The Notorious B2B Show’s Podcast

This one had range. We circled back on the rise and fall of “comment for the asset” LinkedIn posts (spoiler: people are still mad), and then covered everything from: The “weird LinkedIn” trend RB2B’s spyware accusation and why marketers are suddenly reading terms of service Air’s campaign backlash and why we’re still defending it A live reading of corporate espionage between Deal and Rippling Duol...

We had a docket. We couldn't finish it all. Who knew B2B had so much drama?  Here's what we did cover:  Air’s wild anti-Dropbox ad featuring an actual adult film star (and why we kind of loved it) The difference between a teardown and a public roast (with a special guest appearance: Tas getting publicly roasted) What happens when LinkedIn shuts down your entire company page (Seamless.ai and Apollo...

We kick off episode one by giving kudos where it's due (spoiler: someone actually won $1M from a Super Bowl AI promo and no one seems to care). Then we get into the current state of LinkedIn: The rise of “comment to get the asset” bait The performance math behind it (yes, we did the math) What happens when you don’t deliver And yes... we talk about that “boobs on LinkedIn” guy This episode is basi...