The Ken
Daybreak
Business news is complex and overwhelming. It doesn’t have to be. Every day of the week, from Monday to Friday, Daybreak tells one business story that’s significant, simple and powerful. Hosted from The Ken’s newsroom by Snigdha Sharma and Rachel Varghese, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.
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Episodi
Adani’s think tank flexes its muscles in Delhi 01.10.2026 10:31
A two-year-old think tank backed by Adani just got 14 of its suggestions, some of them word for word, written into a law passed by Parliament. That law opened India's nuclear sector to private players for the first time in history. Months later, Adani floated a new subsidiary to enter the same field. The think tank is called Chintan Research Foundation. It started in a South Delhi cafe. It calls i...
How much breathing room does your power supply actually have? 01.10.2026 10:22
This September was supposed to give India's power grid a break. Instead, on some nights, the gap between the electricity people wanted and what the grid could supply reached almost 8 gigawatts, bigger than anything seen during this year's heatwaves. Kerala restricted power in the evenings. Near Patna, villagers blocked a highway after three days without electricity. And 82 power plants were runnin...
Ekta Kapoor built her own OTT app. Now she's betting on YouTube 29.09.2026 15:03
In the 2000s, Ekta Kapoor's serials ruled Indian TV every night on weekdays. Then as, audiences moved from TV screens to smaller ones and streaming, her company, Balaji Telefilms followed. It bet on its own streaming app: ALTBalaji. For years, it lost money. Until finally, it shut down last year after a government ban in 2025. Now, Balaji is taking 5 new shows and a combined 200 episodes to Youtub...
Can India build a ‘UPI’ for your cows and your gold? 28.09.2026 12:38
Earlier this month, at the Global Fintech Fest in Mumbai, India's regulators and industry leaders rallied around one idea: tokenisation, which turns assets like bonds, gold and land into digital units that can be bought, sold and settled in seconds. Some of it is already underway, with three companies recently raising over Rs 1,000 crore through bonds that settled the same day. But the plan leans...
AI is Bollywood's cheapest new hire 27.09.2026 15:37
Bollywood has been seeing tough times since Covid. Theatre footfall still haven't recovered, even as box office numbers soar, and budgets for filmmakers are only getting tighter. AI seems to have a brought a glimmer hope for some in the industry, as it slowly makes its way into every stage of filmmaking. From identifying good concepts to writing scripts, storyboarding scenes, generating entire sho...
UPI is the trojan horse taking small banks into HDFC, Axis's credit-card empire 24.09.2026 15:20
After two years of slow adoption, Credit-Line-on-UPI is finally taking off, but not with the big banks. Small banks and fintechs are leading the charge, while the big incumbents that dominate credit cards hold back. For HDFC and Axis, it's a really difficult choice. Should they compete on CLOU and risk cannibalising their own cards, or scale it through the very fintechs they're trying to outmatch?...
How India's rich are finding returns in the country's court backlog 23.09.2026 14:14
Make The Ken's Daybreak X First Principles Autumn Playlist here . India has roughly 54 million cases stuck in its courts. Inside many of them is money someone is owed but can't afford to chase. What if you could invest in that? Back the case, pay the legal bills, and take a cut if it wins. In the US and the UK, this is already a multi-billion-dollar asset class. In India, a handful of funders are...
Amazon’s quick-commerce win will be less about speed and more about Prime 22.09.2026 16:23
Make The Ken's Daybreak X First Principles Autumn Playlist here . Amazon Now just crossed $1 billion in annualised gross sales, faster than Zepto did. But it's still miles behind Blinkit, still losing money in India, and still playing catch-up on scale. So why is its latest investment not focused on quick commerce? Because for Amazon, the real fight isn't about who delivers fastest. It's about who...
One year of GST 2.0. Who's it working for? 21.09.2026 15:55
Tap here to help us make The Ken's Daybreak X First principles Autumn Playlist One year ago, GST 2.0 rewrote the tax on almost everything Indians buy — from soap to cars. It promised a simpler system and cheaper shopping. Twelve months on, we ask the obvious question: is it working? Tune in.
A cancelled peptide party, and the questions it raised that Indian sellers still can't answer 20.09.2026 17:18
India was about to have its first-ever peptide party with fifty guests, a mystery venue marketed only as "not a hospital," and a menu of collagen, glutathione, and copper peptides. Then the Karnataka Food Safety and Drug Administration started asking questions, and the party was cancelled overnight. On this episode, The Ken's Sudeshna Ray joins host Rachel Varghese to unpack the peptide craze that...
Why Indigo went budget and premium at once 18.09.2026 10:21
For two decades, an Indian air ticket told you what kind of airline you were flying. Low-cost meant cheap and bare. Full-service meant meals and baggage folded into the fare. That line is now almost gone. Indigo's new Lite fare strips economy down to a cabin bag, even as its Stretch cabin and BluChips programme reach for the premium flyer Air India once owned. Passengers are uneasy but investors,...
India's newest iPhone prices hurt the people selling them, buying them and even taxing them 16.09.2026 16:26
Apple's newest iPhones landed in India with price hikes as high as 41%. And for the first time in years, there was no discount on older models to go along with it. The memes pretty much came immediately. From selling kidneys to choosing between buying a phone or an Alto, a Royal Enfield or a vacation. People also couldn't help but notice that Apple's first foldable, the iPhone Duo, costs a lakh mo...
7.8% growth. So why doesn't India feel richer? 15.09.2026 12:33
In February this year, India announced a sweeping overhaul of how it calculates GDP, fixing a measurement system the IMF had flagged as outdated just last November. It includes a new base year, better price data, and a wider net to count the informal economy. The number seems to be getting closer to reality. But that raises a harder question. For a country that has built its global identity around...
Your kids might be looting your bank account in the guise of gaming 14.09.2026 12:06
Kids all over India are spending real money inside mobile games. And most of the time, they slip by the notice of the adults, until the bill or bank alert eventually arrives. Most of them are using their grandparent's or some other relative's phone, where UPI pins are usually already saved, and they're not watching so closely. In fact, Delhi's cybercrime cell has seen a rise in "fraud" complaints...
India's data law has HDFC Bank, Amazon, Paytm, and others shopping for consent 13.09.2026 12:15
India’s new data protection law is reshaping how companies talk to customers on WhatsApp. Messages that once felt routine now carry legal weight and are tied to consent, security, and user rights. Since the Digital Personal Data Protection Act became operational, businesses have begun reworking how they collect and manage personal data. That shift has created a fast-growing market for compliance t...
This week in AI: activist robots, doom-laden researchers — so who's the good guy? 10.09.2026 12:57
This week, a 27-year-old researcher quit Anthropic warning AI could "kill us all," and the company's own safety lead agreed. Meanwhile, OpenAI says it cracked a 200-year-old math problem — then got accused of muscling a rival's name off the credit. Also, the AI lab with a supposed conscience got caught building a watchlist of AI critics that files activism next to terrorism. And in Poland's Warsaw...
India has more tourists than ever. So why is tourism in trouble? 09.09.2026 15:35
India's foreign tourist arrivals slipped by about 8% from the year before to about 9 million in 2025, and a wave of recent reporting has finally made it a talking point. If you take out the business travellers and the diaspora visiting family, the number who came just to holiday in India may be closer to 3 million. And yet Indians have never travelled their own country more. Domestic trips have c...
The Government sold Air India to escape its problems. The fix is to buy back in 09.09.2026 18:10
In 1967, Air India paid Salvador Dalí for a custom ashtray with a live baby elephant, flown all the way to Spain. (Yes, really! Here's the proof .) That was the airline. Flush with money, just about 14 years into nationalisation. Today, it's asking its owners for $1.5 billion after its biggest loss ever, at more than 2 billion dollars. Privatisation was supposed to fix Air India. Three years o...
Nykaa cracked fashion at last. Myntra sees no reason to panic 07.09.2026 8:37
After years of struggling to grow, Nykaa Fashion has finally found its footing. The past year brought a real resurgence. For a long time, the platform bet on building its own private-label brands, even pushing hard into ethnic wear. It leaned on discounts and backed small, up-and-coming labels. None of it delivered the growth it was chasing. So Nykaa Fashion changed course. That new strategy is...
Rapido broke the ride-hailing duopoly. Now it's coming for Zomato and Swiggy 06.09.2026 14:49
For over a year, India's restaurant association couldn't get Swiggy to return its calls. Then Rapido launched a food delivery app that charges restaurants zero commission — and Swiggy sent fifteen people to Bengaluru for an urgent meeting within days. The restaurants have a real grievance. On Swiggy and Zomato, commissions, ads, and discounts can eat up nearly a third of every order. On Rapido's p...
India's call centres are using AI to make agents sound American 03.09.2026 23:23
When you call an Indian call centre these days, the person answering might sound American — even if they've never left India. A new kind of AI can change an agent's accent in real time, mid-call, to sound more familiar to the customer. It's meant to build trust and cut hiring costs. But the same software that smooths out an accent often smooths away everything else too — laughter, tone, the small...
Meta's $18 billion child-safety settlement has India looking for the wrong answer 02.09.2026 10:27
Last week, Meta agreed to pay up to $18 billion to settle American lawsuits over how Instagram and Facebook treat children. The app will now be rebuilt around American teenagers, from a daily time limit to an overnight curfew. But none of it is coming to India, the single biggest market Meta has anywhere in the world. So every op-ed page has been asking the obvious question. If Meta can protect a...
India got cheap Ozempic. No one knows how to sell it 01.09.2026 19:43
Ozempic went off-patent in India this year, and everyone from Novo Nordisk to Nestlé has rushed in expecting a billion-dollar market. Instead, growth has already stalled, and the reason isn't price. It's culture. While Hollywood joked about Ozempic on late-night TV and Serena Williams advertised a GLP-1 program for a tele-health platform at the Super Bowl, not a single Indian celebrity has admitte...
A worker-owned Uber is India's fix for its ever-expanding gig workforce 31.08.2026 9:11
Union Home and Cooperation Minister Amit Shah launched Bharat Taxi, a government-backed, driver-owned ride-hailing service built to take on private players like Ola and Uber. It runs as a cooperative so the drivers own it. And when it profits, they keep 80% of the money. Nearly 800,000 have already signed up. It is the government's boldest bid yet to pull gig workers out of a precarious market and...
The best savings product your bank offers is the one it advertises less 30.08.2026 12:15
At least 44% of Indians have their money sitting in savings accounts. These accounts earn only about a fraction of what a fixed deposit pays. But even though FDs earn more, the payoff is that you have to lock away your money for longer, and pay a penalty if you break the account prematurely. But did you know there's a product built to solve this exactly? It's called a Flexi-FD, and it promises FD-...
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