World Class Real Estate

Day two of our 7-Day Agent Accelerator! Join Mark and Ian as they discuss the importance of Key Performance Indicators (KPIs) in estate agency. Learn how to track the right metrics, analyze data effectively, and use insights to drive growth. Get ready to take your KPIs to WAR and achieve peak performance.

Kickstart your week with the first episode of our 7-Day Agent Accelerator! In this bite-sized episode, Mark and Ian dive deep into the power of communication in estate agency. Learn simple hacks to improve your communication, build rapport quickly and easily with clients, and effectively convey value. Get ready to elevate your communication skills and unlock new levels of success.

Get ready to elevate your game! In this episode, Mark and Ian share their proven strategies for setting ambitious goals, cultivating powerful habits, and implementing actionable hacks to achieve your best year yet in real estate.

In this episode, Ian and Mark welcome Jason Cannon, a renowned elite performance coach with over five decades of experience in business. Jason brings a wealth of knowledge to the table, offering profound insights into human behavior and simplifying the complexities of communication. Gain valuable tips and actionable strategies to improve your interactions with clients, colleagues, and everyone you...

Join Ian and Mark as they sit down with Toby Martin, a seasoned lettings specialist and regional executive for ARLA Propertymark. In this episode, Toby shares his expertise on the art of lettings, emphasizing the importance of creating positive experiences for clients. Learn how to build trust, position yourself as a lettings expert, and utilize video content to attract and retain landlords. Don't...

In this episode, Ian and Mark share their top three strategies to increase your real estate fees in the coming year. Discover how to position yourself as a high-value agent, negotiate better deals, and implement innovative fee structures. Don't miss this essential episode for any agent looking to maximize their income.

Join us as Ian Preston, the driving force behind Preston Baker, shares his insights into the future of real estate. Discover his innovative fee structure and learn what his SWOT analysis for estate agents looks like in 2025. Additionally, Ian discusses his ambitious plans to revolutionize the industry through the integration of AI. Gain valuable insights into how AI can streamline processes, enhan...

Mark and Sam talk through what it really feels like to sell the family home, and how agents can acknowledge those feelings to win more business and build better relationships with their clients.

Discover how to tap into the minds of your potential clients and create content that truly resonates. In this episode, Ian and Mark delve into the power of AnswerThePublic, a tool that reveals the exact questions people are asking online. Learn how to use this valuable information to create high-quality content that attracts and converts your target audience.

Want to sell your agency for top dollar?  Learn how Anton Plackowski built his estate agency, Next Place, from scratch to a successful exit. Discover the strategies and mindset needed to create a valuable business that attracts buyers. Tune in to this episode for expert insights on building a saleable real estate empire.

In this episode, Ian and Mark sit down with marketing expert Simon Leadbetter to unlock the secrets of effective real estate marketing. With over 30 years of experience, Simon shares practical tips and actionable advice that you can implement immediately. Learn how to measure your marketing efforts, identify key performance indicators (KPIs), and optimize your strategies for maximum impact. Don't...

Future-proof your real estate business! Join Sam Hunter and Mark Worrall as they welcome business growth expert Royston Guest. Discover Royston's powerful AMR strategy, designed to help you reframe your approach to clients and unlock their lifetime value. Learn how to build a more resilient business in today's market. Don't miss Royston's insights on maximizing client relationships and driving gro...

In this weeks podcast episode Chris and Ian discuss key details for estate agents looking to up their turnover in 2025. Discussing a selection of marketing techniques and new opportunities through AI. This episode is a high level deep dive for people in agency that are in the process of making their 2025 marketing plan and budget. - How Chris got into marketing - Website hacks for your business -...

In this episode, Mark and Ian dive into the world of data-driven real estate marketing. Learn how to leverage freely available stats like the Rightmove house price index to create compelling content that builds your brand and attracts clients. Tune in as Ian breaks down the Nationwide and Zoopla September house price index and shares actionable tips on how to use this information to your advantage...

In this episode (#261), Mark, Ian, and Sam dive deep into the latest property market data, courtesy of Twenty EA and industry veteran Chris Watkin. They analyze the remarkable statistics released in the past week and discuss the implications for estate agents. Is touting for second-hand stock still a worthwhile strategy? How can agents ensure their presentations to motivated clients are top-notch?...

In todays episode Mark and Ian team up with Adam Birkett, the mastermind behind Northern Property Media, a renowned company specializing in high-end property marketing assets. Together, they explore the art of capturing stunning property photos using just your smartphone. Discover essential tips and tricks for taking professional-quality images, including the best equipment and strategies to make...

In this episode (#259), Mark and Ian sit down with Neil Fenning, a self-employed estate agent who has built a thriving agency with a strong community presence. Neil shares his journey to achieving over £500,000 in sales and reveals the strategies behind his success. Discover how Neil and his business partner Dan have cultivated a dominant market position in his hyper-local area through targeted ma...

This week on the show (#258), Mark and Sam unpack the recent industry bombshell: realestate.com.au's proposed acquisition of Rightmove. They delve into the potential impact on the UK market and what it might mean for estate agents. But the news doesn't stop there! Mark and Sam shift gears to discuss the power of building strong habits. They introduce the "3-bucket calling" techni...

Want to recruit top-tier real estate agents? Join Ian Macbeth and Mark Worrall as they chat with Myles White, a experienced property expert and recruiter from Crux. Discover the importance of preparation and transparency in the recruitment process. Get valuable insights on how to attract, secure and retain the best talent for your real estate business and hear some of the mistakes agency owners ma...

In this episode (#256), Mark, Ian, and Sam share their strategies for a successful and productive final quarter of the year. With just 13 weeks left until December, they discuss actionable tips to make September and October the most rewarding months of the year. From goal setting and time management to staying motivated and focused, this episode offers invaluable guidance for estate agents looking...

Sam Hunter talks through the first 12 months of learnings from building Happy Buyers Club and how, even when things don't go to plan, or goals end up being missing, you can still build a great business off the back of a Ted Lasso quote and doing a few boring things really well.

In this episode (#254), Mark, Ian, and Sam dive deep into the often-overlooked issue of burnout in the fast-paced world of estate agency. They share personal experiences and offer practical advice on recognizing the signs of burnout, understanding its impact, and implementing effective coping strategies. Discover essential tools and techniques to maintain work-life balance, reduce stress, and revi...

In this week’s episode (#253), Mark, Sam and Ian sit down with property expert Luke Masters to unlock the secrets to a high-performing sales pipeline. Discover how to streamline your sales process, reduce fall-throughs, and ultimately close more deals faster. Luke shares invaluable insights on securing sales and provides practical tips to help agents move properties through the pipeline with ease....

Learn how to achieve a healthy work-life balance and still dominate the market. Megan, a strong advocate for ethics and authenticity, reveals her secrets to success, along with the incredible company culture at Location Location. Thinking about joining ARLA Propertymark? Megan, currently president 'elect', discusses the valuable resources and support they offer agents. This episode is pack...

Discover the secrets to snowballing referrals and building a thriving estate agency with Jack Durkin & James Humphries-Stone from The Avenue. In this episode, we dive deep into the entrepreneurial journey of Jack and James, co-founders of The Avenue, a rapidly growing estate agency in the Midlands. Learn how they transitioned from Purplebricks to building their own successful business. Gain va...