We Built This Business

In this episode of ‘We Built This Business’ we talk with Hannah Zora Strong from Zora Marketing. Daniel Osullivan invites Hannah Zora Strong to discuss how to get customers locally using Google advertising. Hannah is a seasoned expert in pay-per-click (PPC) advertising, particularly for local businesses looking to attract a local audience through optimized Google ads. Hannah shares her journey fro...

In this episode of We Built This Business, we talk with LinkedIn expert Ashley Leeds. Ashley is a LinkedIn coach known as “The 15 Minute Guy” for his practical approach to mastering LinkedIn in just 15 minutes a day. In this episode, Ashley shares insights and strategies to help business owners and professionals get noticed on LinkedIn, build authentic connections, and attract new customers. This...

In this episode of ‘We Built This Business,’ we talk with Nathan Atkinson from Rethink Food. Nathan shares the inspiring journey behind Rethink Food, a community interest company dedicated to providing food education for children. From his early days as a headteacher to creating impactful programs that combine health education with sustainability, Nathan reveals how Rethink Food is transforming th...

In this episode of We Built This Business , we talk with John Lamerton from Big Idea Ventures. John shares his entrepreneurial journey, from starting an internet marketing business with zero experience to building multiple successful ventures. He reflects on the lessons learned, including scaling too quickly and the value of lifestyle-focused businesses. This conversation dives deep into the balan...

In this episode of ‘We Built This Business’, we talk with James Mulvaney from the Broadcast .co Group. James shares insights about his companies, Radio.co and Podcast.co, detailing how his business ventures have grown to serve global audiences and his approach to creating and sustaining successful brands in the audio industry. HIGHLIGHTS · James Mulvaney discusses the core of the Broadcast .co Gro...

In this episode of We Built This Business , we talk with Oliver Bruce from Pinpoint Media. Oliver shares his inspiring journey from starting Pinpoint Media while at university to growing it into a successful performance and creative agency with offices in the UK and South Africa. He also opens up about his experiences with neurodiversity—dyslexia, dyspraxia, and ADHD—and how these challenges shape...

In this episode of We Built This Business , we talk with Matt Larcome from B2BExpos. Matt shares his journey from launching his first business expo at just 18 years old to building one of the UK’s leading B2B networking platforms. We discuss the evolution of expos, the importance of adapting to change, and how B2B Expos is reimagining networking for a new generation. Matt also offers insights into...

In this episode of ‘We Built This Business,’ we talk with Mark Hayward from Podcast Introduction Group and his show, Business Growth Talks. Mark shares how he founded Podcast Introduction Group, a company that connects business owners and entrepreneurs to podcast platforms. He details his entrepreneurial journey, from his early corporate career at PwC and KPMG to launching multiple ventures, inclu...

In this episode of ‘We Built This Business,’ we talk with James Berg from Picaroons, a full-service creative agency. James shares his journey from working in traditional agencies to founding Picaroons, a remote creative agency with a flexible, scalable business model. We delve into the inspiration behind the unique name of his agency, how his background in marketing strategy influenced his approac...

In this episode of We Built This Business we talk with Rod Bailey from Executive Surf. Rod Bailey, founder of Executive Surf, shares his journey of building a global executive search firm that has adapted to the changing landscape of recruitment. From navigating the aftermath of 9/11 to transitioning to a fully virtual company, Rod discusses the challenges and triumphs that have shaped his busines...

In this episode of We Built This Business, we speak with Aled Davies from Cobra Workwear, a family-run business specializing in B2B workwear and uniforms. Aled shares the journey of transforming a small family venture into a thriving business in South Wales, offering insights into the challenges of maintaining profitability, managing cash flow, and navigating the complexities of working with famil...

In this episode of ‘We Built This Business’ we talk with Phil Fraser from The Business Sounding Board. Phil shares his incredible journey of starting the world's leading online bingo comparison website from his kitchen table and eventually exiting that business in a multi-million pound deal in 2018. From a failed investment pitch to creating a thriving business model based on affiliate marketing,...

In this episode of ‘We Built This Business,’ we talk with Hugo Campbell, co-founder of Togather. Togather, originally known as Feast It, started in 2017 as a booking platform for street food vendors and has grown to become a leading marketplace for event suppliers in the UK. Hugo shares insights into their journey from two friends with a business idea to managing a company with 60 employees and 3,...

In this episode of ‘We Built This Business’ we talk with Taran O'Doherty from Yahire. Yahire is an event and equipment hire business in London, providing services for over 250 events a week. With a team of over 70 employees and more than £5 million in revenue, Taran shares the journey of building Yahire from the ground up. He talks about the early days, the challenges faced, and the strategies tha...

In this episode of ‘We Built This Business’ we talk with James Clutterbuck from Berkeley Red and Red 7 Club. James shares his journey of building a VIP events company specializing in high-end hospitality at major sporting events, including the Monaco Grand Prix and other F1 events. He discusses the unique marketing strategies that have set his business apart, the challenges faced during the COVID-...

In this episode of ‘We Built This Business’ we talk with Lisa Shepherd from The Biskery. Lisa Shepherd, co-founder of The Biskery, shares her journey from starting a market stall to building a thriving online biscuit business which serves both consumers and major corporations like Google, Meta, and Amazon. She discusses the importance of SEO, maintaining product quality, balancing business and fam...

In this episode of We Built This Business, we talk with Ajaz Ahmed, the founder of FreeServe.  Ajaz was the founder of FreeServe, which offered free internet access in 1998. FreeServe went from nothing to it's highest valuation of £9 billion in just over two years. With over 2.5 million active users, it was sold for 1.6 billion pounds in the year 2001. In this episode, Ajaz shares his incredib...

In this episode of ‘We Built This Business’ we talk with Daniel Bianchini from Common Ground Digital. Common Ground Digital is a remote digital marketing agency specializing in SEO, PPC, and paid social media campaigns to deliver measurable business growth through data-driven strategies. Daniel shares his journey from freelancing to building a successful agency, discussing the challenges and trium...

In this episode of ‘We Built This Business’ we talk with David Murray-Hundley from Pario Ventures. David Murray-Hundley, widely known as the Grumpy Entrepreneur, was a founding member of Commerce One that secured a $22 billion IPO on the NASDAQ in 1999. He has since worked with thousands of startups, scale-ups, and founders over the years and has recently written a book called The Startup Rules. C...

In this episode of ‘We Built This Business’ we talk with Rachael Willoughby from CasaGees and Square One Software. Join us as Rachael shares her incredible journey of pivoting from a long-standing software business to starting a successful pizza delivery service during the pandemic. Discover how she managed the challenges, adapted to new opportunities, and grew both her businesses in unexpected wa...

In this episode of ‘We Built This Business’ we talk with Matt Turner from Clownfish Events. Matt Turner shares the story of how Clownfish Events, a London-based event management and technical production company, has grown over 15 years. He discusses the challenges faced in the early days, the evolution of the business, and how they maintain high standards of customer satisfaction and team morale....

In this episode of ‘We Built This Business’ we talk with Aaron Rudman-Hawkins from The Evergreen Agency. Aaron Rudman-Hawkins shares his journey of establishing and growing The Evergreen Agency, a leading growth marketing agency specializing in digital strategies for home, garden, and lifestyle brands. Aaron discusses the evolution of his agency, the importance of niche specialization, and the cha...

In this episode of ‘We Built This Business’ we talk with Jason Harris-Cohen, Managing Director of Open Property Group. Jason shares insights into the growth and success of the company from the very beginning to where it is today. He discusses the challenges faced in the early days, the importance of systemization and processes, and the impact of COVID-19 on the business. Jason also highlights the...

In this episode of ‘We Built This Business’ we talk with Becky Hopkin from Digital Gearbox. Becky started her business owner journey as an employee of Digital Gearbox. In this episode, Becky explains how she acquired the business before quickly finding out she was going to be a first time Mum and the challenges that came with it.   HIGHLIGHTS Recognition As a Top 50 Agency Being A Conference Speak...

David Lynch is a multi-award winning entrepreneur, mentor, investor and football agent. In this episode of ‘We Built This Business’ we talk with David about how he founded and exited the Lynch Healthcare Group and now runs an investment group called 41 Kong. HIGHLIGHTS Growing the Lynch Healthcare Group to a Nationwide Business Pivoting to Manufacturing Pivoting to Ecommerce Selling the Lynch Heal...