The Savvy Stylist Podcast

If you're a passionate hairstylist, chances are you've become stressed, overwhelmed, and burned out at some point. You feel unmotivated, uninspired, and being a hairstylist doesn't excite you as much as it did before. In this episode, I'm sharing a few ways you can get unstuck and out of a rut and back on track to being the passionate hairstylist that you are. 

In this episode, I’m sharing the number one skill Hairstylists need to solve their scheduling and cash flow problems. My salon is still standing because I have this skill and have honed it over the years. I’m sharing why every Hairstylist should have this skill, examples of how I’ve used it in my business, and how you can develop it in your own salon business. Close The Gap Workshop - Register her...

It goes down in the DMs! When potential clients reach out to you with questions and requests about appointments, services, and pricing, what should you do? How should you handle those requests? Social media trends will tell you not to accept appointment requests via the DM, I'm sharing something a little different than the norm on this episode. Tune in to learn more and start implementing your str...

Reviews contribute to the bread and butter of your hairstyling business. They absolutely matter and in this episode, Sherrie shares why they matter and how you can use the to build a business full of positive reviews and build a loyal clientele that comes back for more and brings a friend or two with them.  Want to learn how to incorporate a review strategy in your business? Learn how in the...

Balancing business and personal life can be challenging at times. The key is to separate the two. Give them time blocks and delegate when necessary. In this episode, I'm sharing a tip and a task about how to organize your business and personal responsibilities while still maintaining your sanity. Dive in.  The Savvy Stylist Society Waitlist: www.thesavvystylistpodcast.com

On this week’s episode of The Savvy Stylist Podcast, we have a wonderful guest, LaShawnda Michelle. LaShawnda is a Hair Stylist that specializes in braiding. She shares her inspiring story of becoming a licensed hair stylist just over two years ago with purpose and clarity thanks to her relationship with God. Let’s get into this episode and hear what LaShawnda has for us. Follow LaShawnda on Insta...

The million dollar questions that most new Hair Stylists want answers to are, “How can I build my clientele? How can I book more clients?” There are several components that will help you to build your clientele. You can learn all the components in The Savvy Stylist Society’s new monthly membership and today, I’m going to share the BEST way to book more clients NOW. Let’s go! Subscribe to our email...

Hey Hairstylists! Welcome back to The Savvy Stylist Podcast! As always, I appreciate you for tuning in and listening to my “Savvy Talk”. Today, I’m talking about growth and why it’s important to choose growth, especially if you’re bored or burned out. Every time you step behind your styling chair, you are growing. Every experience that you have with a client is teaching you something and making ro...

This week's episode is all about Tape-in Extensions! Sherrie interviews Jacqlyn Ford, hairstylist, salon owner, and educator at Jacqlyn Ford Beauty. You're going to hear Jacqlyn's story and the path she took to become the go-to stylist for Tape-In Extensions and how you can learn from her in her upcoming Tape-ins for Textures course. Tune in and check her out using the links below.  Jacqlyn F...

What does working less and making more actually look like? How is it possible to work less and make more money? In this week’s episode, I’m sharing exactly what you need to do to work less and make more and a few details about how to get there. Let’s go! The Savvy Stylist Society 60-day group coaching program: savvy-stylist-society.teachable.com/p/the-savvy-stylist-society Work with Sherrie: www.t...

Between the cancellations, no call/no shows, and so on, it can be hard not to lose your cool. Sometimes clients can take you there and can make you want to go off. We’ve heard the phrase, “It’s not what you say, it’s how you say.” Well, I’m telling you that it is absolutely what you say AND how you say it. When faced with challenging clients, you can say what you mean and mean what you say in a cl...

Here we are in 2022 and COVID is still plaguing us. It is affecting our everyday lives, our families, our communities, and our businesses. There has been an unusual uptick in cancellations due to COVID and quite frankly, I’m sick of it.  I could complain and be upset about the impact that COVID is having on my business. OR I can shift my mindset and do something about it. In this week’s episo...

The years spent in cosmetology school are struggle years for most Hair Stylists. We dedicate a year or two going to cosmetology school and working on the floor for free with little or no tips. We graduate, go take our state board exam, become licensed, and then what? In this episode, Sherrie is sharing a few tips that will help you decide if a commission salon, booth rental or suite rental is best...

Hey Hairstylist! This week's episode kicks off 2022 with a Savvy Tip. Shifting your mindset to become more focused in 2022 will keep you focused on your long term goals, focused on what you're grateful for, and focused on the impact that you want to have in your business.  Join our FREE online community www.facebook.com/groups/savvyfemalehairstylist Work with Sherrie www.thesavvystylistpodcas...

When I googled the definition of Hairstylist, I was disappointed with the result. According to google and oxford languages, a Hair Stylist is “a person who cuts and styles people’s hair professionally.” That’s it. That’s all. I believe that we’re more than that. We do more than that. In this week's episode, I'm sharing what being a hairstylist really means and challenging you to define what it mea...

Experience teaches us what we will or will not accept. It teaches us to set boundaries and standards in our personal lives and in business. Salon rules are the result of past experiences. Some salon rules are “handed down” to warn us of what not to tolerate. Salon rules are in place not to be mean or difficult, they are in place to protect us and protect our businesses. On this week’s episode, I’m...

When clients sit in my chair, they tell me horror stories of their experiences within the salon industry. From long wait times to demands for them to arrive already shampooed and blow dried and the stories get much worse. On this week’s episode, I’m talking about poor customer service which is the the #1 complaint in the salon industry and how we as Hairstylists can fix it. Let’s go! The Savvy Sty...

Many of us are burned out because we are behind the chair too much. We are working crazy hours, offering “after hour” appointments, and squeezing people in. And after we leave the salon, we’re still working. Responding to text messages and scheduling appointments. Have you ever thought about how many hours you actually spend working in and working on your salon business? I’m sure it’s much more th...

We assume that people know what we offer in our business. We assume that they know we offer retail products, digital products, and several different hair care options. We talk about our business often, thinking that everyone that follows us has already seen or heard our message. But did they really see it? Do they really know about it? In today’s episode, I’m talking about why it’s important to ma...

Imagine being burned out, overwhelmed, overworked, and on the verge of walking away from your career as a hairstylist. I've been there, ready to walk away from it all. But I found new purpose and relief when I began to prioritize myself and refilling my cup over grinding behind the chair. I found new means in sharing knowledge with other hairstylists and lifting as I climb. Tune into this episode...

The One Woman Show. This woman is doing everything, by herself. She’s styling the clients, managing her online booking system, nurturing her email list, managing the business finances, running payroll, cleaning the salon, ordering and purchasing the supplies for the salon, she’s handling social media campaigns, marketing, and so much more. If this woman is not careful, she will be burned out befor...

In 2020, there was a great exodus of Hairstylists leaving the beauty industry. Many were burned out, uninspired, stressed, and didn’t realize it until we were in the trenches of a global pandemic and quarantine. All of those Hairstylists that have left the industry, also left behind a rooster of clients that are so desperately seeking a Hairstylists and hair salon to call home. In this episode, I’...

Rising costs are a part of life. The cost of living is rising. The cost of doing business is rising. The price for gloves, disinfectants, and cleaning products have increased, especially since the pandemic. The cost of hair products, supplies and equipment has increased. With all of these rising costs and increased prices, some clients believe that our hairstyling prices should stay the same. In t...

Investing in yourself and your business will give your maximum return on your investment. When you invest in yourself, you're building your confidence, knowledge, skill, and income. In this episode, I'm sharing my story of investing in myself and how you can start doing the same. 

SAVVY TIPS are quick 5-10 minute episodes where Sherrie shares helpful tips about how to improve your salon business. This episode is about attracting the clients that you desire to service within your salon space. It all starts with you. You should embody the behaviors that you desire your clients to display. You set the tone and expectations for what is acceptable and unacceptable behavior withi...