The Pubcast with Jon Loomer

Targeting may be the most important factor related to the success or failure of your ads. If you're not using the pixel, you lose out on extensive options that are leaving you hamstrung as an advertiser. To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm . 

A big part of what makes Facebook advertising so effective is optimization. Facebook shows your ads to people most likely to perform a desired action, limiting waste. Without the pixel, you can't optimize for some critical actions. To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm . 

The Facebook pixel is critical to the tracking of conversions and visits to your website -- particularly for, but not limited to, your advertising. To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm . 

As we explore the Facebook pixel, let's start from the beginning. Why is the pixel important? To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm . 

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo .

In this special 90-minute Pubcast, Jon shares an audio version of his webinar that focuses on the 7 fundamentals of Facebook advertising. This episode includes about 70 minutes of content and another 15-20 minutes of questions answered. Cheers!

In the final Pubcast of 2018, Jon contemplates plans for the new year, and what could be the final Jon and John.

Jon and John Robinson discuss the branding story for your business. In between, Jon admits an embarrassing, but relevant, story about his contact.

Jon and John discuss money -- the good, the bad, and everything in between -- and how it relates to our happiness on this week's Pubcast.

What would a breakout month or year look like for your business? What are the things you should be doing right now to prepare for a breakout 2019? Jon and JR discuss on this episode of the Pubcast.

On the Thanksgiving edition of the Pubcast, Jon and JR debate a simple question -- with answers that go in multiple directions.

Jon and JR discuss the gamechangers that happened during the past year that impacted how we will be doing things going forward.

Jon and JR discuss business development and how it applies to Jon's business. Enjoy!

Jon and JR use a baseball analogy to discuss planning and execution of upcoming projects.