Marketing Over Coffee

In this Marketing Over Coffee: In this episode learn about New Google Stuff, Amazon Sidewalk, Pride, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Google Marketing Live 2021 Wrap Up Is general traffic no longer worth chasing? Declared blackout feature 7:16 Marketing Over Coffee is sponsored by Terminus […] The post Now With A Lot More Offensive Stuff! appear...

In this Marketing Over Coffee: In this episode learn about Reverse EFT, Data Apps, Skills to Stay Sharp and More! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Sean is VP of Product Marketing at ThoughtSpot Stack and Flow Adam Curry on Podcasting 2.0 "B.I. doesn’t do anything." You should […] The post Sean Zinsmeister on Modern Marketing Dataflow appeared first on Mar...

In this Marketing Over Coffee: In this episode learn about UTM Codes, The Death of Social Media, Amazon Prime Week and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus UTM 101 Android 12 at Google I/O and Marketing Platform on the 27th Enhanced controls on Google Photos 6:52 Marketing […] The post Now with More Communicator Award! appeared first on Marketing Over C...

In this Marketing Over Coffee: In this episode learn about Headless CMS, FloC, Text Campaigns and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Courtney understands that the latest iOS update hurts apps with in-app advertising but asks if you can still retarget your own app users in Facebook […] The post Headless and Hybrid, but with a PitchCaptcha appeared firs...

In this Marketing Over Coffee: In this episode learn about Neurodiversity in Marketing and what the Data & Marketing Association is doing about it! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus What does the DMA do? How did Kate get there? What is neurodiversity? Link to the DMA Neurodiversity […] The post Kate Burnett on Neurodiversity in Marketing appeared first on...

In this Marketing Over Coffee: In this episode learn about the new edition of Chris’ book!! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus AI for Marketers, Third Edition now available! Trust Insights Network Analysis Case Study 7:42 StackAdapt is the highest performing programmatic advertising platform, offering a multi-channel solution […] The post Christopher S. Pen...

In this Marketing Over Coffee: In this episode learn about taking small and medium enterprises digital! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Previous Interview on Social Media and News Media Monitoring Platforms    His new book The Digital Pivot – Secrets of Online Marketing Foreward by David Pogue […] The post Eric Schwartzman on The Digital Pivot appeared f...

In this Marketing Over Coffee: In this episode learn about Interpretability, Compassion, Jabra Earphones, and more!! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Rick Astley Greylock Snow Day Interpretability vs. Explainablility 8:37 StackAdapt is the highest performing programmatic advertising platform, offering a multi-channel solution for native, display, video, c...

In this Marketing Over Coffee: In this episode Vitaly Pecherskiy brings us up to speed on programmtic advertising and more!! Direct Link to File Brought to you by our sponsor: Terminus When we last talked with Vitaly it was all about native advertising, now it’s multi-channel Working with a Demand Side Platform (DSP) Creative team […] The post Back with Vitaly Pecherskiy, Co-Founder and COO at Sta...

In this Marketing Over Coffee: In this episode The CTTO, Server Side Tracking, Skincare, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and CXL Nerf Chief TikTok Officer Corporate Cloud Spending Surges Past On Premises Spend 6:45 With Upfluence, marketers can triple the number of influencers they work with and […] The post Now with More Herding Nerfers! appeared first on...

In this Marketing Over Coffee: In this episode Josh Cohen brings us up to date on video and more!! Direct Link to File Brought to you by our sponsors: CXL and Upfluence Covering what is now called "The Creator Economy" When Felicia Day changed the game, and then YouTube started paying creators and ran the […] The post Joshua Cohen, Founder and COO of Tubefilter appeared first on Marketing Over Cof...

In this Marketing Over Coffee: In this episode Apocookielypse, Death of 1 to 1, Summer Surge and more!! Direct Link to File Brought to you by our sponsors: Upfluence and LinkedIn Daniel Johnson Jr. asks "What tech will replace cookies for Google?" The death of 1 to 1 Marketing? Brand is the true inbound marketing […] The post The Apocookielypse appeared first on Marketing Over Coffee Marketing Pod...

In this Marketing Over Coffee: In this episode Women’s History Month, Podcast Pitfalls, Peloton, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and Uber for Business International Women’s Day Monday March 8, 2021 and this is Women’s History Month Image courtesy of Catherine and Sarah Satrun – please buy a print […] The post Trust Insights CEO Katie Robbert appeared first...

In this Marketing Over Coffee: In this episode Twitter Spaces, Non-Fungible Tokens, Dark Traffic, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and LinkedIn Twitter Spaces are here! What’s working on Instagram? Where Can I Get the Slides.com 7:05 – 8:30 With Upfluence, marketers can triple the number of influencers […] The post Now with More Cloning Non-Living Bodies! ap...

In this Marketing Over Coffee: In this episode Jason Falls talks about Winfluence – Reframing Influencer Marketing To Ignite Your Brand, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and CXL Last time we talked it was about No Bullshit Social Media It’s Influence Marketing, not Influencer Marketing 7:51 With […] The post Jason Falls on Influence Marketing! appeared first...

In this Marketing Over Coffee: In this episode Australian News, Social Media as Donut, How Google Searches, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and Uber for Business Google having to pay to access Australian News, Facebook unfriends Australia Edison’s Twitter Before and After Trump #SocialHabit Social Media is […] The post Unfriending Australia appeared first o...

In this Marketing Over Coffee: In this Episode, Pandemic Pivot, Green Apple, Wowing to Life and More!! Direct Link to File Brought to you by our sponsors: Upfluence and LinkedIn Green Apple and Root Beer! Primarily B2B but also ecommerce at MONIN.com The Iconic Bottle Stasha’s Path to MONIN from Chicago Agency and Corona! 7:00 […] The post Stasha Johnston, Senior VP Marketing at MONIN appeared fir...

In this Marketing Over Coffee: In this episode, Memestock, the Big Game, Attribution, Jingles, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and Uber for Business Gamestop is the first Memestock Prep for Big Football Thing Post Mortem 8:45 With Upfluence, marketers can triple the number of influencers they work […] The post Superb Owl Prelude! appeared first on Marketing...

In this Marketing Over Coffee: In this episode, Structured Data, Razer Masks, Text Us, and more!! Direct Link to File Brought to you by our sponsors: Upfluence and Uber for Business Webmaster Roundtable where to put structured data? Google Question Hub CES – Razer doing masks and Gamer Chair with built in 60 in screen […] The post Mask Dr. Jones? appeared first on Marketing Over Coffee Marketing P...

In this Marketing Over Coffee: In this episode learn about SmartHub Customer Data Platforms (CDP), Agility of Decisioning, and more! Direct Link to File Brought to you by our sponsors: Upfluence and MarketingProfs Career Day Vijay is Co-Founder & CEO at Blueshift Walmart, Groupon and Beginning by watching CX change The mistake is thinking about […] The post Customer Data Platforms with Vijay Chitt...

In this Marketing Over Coffee: In this episode, privacy, Clubhouse, strafe/jump/shoot, and more! Direct Link to File Brought to you by our sponsors: Upfluence and LinkedIn Google killing device identifiers Google Passages Indexing 6:43 With Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding […] The post Welcome to 2021 appeared...

In this Marketing Over Coffee: Lauren Dragan has reviewed thousands of headphones. What do buyers need to know? Direct Link to File Brought to you by our sponsors: Netsuite and Trust Insights Enter the Dragan – Understanding both music and audio production Lauren reviews Headphones at Wirecutter She’s also on panels for USB microphones, bluetooth […] The post All About Headphones with Lauren Draga...

In this Marketing Over Coffee: We put a bow on this year and kick it to the curb. Direct Link to File Brought to you by our sponsors: Upfluence and Blueshift What’s the deal with this year? Smart people working together like never before, but we didn’t start the fire. Separating innumeracy from those who […] The post 2020 Wrap Up appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee: Learn about Marketing Via Navigation, Advertising, Partnerships, and more! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn The path to Waze – media, content, technology Why it all comes back to psychology 8:15 Blueshift is making it easier than ever for marketers to use AI […] The post Erin Clift, CMO of Waze appeared first on Marketing Ove...

In this Marketing Over Coffee: Learn about Message Platforms, Click Traps, Negative SEO, and more! Direct Link to File Brought to you by our sponsors: Blueshift and NetSuite by Oracle Salesforce buys Slack for $27.7B Discord Rising and Galactus smoked by 15 million on Fortnite 7:17 – 8:17 Blueshift is making it easier than ever […] The post Big Slack Attack! appeared first on Marketing Over Coffee...