Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist
Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs
If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show! Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout. Listen in to the latest show and connect with Racheal at http://www.theceocollective.com or on Instagram @racheal.cook to continue the conversation!
Visita il sito del podcast e sostieni chi lo crea: www.theceocollective.com
Autore
Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist
Categoria
Sito del podcast
Ultimo episodio
1 ott 2026
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Episodi
Do You Have CEO Level Support? 24.03.2022 32:10
Send us Fan Mail In my conversations with women, I’ve discovered that we just don’t ask for or seek enough help. We feel like we have to do everything ourselves, and this leaves us feeling overwhelmed, exhausted, and on the brink of burnout. In this episode, I talk about building your own support system. I take you behind the scenes and share how I’ve built teams to help me in various areas of my...
6 Lessons to Work Smarter, Not Harder 10.03.2022 32:51
Send us Fan Mail A lot of us entrepreneurs have seen (and heard) from our parents and others that success requires a lot of hard work and long hours. I used to be frustrated with the whole “work smarter, not harder” concept because I saw my entrepreneurial parents embrace the hustle. I thought to gain success you had to do anything and everything and work 80-100 hour weeks. But you eventually reac...
ROI of Thinking Like a CEO 24.02.2022 36:05
Send us Fan Mail We've all heard that it costs money to make money, right? Do you remember the first big investment you made into your business? I do... and it was SCARY. I remember being nervous, excited, and a little nauseous as I wrote the first check to join my first mastermind for $10,000. At the time, I was coming off a nearly year-long maternity leave with my twins. We'd made ends...
Run Your Day Like a CEO 27.01.2022 32:08
Send us Fan Mail Are your mornings just the craziest time of the day? Between dealing with pets, coffee, and kids, you ultimately feel frazzled by the time you sit down at your desk. Or perhaps at the end of your day, you’re just exhausted and collapsing into bed. Well, high-performance CEOs and leaders know they need to manage their day well and conserve their energy and brain space for what real...
Run Your Week Like a CEO 20.01.2022 42:29
Send us Fan Mail Running your business like a CEO requires strategy and planning. It also requires skillfully managing your time and energy every week as a CEO so that you’re putting your attention on the tasks that’ll actually move your business forward. However, this is an area where we often get stuck. The email inbox, administration work, and ongoing busy work daily in our business can become...
Run Your Month Like a CEO 13.01.2022 21:29
Send us Fan Mail You’ve probably heard of my weekly CEO date if you’ve been following me for a while now. This is where I sit down to check in on my business to make sure we’re continuing to progress towards all the goals we’ve set. But I have another CEO date every single month. This series is all about what you’re doing on an ongoing basis to ensure you aren’t only creating business plans but al...
Run Your Quarter Like a CEO 06.01.2022 36:24
Send us Fan Mail Every new year feels like a fresh start and a new chance to go after those big, audacious goals for our lives and businesses. But if this year has taught us anything, it’s that our plans need adaptability. We need to build this adaptability into our entire business and allow it flexibility while still getting the results we want. That’s why I love running my quarter through 90-day...
Avoid Blowing Up Your Business--3 Key Mistakes Entrepreneurs Make When Scaling 09.12.2021 37:25
Send us Fan Mail You hear a lot of terrible advice online these days that causes people to focus on scaling at all costs. All of that effort only leads to your business blowing up. Things break and go awry, and you’re constantly putting out fires, feeling overwhelmed and stressed at the cash-eating monster you’ve created. So let’s forgo this unsustainable approach to growth and do something differ...
The Truth About Scaling Your Business 02.12.2021 24:14
Send us Fan Mail Is it really possible to double, triple, or 10x your business in just a year? Or to take your business from 100k to $1,000,000 in revenue within just 36 months? If you listen to all the noise online, scaling seems like the name of the game and what we all should be focused on. But the honest truth is scaling for the sake of it can be detrimental to your business. So in this series...
How Gratitude Helps You Build Your Business Connections & Community with Shannon Siriano Greenwood 25.11.2021 39:55
Send us Fan Mail A couple of years ago, I received an invitation to a thank you party via email. That incredibly heartfelt invitation gave me the best feeling and became the catalyst for a friendship and business contact. In this Thanksgiving Day episode, the woman behind that email, Shannon Siriano Greenwood, is back on the show. She and I talk about how gratitude can have a huge impact on and sh...
How to See Content as Assets in Your Business Arsenal with Stacey Harris 18.11.2021 43:49
Send us Fan Mail Are you like a hamster on a wheel when it comes to content creation? Do you feel pressured to release a newsletter, blog post, or social media posts week after week? Unfortunately, you’ve become a couch potato content creator--creating content that gets seen once, then gets archived and never sees the light of day again. Time in your business can be spent so much better than that!...
Keys to Aligning Your Marketing, Brand, and Overall Business Vision in 2022 with Beth Gebhard 11.11.2021 53:12
Send us Fan Mail Tiktok taking off. Influencer marketing making a huge splash. Gurus advocating automation everywhere. AI technology that practically reads the minds of potential clients and customers (or so it seems) being a thing that exists. All of these marketing trends took the world by storm in 2021. But something about these kinds of marketing strategies doesn’t appeal or feel right to most...
Do You Have a Month by Month Profit Plan for 2022? 05.11.2021 23:39
Send us Fan Mail Inconsistent marketing... feast or famine cycle... shiny object syndrome... all work and no play... these are all signs of a lack of effective business planning to keep you focused and in implementation mode, without the hustle and burnout. In this episode, I guide you towards taking all the insights you’ve gained from the last few days and turning them into your 12-month profit p...
How to Set Goals You Can Actually Follow Through On? 04.11.2021 16:53
Send us Fan Mail Does this sound familiar? You write down a business goal and put it some place to remind you of it constantly. Then a few weeks or months down the line, that goal has gone missing, gotten thrown away, or is gathering dust on your desk or fridge or wherever you’ve placed it. And your business is as aimless as it’s ever been. With goal setting, too many people have a “set it and for...
Is Your Business by Default or by Design? 03.11.2021 19:04
Send us Fan Mail Too many women entrepreneurs work crazy long hours trying to do everything themselves. And just when they feel like they’ve finally put out one fire, another one flares up soon after. But panic isn’t a business strategy, and you didn’t become an entrepreneur to stress yourself out. Imagine a 2022 that’s different, one without the hustle and burnout. Imagine running your business b...
What Does Your Dream 2022 Look Like? 02.11.2021 14:14
Send us Fan Mail Do you spend every waking moment thinking and worrying about your business, especially with everything that’s gone on since last year? You can still build your dream business regardless of what’s happening in the world. Just take the time to get intentional about what you really want to experience. In today’s episode, I focus on a strategy to help you design your dream life in 202...
Ready To Plan Your Best Year Ever? 01.11.2021 15:54
Send us Fan Mail The holidays are almost here and many of us are already thinking about next year. But before you do that, it’s important to first take time to reflect on the progress you’ve made in your business this year. Too many entrepreneurs make the same mistakes and face the same obstacles again and again because they fail to do so, making the need to reach the next level of success that mu...
What Is Your Definition of Success? 28.10.2021 31:39
Send us Fan Mail What does it mean to have success on your terms? For many, it looks like being your own boss, on your own schedule, and making as much money as you want. Then you see the success of entrepreneurial influencers online, start to feel like you’re doing things wrong, and try to change the way you operate, only to realize you’ve just created another 9-to-5 job for yourself. To help you...
Why Referrals Are STILL The Gold Standard 14.10.2021 39:48
Send us Fan Mail Social media and online marketing and content creation strategies are wonderful and I use them. But... business grows at the speed of relationships. If you’ve heard it’s impossible to scale a referral-based business or that you shouldn’t rely on referrals for your business, then tune in as me and my Operations Director Amber Kinney expose these myths. Amber can certainly vouch for...
Ready to Generate More Sales? Try These High Touch Sales Boosters 07.10.2021 29:33
Send us Fan Mail I’ve said before that high touch is incredibly important for entrepreneurs with premium offers. Despite being told that you can make lots of money while you sleep or that you must have a complicated funnel to be successful, directly connecting with people interested in your products, programs, and services is the real key to making sales at a premium level. In this episode, I shar...
Why Being Everywhere is Terrible Advice (And What to Do Instead) 30.09.2021 35:52
Send us Fan Mail Remember the day you first heard you should be on Twitter? Or Facebook? Or Instagram? Last year, it was Tik Tok. Years prior, it was Periscope. And on and on it goes. You hear the same about other marketing methods like building email lists, creating YouTube videos, starting a podcast, and blogging. And on and on it goes. One of the challenges women entrepreneurs face is just unde...
Wait! Are You Actually Ready To Scale Your Business? (Mistakes When People Attempt to Jump Into Scaling Too Quickly) 23.09.2021 40:25
Send us Fan Mail With the availability of many social media platforms today, you'd think it would be fast and easy to launch any type of business. Reaching and selling to a lot of people seems to be a task you can easily tick off your to-do list as an entrepreneur. This is a misconception which many CEO aspirants fail to realize at the beginning. To get business going, we need to address this...
Using the Live Launch Method to Share Your Genius with Kelly Roach 16.09.2021 37:33
Send us Fan Mail If you’ve ever done a full-scale launch of a product, program, or service, then you know how overwhelming the process can be. You’ve got to ensure that everything’s working correctly and all the different pieces of software do what they need to do (and in the right order). But is this the only way to get more sales and clients? If you’ve been burned by launches (or feel burned out...
Market Your Genius Confidently and Competently with Nikki Nash 09.09.2021 47:03
Send us Fan Mail Raise your hand if you’ve never felt comfortable as a promoter of your business. Today’s episode is for you! I’m joined by speaker, Hay House author, marketing mentor, and dear friend Nikki Nash who’s written a new book called Market Your Genius . Nikki is here to share how she helps women entrepreneurs do business more confidently and package and leverage their expertise for real...
Pricing Your Genius to Perfectly Match Your Financial Goals with Jacquette Timmons 02.09.2021 42:29
Send us Fan Mail Pricing is an uncomfortable subject for entrepreneurs that brings up all of our money mindset challenges. It often feels easier to just play safe when setting our price in order to not appear greedy to potential clients. So if pricing has ever been a sticking point for you, you’ll love today’s episode! I’ve invited my dear friend and financial behaviorist Jacquette Timmons to talk...
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