateg...

In this episode of The Crossman Conversation: CEO Edition, John Crossman sits down with Dr. Greg Smersh, Professor of Real Estate at the University of South Florida. Dr. Smersh shares his expert perspective on the current state of the real estate market, emerging trends, and what aspiring professionals should be watching. He also offers practical, actionable advice for college students on how to s...

On this episode of The Crossman Conversation: CEO Edition, John sits down with Ashish Gupta—serial entrepreneur, former Apple exec, and founder of ScaleUpExec. Ashish shares proven strategies to help real estate leaders scale their businesses, boost team performance, and lead with clarity. Tune in for practical, growth-driven advice from a leader who’s transformed 20+ companies.

In this episode, John Crossman sits down with Barney McAuley to discuss the evolving landscape of commercial real estate. Together, they explore the future of malls, how developers and investors are adapting to shifting consumer behaviors, and what leadership looks like in the post-DEI era. From strategic planning to inclusive innovation, this conversation dives into the complexities facing retail...

In this episode of The Crossman Conversation: CEO Edition, John Crossman sits down with Dwight Stephenson of Blue Vista to discuss the current state of the national real estate market and Blue Vista's role in providing capital solutions. From market trends to investment strategies, Dwight shares insights on how capital providers are adapting to industry shifts and what investors should consider in...

When should you consider selling your business? John Crossman visits with Rob Levin to discuss the most important decision a small business can make.

In this episode of The Crossman Conversation: CEO Edition, John Crossman sits down with Jonathan Wolf to discuss the critical issue of affordable housing and its impact on Central Florida. They explore the challenges, opportunities, and solutions shaping the region's housing landscape and what it means for communities and businesses alike. Don't miss this insightful conversation with one of the in...