The Creative Bodega | Content Marketing and Instagram Growth for Solopreneurs

In a content rut right now? Let's be real—you're in very good company. In this episode of The Creative Bodega , I'm sharing the 10 things I actually do when content feels heavy, my ideas feel stale, or my posts aren't hitting the way I want them to. This isn't about forcing yourself to be inspired or white-knuckling your way through it. It's about coming back to what...

Staring at a blank caption, wondering what the hell to write? Yeah, I've been there too. In this episode of The Creative Bodega , I'm breaking down why your hooks might be falling flat—and it's not because you need some magical copywriting formula. The truth? People are exhausted by content that bosses them around. What's actually working right now are hooks that feel personal,...

Your Instagram is getting engagement, you're showing up consistently, but your email list? Crickets. If you've been wondering why your freebie isn't converting or why nobody seems to care about your newsletter, this episode is for you. I'm breaking down the real reason your email list isn't growing from Instagram—and spoiler alert: it's probably not what you think. Yo...

If your Instagram feed is quietly repelling people instead of enticing them, you're not alone! In this episode of The Creative Bodega , I'm breaking down the 2026 visual reality check: perfect is out, overproduced is out, but inconsistent doesn't read as real—it reads as confusing. And confusing does not convert. I'm sharing seven visual fixes that will make your Instagram feel...

What happens when you commit to showing up on Instagram for 30 days straight...and accidentally gain 140K+ followers in the process? In this episode of The Creative Bodega , I'm sitting down with Amanda Jefferson, a Coven member who went from 5,000 to over 150,000 followers (and counting!) using a simple jar of tech tips and a whole lot of authenticity. We're breaking down exactly what w...

Is your Instagram worth a follow? That's the question I want you to ask yourself today—and I know it might sting a little. But here's the thing: if a stranger clicks on your profile right now, do they immediately think "Oh, this is for me"? Or are they clicking away in three seconds flat? In this episode of The Creative Bodega , I'm walking you through the six bio mistakes...

Hiding from the camera while trying to grow your business? I've been there—and I'm calling you out with love. In this episode of The Creative Bodega , I'm sharing the exact show-up strategy I used to go from absolutely dreading video (like, worst nightmare level) to posting daily stories without a second thought. You'll learn how to get comfortable on camera through strategic r...

In this episode of The Creative Bodega , I'm sitting down with Colleen Nichols (@noshamessalesgame) to talk about the messy, beautiful reality of building a business when life forces your hand. We're diving into what it really takes to grow on Instagram without ads, how to trust your gut when everyone's telling you to charge more, and why showing up authentically (cursing and all) m...

Tired of feeling like the algorithm is punishing you for showing up? Same. In this episode of The Creative Bodega , I'm sharing the data-backed truth about what actually makes people follow, unfollow, and stop watching your content—and honestly, it's not what you think. Spoiler alert: it's not about posting more or having a perfectly polished feed. I'm breaking down five major...

Amy Porterfield just discontinued Digital Course Academy—and the internet has thoughts. But here's what I think: online courses aren't dead. What's dying is the low-touch, "here's your login, good luck" model. In this episode of The Creative Bodega , I'm pulling back the curtain on why I think DCA closed, what the future of online education actually looks like, a...

Sometimes the hardest thing is to keep showing up when the world feels like it's falling apart. In this unedited (literally) episode of The Creative Bodega , I'm processing in real time what it means to stay visible in your business when everything outside your door feels completely wrong. I'm talking about the Minneapolis ICE raids, the fear people are experiencing, and why I'...

Drowning in "new algorithm" posts and conflicting advice about what you must do in 2026? Let's be real: you don't need a total content overhaul. In this episode of The Creative Bodega , I'm breaking down the six things that actually matter for service-based solopreneurs this year—and spoiler alert, it's not about posting more or buying fancy equipment. I'm sharin...

Feeling like you need a ring light, perfect angle, and cinematic editing skills just to post a reel? Let's be real—you don't. In this episode of The Creative Bodega , I'm breaking down why your simplest way is actually your strongest way when it comes to showing up online. I'm sharing the exact framework I use to create consistent content without the overwhelm, plus the boundar...

Ever feel like you know what you do and who you help, but you just can't figure out how to make your brand stand out online? You're not alone! In this episode of The Creative Bodega, I'm sitting down with Emily Odio-Sutton—my very first official podcast guest (besides my husband!)—to talk about her journey from overwhelmed content creator to confident Etsy Print on Demand expert wit...

Chasing an invisible revenue target and feeling like you're never making enough? Here's the truth: bigger isn't always better. In this episode of The Creative Bodega , I'm sharing my full 2025 year-end recap—the real numbers, what I stopped doing, and the one question that completely changed my business (and my nervous system). You'll learn how to define "enough"...

My worst live event nightmare came true—and I'm sharing the raw, unfiltered story while it's still fresh. I got kicked off my own Zoom workshop four times in front of 300 people during a live event for Canva World Tour. We're talking audio failures, connection drops, and me literally sweating through my clothes while 1600+ registrants watched the chaos unfold. But here's what h...

If you've ever told yourself "I just need to be more disciplined" when it comes to showing up consistently online—I need you to hear this: It's not about willpower. It's about systems. In this episode of The Creative Bodega , I'm breaking down the exact content systems I use to stay consistent across my podcast, newsletter, and Instagram—even when life is absolutely c...

"Should I start a membership?" If you've ever asked yourself this, this episode is your permission slip to pause and get real before diving in. Today, I'm sharing the unfiltered truth about running a paid community—what works, what doesn't, and the one thing I believe no one is talking about: your membership has to benefit YOU too. Click here for the full blog/show notes!...

Ever feel like fixing your face (or your feed, or your strategy) will magically fix your engagement? Yeah… I tried that. Spoiler alert: it didn't work.  In this episode of The Creative Bodega, I'm sharing a story I honestly never thought I'd tell on the internet—about Botox, burnout, and what really happens when you try to control your appearance instead of addressing what's ac...

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Spending hours in Canva every time you need to post? You're not alone! In this episode of The Creative Bodega, I'm breaking down my exact visuals-first system that cuts content creation time to about twenty minutes per post—without sacrificing brand recognition. You'll learn why your visuals should speak before your caption does, how to build a simple brand system that works on your...

The number one ick on Instagram right now? Perfect expert vibes. Perfect tips, perfect tone, perfect designs—and honestly, it's all perfectly forgettable. If you've been feeling like your polished content isn't landing the way you hoped, this episode is exactly what you need. I'm sharing why connection is beating perfection in 2026, how to lean into messy authenticity without l...

Posting and wondering "Is this even doing anything? Is anyone even seeing this? Am I getting any results?" If you've been feeling like your content is just... existing without actually working for your business, this episode is exactly what you need. I'm sharing the simple 4-bucket system I use to make sure every single post I create has a job to do. No more posting just for th...

Do I need to do a Black Friday promo? Is my audience expecting it? And if I do, what on earth should I offer that won't burn me out? If these questions have been floating around your brain (like they have mine), this episode is exactly what you need! I'm sharing my Black Friday brainstorming ideas - six simple, adaptable sale ideas that work whether you're a coach, creator, or somew...

If you've ever wondered why someone should hire YOU instead of the 47 other people who do what you do, this episode is for you. In this episode of The Creative Bodega , I'm breaking down the exact 4-step framework I use to help solopreneurs uncover their unique selling proposition (or as I like to call it - what makes you unforgettable). You'll learn how to stop blending in, own you...