The Greenbook Podcast Network

Insights & Innovators Podcast from MRII

Business EN ↓ 80 epizód

Data and insights have become the required superpowers of growth companies. No matter what peak or trough the economy is in, business leaders need actionable insights to grow markets, engage customers, and make smart strategic decisions. And research professionals need skills and insights to grow their strategic seat at the table. MRII’s Insights & Innovators talks to today’s top experts and innovators to chart a path for the role, the research methods of tomorrow, and the growing importance of the researcher to business success.

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Szerző

The Greenbook Podcast Network

Kategória

Business

A podcast weboldala

insights-innovators.captivate.fm

Legutóbbi epizód

2026. okt. 1.

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Epizódok

Staying Ahead of the Curve in Research with Simon Chadwick, Cambiar 14.10.2024 20:54

What’s hype and what’s real? Jon Last, President at Sports and Leisure Research Group , talks with industry legend Simon Chadwick, Managing Partner at Cambiar, about what changes and innovations—including AI—are likely to change the insights industry. The reintegration of data and insights across functions (CX, Sales, marketing) is hot now and will be in the foreseeable future.

Finding Your Seat at the Strategy Table with Pam Forbus, Mondelez International 07.10.2024 26:59

Join Stan Sthanunathan, CEO of i-Genie. AI, as he talks with Pam Forbus, Global Chief of Insights & Analytics at Mondelēz International, about how to earn a strategic business role by sharing relevant insights that drive business decisions. Knowing the question the CEO needs to answer is the start to pursuing insights that matter. To be a growth leader, the researcher must know what grows the...

Making Research Talent More Agile with Ryan Barry, Zappi 30.09.2024 23:44

For research companies to succeed, they need to be willing and able to disrupt themselves. That’s where more agile talent comes in. They are willing to learn, experiment and go beyond what’s working today. Join Katie Gross, Chief Customer Officer at Suzy , as she talks with Ryan Barry, President of Zappi, to discover what he looks for in new talent and how he supports his team.

Effective Qualities of Market Research Leadership with Ben Page at Ipsos 23.09.2024 26:22

‘Intelligence is not enough. Self awareness, being able to read a room and resilience are all key.’ Join Stan Sthanunathan, CEO i-Genie. AI as he talks with Ben Page, CEO of Ipsos about the qualities for talent and leadership in the insights business. Ben shares about the importance of integrity, especially in relation to data quality, and a willingness or hunger to learn and innovate. And don’t f...

The Essential Skills of the Market Researcher in Healthcare with Lisa Courtade, Organon 26.08.2024 20:57

How can researchers bridge the gap between technical expertise and business impact? Our host, Jon Last, Sports and Leisure Research Group, talks with Lisa Courtade, a veteran researcher with top healthcare companies including Merck, Sanofi Pasteur, and, now, Organon , as she shares insights from her wild ride career, including lessons learned like “Perfect data only exists in the classroom.” Hear...