The Morgan Snyder Show

Kevin Frank started as a copywriter and worked his way up to creative director at Apple, then executive creative director at LinkedIn, where he built the in-house agency from scratch and helped it become Ad Age’s in-house agency of the year. Then he stepped away, moved his family to Paris, taught at the American University of Paris, wrote a book called Raising Creative Teams , and joined a French...

Chris Mann is a British designer and a partner at Goal, a brand and design agency in Utah. He and his business partner Crosby have run it for seven years, and they work with deep tech companies. Here’s our conversation. .. That’s this week’s episode of Chief Brand. You can listen to every episode here. If you lead a company and you keep meaning to build an executive presence online, that’s what my...

George Tannenbaum has been writing advertising for 42 years. He was an Executive Creative Director at Ogilvy, R/GA, and Digitas. He has strong opinions about why almost everything you scroll past is boring, and why that costs you money. This one is less a podcast episode and more a masterclass in getting noticed. Here’s our conversation. Morgan: You’ve been writing your blog for a long time, and y...

Toni Lee has been doing PR for the advertising industry for 28 years. She runs Toni Lee Communications, and she is a co-founder and vice chair of the BLAC Internship Program. We talked about why she left a holding company and never went back, how she finds a point of view a leader did not know they had, why earned media suddenly matters more than it has in years, and what she means when she says a...

Scott Goodson is the founder and chairman of StrawberryFrog, the agency he started in 1999 after reading an article that called the big global agencies dinosaurs. He decided to build the opposite. He has spent 25 years arguing that brands should stop running campaigns and start building movements. He also just walked from France over the Pyrenees into Spain. Here’s our conversation. .. Morgan: Whe...

Welcome to Chief Brand! Vikki has written the voice for Range Rover, Jaguar, Defender, Discovery, ITV and Sky. Vikki Ross writes brand voices. Not campaigns, not taglines. The actual rules that decide how a company sounds when thousands of people are all trying to speak as one thing. .. Working on your executive brand? Come to thoughtleadertoday.com. This is a public episode. If you'd like to disc...

Vivek Jayaram is the founder of Jayaram Law, an IP and business firm he’s run for 17 years. He represents artists, musicians, fashion brands, and tech founders. He teaches at the University of Miami Law School. And in 2026 his firm was named to Fashion Law’s list of the top US firms for fashion and retail, the youngest firm to make it by about half a century. Here’s our conversation. Morgan: You d...

Welcome to the Chief Brand podcast. Today I’m talking to Greg Hahn, co-founder and Chief Creative Officer of Mischief at No Fixed Address. Mischief been named an Adweek Agency of the Year every year it's been eligible. Campaign named it the No. 1 US agency twice. Before Mischief he ran creative at BBDO New York and made it the most awarded agency on the planet according to The Gunn Report. Persona...

A new era of the show has arrived! .. Come and say hi at thoughtleadertoday.com This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

A year ago, I dreamed of a Dalmation. His name was Inkwell. Whenever you called his name, he would be ready to fetch a frisbee, a football, or a piece of content. :) You would just tell him what’s been going on during your week, maybe something you read in the New York Times, or even a funny tale of a pitch gone wrong. After a few minutes, Inkwell would take your content to its fellow writing comp...

What I want to talk about today takes the operating discipline you already use in other areas of your business and points it at yourself. I want you to imagine what it would be like to treat your personal brand like you would your company brand. What the best agencies in the world would do with your brand I don’t know if you’ve ever thought about something like this but: What would it look like if...

Five months ago, I wrote about my run-in with David (name changed) , a CEO I thought would be the perfect fit for my work. He didn’t have much going on when it came to his social media presence. I did a small amount of research into his business. It seemed like his ideal clients were on LinkedIn, and would react positively to David becoming more active online. And, based on the stage of his compan...

Every day starts and ends my office. Let me tell you about it. .. Come and say hi at thoughtleadertoday.com. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through publishing. Before I get going, a quick word from today’s sponsor, Taelor. You’ve got a big meeting, a speaking gig, maybe a client dinner, and the last thing on your mind is figuring out what to wear. That’s exactly what Taelor handles. A real stylist learns your life...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through publishing. Before I get going, a quick word from today’s sponsor, Taelor. You’ve got a big meeting, a speaking gig, maybe a client dinner, and the last thing on your mind is figuring out what to wear. That’s exactly what Taelor handles. A real stylist learns your life...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Before I get going, a quick word from today’s sponsor, Taelor. You’ve got a big meeting, a speaking gig, maybe a client dinner, and the last thing on your mind is figuring out what to wear. That’s exactly what Taelor handles. A real stylist learns...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Before I get going, a quick word from today’s sponsor, Taelor. You’ve got a big meeting, a speaking gig, maybe a client dinner, and the last thing on your mind is figuring out what to wear. That’s exactly what Taelor handles. A real stylist learns...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Sponsored by Taelor. You're running a company, managing a team, showing up to rooms that matter. Somewhere between all of that, figuring out what to wear fell off the list. Taelor handles it. A personal stylist picks clothes in your size and style...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Today’s episode is sponsored by thoughtleadertoday.com, making invisible leaders the obvious choice. Schedule time and get a free social media audit for your founder or CEO. You can easily schedule a call with me here. :) This is a public episode....

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Today’s episode is sponsored by thoughtleadertoday.com, making invisible leaders the obvious choice. Schedule time and get a free social media audit for your founder or CEO. Want to get in touch? You can send me an email at morgan@thoughtleadertod...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Today’s episode is sponsored by thoughtleadertoday.com , making invisible leaders the obvious choice. Schedule time and get a free social media audit for your founder or CEO. This is a public episode. If you'd like to discuss this with other subsc...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through executive visibility. Today’s episode is sponsored by thoughtleadertoday.com , making invisible leaders the obvious choice. Schedule time and get a free social media audit for your founder or CEO. This is a public episode. If you'd like to discuss this with other subsc...

You’re listening to The Morgan Snyder Show, the podcast for C-Suiters and Senior Leaders looking to get a competitive edge through compelling content. Today’s episode is sponsored by thoughtleadertoday.com: You're closing deals and building a category. But are you known for it? We turn a 30 minute interview into posts and articles that attract talent, close deals, and open doors. Trusted by leader...

When I started my business, I told people I could help them with, “websites, social media, and copywriting.” The most vague positioning in the world. And the result was predictable: I attracted a little bit of everyone, which means I attracted no one in a steady fashion. So I got more specific. I pivoted to: “I help busy CEOs who don’t have time to post.” One of my favorite LinkedIn headlines was,...

I look at some of my favorite nonfiction writers and think, “What’s the whole point of all this writing stuff? I write 24/7 for other people, but I don’t even have a book to prove I’M A REAL WRITER . The irony…” Because as we know, every great nonfiction writer has a breakout book: Daniel Pink wrote Drive , Seth Godin had Purple Cow , Heath Brothers blew people’s minds with Made to Stick . Enough...