The Action Catalyst

Marketing, PR, and comms expert Kim Rozdeba shares insights from his book, “Branding Queens”, including what exactly a brand IS, the 5 C’s of branding, the paradox of expectation, the Oprah test, and why having your own personal brand might be a trap, plus, reminisces about carrying the Olympic torch in the ’88 games.

Author, speaker, business coach and podcast host Christy Wright explains why the antidote to fear is action. So don't let fear stop you; whatever it is you want to do, just do it scared. Hear Christy's full interview in Episode 188 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 465 with the President of Southwestern Ventures , Priit Martin.

President of Southwestern Ventures , Priit Martin, shares the mission of creating career and entrepreneurial opportunities for young people in Europe, reflects on the dream job of making money playing computer games, talks about weathering Covid, why simple isn't always easy, and new and different isn't always effective, why success boils down to the basics, and why Ventures’ real product isn’t a...

Cassie Petrey, CEO and co-founder of social media/music management firm Crowd Surf , offers advice on differentiating yourself in a crowded field, and what the REAL hardest part of your job will be running a business. Hear Cassie's full interview in Episode 464 of The Action Catalyst.

Author, speaker, business coach and podcast host Christy Wright covers the importance of only disappointing the RIGHT people, and choosing between being popular, or being effective as a leader (but you can't be both). Hear Christy's full interview in Episode 60 of The Action Catalyst.

Author, speaker, business coach and podcast host Christy Wright defines “mom guilt”, explains what women in particular intuitively know about business, why more is caught than taught, why the antidote to fear is action, and why to always make the easiest win your first step.

Author, speaker, business coach and podcast host Christy Wright covers the importance of saying "no", disappointing the RIGHT people, choosing between popular and effective, and why balance doesn’t mean 50/50.

Bestselling author and Hall of Fame speaker Sally Hogshead talks about the value of being a specialist, and how to create your own "anthem". Hear Sally's full interview in Episode 47 of The Action Catalyst.

Cassie Petrey, CEO and co-founder of social media/music management firm Crowd Surf , talks about starting a Backstreet Boys army at 12 years old, questioning Hillary Clinton, how hardware leads to social media change, the limitations of VR, advice on differentiating yourself in a crowded field, innovating new pay structures in the music and digital marketing industries, what the REAL hardest part...

Ron Alford , Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting, dives into a few of the principles found in his newly revised edition of "Redefining Possible", including creating impact, forming your vision, breaking belief barriers, identifying truth vs. lies, and organizing your time. Hear Ron's full interview in Episode 463 of The Action Cataly...

Bestselling author and Hall of Fame speaker Sally Hogshead breaks down the importance of focusing on differences vs strengths, getting the magic glasses to reveal how the world sees you, being a specialist, and creating your own anthem, and why you don’t learn how to be fascinating…you UNlearn how to be boring.

Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia , and the unique Not Your Father's Root Beer, shares the story of the gap in the market that he identified that led to the creation of Four Loko, and the process of fighting the government to keep it legal. Hear Chris's full interview in Episode 462 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 463 with Ron Alford , author, Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting.

Ron Alford , Executive Coach, Certified Trainer, Keynote Speaker, and Senior Partner with Southwestern Consulting, covers the principles and parables in his newly revised edition of "Redefining Possible", and talks about finding the joy in having his soul crushed, collecting “Ron's Rambles”, the importance of putting on blinders, truths vs. lies, diving into the data, but going with the gut, and w...

Best-selling author, speaker, and podcast host Gretchen Rubin explains why rewards are dangerous (but treats are good) when creating habits. Hear Gretchen's full interview in Episode 83 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 462 with Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia , and the unique Not Your Father's Root Beer.

We’re going loko!  Chris Hunter, founder of several successful beverage brands, including the iconic Four Loko as well as the health-focused Koia , and the unique Not Your Father's Root Beer, shares insights from his memoir, “Blackout Punch: an Entrepreneur’s Journey from Chaos to Clarity”, including the gap in the market that he identified that led to the creation of Four Loko, what they SHO...

Matt Abrahams , host of the Think Fast, Talk Smart business show from the Stanford Graduate School of Business, as well as an acclaimed Strategic Communication lecturer, and author of the new book Think Faster, Talk Smarter, shares the secrets to spontaneous speaking, how to get out of a conversation you DON’T want to be in, and how to answer a question you DON'T have the answer to. Hear Matt's fu...

Best-selling author, speaker, and podcast host Gretchen Rubin talks about why habits are superpowers, why rewards are dangerous (but treats are good), and how the easiest habits to change are the ones that are, well…the most habitual.

Entrepreneur, television personality, author and speaker Bill Rancic talks about becoming an entrepreneur at age 10, the 3 biggest lessons he learned from competing on (and winning) The Apprentice, and "The Mega-Brands That Built America”, airing on The History Channel. Hear Bill's full interview in Episode 460 of The Action Catalyst.

Matt Abrahams , host of the Think Fast, Talk Smart business show from the Stanford Graduate School of Business, as well as an acclaimed Strategic Communication lecturer, and author of the new book Think Faster, Talk Smarter, explains why his name, in some way, led to his life’s work, and shares the secrets to spontaneous speaking, the construction of conversation, speaking up without freaking out,...

Luis Báez , a Sales Enablement Strategist who has worked with tech giants like LinkedIn, Uber, Tesla, and Google, explains why LinkedIn is the best employment experience he’s ever had, how the same customers behave radically differently depending on the platform they're engaging with, creating a "water cooler" in a virtual setting, and how accepting messiness was important to his success. Hear Lui...

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 460, with entrepreneur, television personality, author and speaker Bill Rancic .

Entrepreneur, television personality, author and speaker Bill Rancic talks about becoming an entrepreneur at age 10, the 3 biggest lessons he learned from competing on (and winning) The Apprentice, how he was treated by Trump, words of wisdom from Howie Mandel, breaking down goals into smaller victories, "The Mega-Brands That Built America” on The History Channel, the way fatherhood forced him to...