The Small Group Gym Pod

When George Branford first saw the barn that would become his 5th gym, it didn’t look like much. But with vision, systems that have been built after learning the lessons in his 4 others, and a heck of a lot of persistence, he’s turned it into a thriving small-group facility, capped at 150 members. In this episode, George shares: Why he caps membership at 150 per gym (and why that number works). Th...

Running a small-group gym isn’t easy. Most owners get stuck at 30–60 members, burn out trying to do everything themselves, or struggle to build systems that actually help them grow. That’s why I sat down with Mike MacDonald , owner of AKR Fitness in Aberdeen, who’s just celebrated 10 years in business and grown to 200+ active members with a thriving team behind him. In this episode, Mike opens up...